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[1] =>
saturday_showcase.indd
Showcase Tribune
The leading newspaper for BDTA Showcase - Brought to you by Dental Tribune UK
Saturday Oct 22, 2011
Published in london
News in Brief
BDA calls for decontamination review timetable
The British Dental Association
(BDA) has written to Department of Health to press for the
announcement of a timetable
for the review of HTM 01-05
promised in the Chief Dental
Officer’s Dear Colleague letters in 2009. Those letters saw
the Department pledge that
a review would begin within
two years, a deadline that will
be reached in December. Despite this promise, details of
the review have not yet been
set out. As well as a commitment to a date to begin the review, the BDA is also seeking
details of how it will be conducted and assurances that
the BDA will be fully involved
in the process. The BDA’s call
coincides with the publication of new research on timedependent recontamination
rates of sterilised dental instruments in the 22 October
issue of the British Dental
Journal. The research further
undermines the requirements
set out in HTM 01-05 and follows advice published last
year by the Scottish Health
Technologies Group which
stated that there was insufficient evidence from research
to support the wrapping of
dental instruments after sterilisation and prior to use. Dr
Susie Sanderson, Chair of the
BDA’s Executive Board, said:
“The evidence base for aspects
of the Department’s decontamination guidance has been contentious ever since its publication. The Department chose to
offer reassurance about some
of the concerns raised with
a promise to review what it
had imposed. It must now deliver on that promise, taking
full account of emerging evidence and, where necessary,
admitting shortcomings in
the document and acting to
resolve them.”
Giving something back
The Lambda Laser
40 years
medical treatment
The Dental Directory celebrates
page 6
Lambada discusses an effective
Don’t miss out!
You’re guide to BDTA Essentials
pages 8-11
page 16
The end of associates?
What the NHS pension scheme
signifies
page 23
BDTA Showcase: Broadening
horizons for the dental profession
products entering
dental market.
Y
esterday was another
fantastic
day at Showcase
2011! There was
a huge range of launches and exhibits going
on throughout the day,
with loads of exciting
the
The day began to a
great start, thanks to the
Phillips breakfast launch
at the Hilton Metropole.
Alongside the breakfast
food and plentiful supply
of exotic fruits, the morning event was opened with
a speech regarding the
history of Phillips and its
progression as it broadens its horizons throughout various branches of
different markets; from
lighting the 2012 Olympics to toothbrushes and
toothpastes. Those in attendance were invited to
welcome Mhari Coxon to
the Phillips team. A regular contributor to Dental Tribune, Mhari will
no doubt provide a great
MIDI PRO
£7,990
STAND
K06
Communications
BDTA Essentials
Feature
Interview
simple and reliable units,
made in USA
input to Philips’s new
course.... We wish her
the best of luck in her
new role!
As the morning progressed,
Dentsply
launched their new product, ChemFil. As was explained in front of an eager crowd, dentists need
temporary
restorations
and the ChemFil product
certainly seems to fit the
bill. As was explained, it
is stronger, simpler and
can be sculpted immediately; something that
dentists need. The ideas
behind the product came
from the consciousness
that current temporary
restorations are weak,
fracture easily, and are
DT page 2
27 Woodcock Close
Birmingham, B31 5EH
mobile
fax
e-mail
07981075157
08719442257
office@profi-dental.co.uk
1996 - 2011
WWW.PROFI-DENTAL.CO.UK
[2] =>
saturday_showcase.indd
2
News
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
ß DT page 1
complicated.
However,
as was said, ChemFil is
for dentists who are faced
with complicated clinical
situations. The Dental
Tribune team were happy to take part in their
demonstration, and it
certainly lived up to expectations!
One of the highlights
of the day however had to
be from an incredible interview with Jane Lelean,
who is a volunteer dentist for Crisis at ChristColgate Total_journal ad_Oct 2011.pdf
1
‘‘Jane informed us of the
desperate need for more
volunteers to help with
this amazing charity’’
mas. Jane informed us
of the desperate need for
more volunteers to help
with this amazing charity, who give comfort,
health and dental care,
food and shelter for homeless people at Christ-
12/10/2011
15:21
mas. As Jane explained,
the work that the dentists carry out during
this time of need is
inspiring, and greatly
appreciated. “Changing
peoples’ lives by changing
people’s
smiles”
Clinically proven non-stop
12 hour protection
against bacteria...
Stannous fluoride toothpaste
12 hours after toothbrushing –
significant bacteria regrowth
COLGATE TOTAL
Colgate Total provides
72
12 hours after toothbrushing –
reduced bacteria regrowth
%
REDUCTION
IN PLAQUE
BACTERIA
REGROWTH
12 hours after toothbrushing
vs stannous fluoride
toothpaste1
C
M
*
Y
CM
MY
CY
CMY
*Dramatisation illustrating reduction of plaque bacteria 12 hours after toothbrushing with Colgate Total vs stannous fluoride toothpaste.
K
...and protects against most common
dental problems, including:
Cavities
Tartar
Plaque
Enamel Erosion
Gum Problems
Staining
Sensitive Teeth
Bad Breath
For a healthy mouth
recommend NEW Colgate Total.
1 Furgang et al, J Dent Res. 2011; 90 (Spec Issue): Abstract 3073.
www.colgateprofessional.co.uk
www.colgate.ie
is the tag line for the
charity, and from experience Jane knows that a
healthy smile can make
all the difference for
these people.
As will be explained in
the full article, which will
be appearing in Dental
Tribune soon, Jane’s experience was humbling
and rewarding, so much
so that she will be volunteering her expertise
again at this year’s Crisis
at Christmas.
However, Jane did
point out that the charity
needs more volunteers
and equipment; they especially need the help of
dental nurses. So if you
would like to give something back this Christmas, and help change
someone’s life, please
contact lisa@dentaltribuneuk.com or visit www.
crisis.org.uk for more
information.
Even
if
you can only spare a few
days over the festive period, it would be greatly
appreciated.
So as we come to a
close of Showcase 2011,
we hope you’ve had a
fantastic time and enjoy
the rest of your day! DT
21 Today!
D
BS,
formerly
known as Dental
Business
Solutions, are
celebrating their 21 year
in 2011 and at the BDTA
Dental Showcase the staff
were on hand to celebrate
this anniversary with
supporters,
colleagues
and the dental press.
DBS’ George Manolescue (pictured) gave a
short speech to assembled visitors. He said:
“We are celebrating a significant milestone in the
history of the company. This year has seen
the launch of our new
website, a rebrand and a
re-emphasis on our core
functions for the dental
profession.
“These 21 years have
been a fantastic journey,
and I am very excited
about where DBS as a
company is going in the
future.
“it has been a joy and
privilege over these 21
years to have worked with
such motivated professionals who are committed to giving great service
to our customers.” DT
[3] =>
saturday_showcase.indd
News
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
3
Stand awards at showcase 2011
BADN AGM to
be held at Dental
Showcase 2011
T
also be a buffet lunch,
sponsored by Phillips
Sonicare.
D
ue to the current economic climate the
BADN
has
decided not to hold the
2011 National Dental
Nursing Conference in
Glasgow.
However, the BDTA is
delighted to announce
that the Presidential
Inauguration of incoming President Nicola Docherty, and the
BADN AGM will now
be held on Saturday
22 October at Dental
Showcase. There will
Published by Dental Tribune UK Ltd
© 2011, Dental Tribune UK Ltd.
All rights reserved.
Dental Tribune UK Ltd makes every
effort to report clinical information and
manufacturer’s product news accurately,
but cannot assume responsibility for
Editor
Lisa Townshend
Tel: 020 7400 8979
Lisa@dentaltribuneuk.com
Advertising Director
Joe Aspis
Tel: 020 7400 8969
Joe@dentaltribuneuk.com
“I am of course
very disappointed that
Conference
cannot
go ahead in my home
town of Glasgow,” said
Nicola “but appreciate that we are in very
difficult times financially. I should like to
thank both the BDTA
and Phillips Sonicare
for
their
generous
sponsorship
of
the
Presidential
he BDTA is delighted to announce that the
Showcase Stand
Awards will return this
year at Dental Showcase and will be judged
by Paula Ripoll from the
Association of Event Organisers.
Exhibition stands will
be judged on a number of
factors, including presentation, professionalism,
stand layout and appearance, staffing, and the
range of products/information on display.
There will be three
eventual winners, covering the small, medium and large stand categories, and each will
win a full-page ad in
their choice of dental
magazine.
Director at the BDTA,
said,
“The
Showcase
Stand Awards provide an
opportunity for the BDTA
to recognise the significant time and effort
that exhibitors put into
their stands at Showcase and we are especially pleased to have
exhibition expert Paula
Ripoll to select this year’s
winners.” DT
Tony Reed, Executive
New ‘Essentials’ Class B Sterilizer
Big performance, small price
Inauguration
and
the AGM, and look forward to speaking with
as many dental nurses
as possible at Showcase.”
See Lina
on Stand
G07
BADN will be reviewing their Conference strategy later
this year and hope to
run an updated, more
compact 2012 Conference. DT
the validity of product claims, or for
typographical errors. The publishers also
do not assume responsibility for product
names or claims, or statements made
by advertisers. Opinions expressed by
authors are their own and may not reflect
those of Dental Tribune International.
Sales Executive
Joe Ackah
Tel: 020 7400 8964
Joe.ackah@
dentaltribuneuk.com
Design & Production
Ellen Sawle
Tel: 020 7400 8921
ellen@dentaltribuneuk.com
Editorial Assistant
Laura Hatton
Tel: 020 7400 8981
Laura.hatton@dentaltribuneuk.com
Dental Tribune UK Ltd
4th Floor, Treasure House, 19–21 Hatton Garden, London, EC1N 8BA
Try Lina for yourself on Stand G07,
BDTA Dental Showcase 20-22 October 2011
W&H United Kingdom
6 Stroud Wood Business Centre, Park Street, St Albans, Hertfordshire, AL2 2NJ,
t +44 (0)1727 874 990
e office.uk@wh.com
Anzeige A5_UK_thaller.indd 1
wh.com
8/4/2011 12:48:35 PM
[4] =>
saturday_showcase.indd
4
News
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
Patients alerted to impact of
stress on their dental health
O
n the eve of
Bruxism Awareness
Week
(24-30October
2011), founders of the
Saving Teeth Awareness
Campaign are calling
for greater recognition
of the impact of stress on
dental health.
In some patients, stress
causes
grinding
and
clenching of teeth, known
as Bruxism, and this in
turn can cause cracks
to develop. It is thought
Bruxism affects around
8-10per cent of the population. Leading endodontic specialist, Julian
Webber, urges those who
know they are clenching
or grinding to talk to their
dentist about what can be
done and how they can
protect their teeth.
Whiter teeth in 1 minute.
Dr Webber, says “Once
a tooth has suffered decay
and been filled, further
deterioration over time
is likely. Furthermore,
when a tooth is cracked,
or fractured, it is susceptible to pulpal inflammation. If the pulp becomes
infected, a root canal
treatment may ultimately
be required.”
He continued: “If you
add stress into the mix
and have people with
filled
teeth,
clenching and grinding, they
can develop a range
of problems in their teeth
cle which has been overworked by stress.
“With Bruxism Awareness Week nearly upon
us, this is a good time to
talk to your dentist about
wear and tear on your
teeth and how he or she
can help you.”
Chief Executive of the
British Dental Health
Foundation, Dr Nigel
Carter said: “Bruxism can
cause Temporo-Mandibular Joint disorder, resulting in clicking, grinding or pain in your jaw
joints, ringing or buzzing in your ears and dif-
‘‘Stress causes grinding and
clenching of teeth, known as
Bruxism, and this in turn can
cause cracks to develop’’
and jaws. I can generally tell the patients who
are stressed just by looking into their mouths.”
Because we are living
longer, teeth are working
for longer but being worn
down due to a number of
factors, including grinding. The last Adult Dental
Health Survey found that
moderate tooth wear had
increased.
Sometimes the impact
of Bruxism can cause
as much pain as an infected tooth. Some patients who are referred to
Dr Webber’s practice,
the Harley Street Centre
for Endodontics, turn out
not to need root canal
treatment. The cause of
the pain is the jaw mus-
ficulty in opening or closing your mouth. When
the joint puts pressure on
the nerves, muscles and
blood vessels that pass
near the head, it can often
result in headaches and
migraines.
“The cause of your
headaches could actually be the way your teeth
meet when your jaws
bite together, otherwise
known as dental occlusion. If you do suffer from
continual headaches or
migraines, especially first
thing in the morning,
pain behind your eyes,
sinus pains and pains in
the neck or shoulders,
you should consider visiting your dentist, as well
as a doctor, as soon as
possible.” DT
[5] =>
saturday_showcase.indd
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[6] =>
saturday_showcase.indd
6
Interview
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
Giving something back
Dental Tribune speaks to Mike Volk from The Dental Directory
D
ental Tribune:
So, The Dental
Directory,
40
years old and
busy as ever; tell us more
about it.
Mike Volk: The Dental Directory is a 40 year
old business that is still
owned by father and son
with no shareholders and
our focus is on serving our
customers.
DT: You reinvested £4.5m
in the past four years
to improve services; I
understand that automated warehouses were one
of them, was there anything else?
MV: Well, it’s about having enough space to accommodate £18m worth
of stock, but it’s also about
making it more efficient.
We can process more than
Stand L01
6,000 orders a day without
any issue at all. To give you
an idea, we’re taking about
2,000 phone calls a day
from customers; we then
process those orders for
free overnight delivery by
12:00 the following day. The
automated process means,
in essence, that the box
goes to where the product
is stored; this makes it impossible for a picking error
DENTAL SHOW
DISCOUNT VOUCHERS
Cut out for extra money off. Vouchers must be used at time of purchase. Not Valid after 5th Nov
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PREMIUM QUALITY LED INSPECTION LIGHT
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Multi frequency operating system.
Adopts the fifth generation circuit-T
Surge frequency. Accuracy 0.1mm.
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feels great to work with.
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DT: It staggers me that
there are more than 26,000
products in dentistry,
from the big appliances to
the gloves; tell me more.
MV: We stock about 18 different composites which
have upwards of 11 different shades, and there are
probably about 1000 different burs and bur sizes so
it’s easy for the number of
products to multiply. An interesting thing that we also
find is that once a dentist has
become loyal to a product,
they will stay with that product, even if the manufacturers make a new model!
DT: So how will The Dental Directory be celebrating the 40 year landmark?
STOCK UP WHILST AT THIS PRICE
TRIpLE pACK
HANDpIECE DEAL
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to occur, because the box
won’t move on if it hasn’t
got the right product and
quantity in it. This system is
also paperless so it is both
economic and environmentally friendly.
MV: What’s interesting is
that if we go back 40 years,
the chairman Gordon Mills,
who started the business
thought that to celebrate
40 years we would run our
largest ever promotional
campaign – The Value +
campaign. So, from September onwards we will be carrying promotions on 1000’s
of everyday, essential product lines; it will be our biggest ever promotional push
and we’re doing it because
of these economic times.
We’re trying to help our
customers; we appreciate
that fewer people are going
to the dentist and that both
private and NHS dentistry
are suffering. Also, dentists
are facing unprecedented
increases in regulatory
costs, so we thought we’d
help our customers and offer them even better value
and that’s why we’ve put out
these promotional offers.
DT: What kinds of lines
are you looking at?
MV: Oh everything, from
anaesthetics to composites,
to rotary hand instruments
right across the board; it’s
our top moving line. We’re
taking between 17 and 30
per cent off our retail prices,
depending on the product,
so it’s going to be a big push
from us to help our customers in these difficult times.
DT: Excellent – so I take it
you’re going to Showcase
with the different offers?
MV: Oh yes, we’ll be there
and have our 40 strong
team and hospitality tent
ready to welcome all our
customers for a free cup of
tea or a beer!
DT: So how long is the offer running for?
MV: The promotions will
run until the end of December; however, we’ll refresh
them at the end of each
month, adding even more
products!
DT: What about the more
philanthropic side of the
business? I understand
that The Dental Directory
is very supportive of the
profession too.
MV: Yes - we support about
13 professional groups in the
UK. Examples include the
AOG through to DPL through
to CODE. We offer their
members exclusive promotions, but more importantly
we offer a rebate to the
managing committee to further the aims and objectives,
which are often of a charitable nature, of each group.
We do support the profession; however I’m surprised that a lot of the
larger multinational companies, whether they be
dealers or manufactures,
don’t support the profession
more and instead leave it
to smaller, family owned
businesses.
At the end of the day, without the profession The
Dental Directory would not
exist, so we’re happy to give
something back. DT
[7] =>
saturday_showcase.indd
new
Welcome to a new
layer of Sensodyne
expertise in dentine
hypersensitivity
Today you can go further than treating
the pain of dentine hypersensitivity
with Sensodyne. Today you have
new Sensodyne® Repair & Protect
containing NovaMin® calcium
phosphate technology. NovaMin®
builds a reparative hydroxyapatite-like
layer over exposed dentine and within
the tubules1-5
Starting to form from the first use5, this reparative layer
creates an effective and lasting barrier to the pain of
dentine hypersensitivity6-8, with twice-daily brushing.
Explore a new layer of
opportunity with Sensodyne
Repair & Protect
Visual representation of dentine cross-section
and dynamic reparative layer
Specialist in dentine hypersensitivity management
References: 1. Burwell A et al. Journal of Clinical Dentistry 2010; 21(Special Issue): 66–71. 2. LaTorre G & Greenspan DC. Journal of Clinical Dentistry 2010; 21 (Special Issue): 72-76. 3. Efflandt SE et al. Journal
of Materials Science: Materials in Medicine 2002; 13(6):557−565. 4. Clark AE et al. Journal of Dental Research 2002; 81 (Special Issue A): 2182. 5. GlaxoSmithKline data on file Earl J, 2010b. 6. Du MQ et al.
American Journal of Dentistry 2008; 21(4): 210−214. 7. Pradeep AR & Sharma A. Journal of Periodontology 2010; 81(8):1167−1173. 8. Salian S et al. Journal of Clinical Dentistry 2010; 21 (Special Issue): 82–87.
SENSODYNE, NOVAMIN and the rings device are registered trade marks of the GlaxoSmithKline group of companies.
SM1818_17 Repair & Protect DENTAL TRIBUNE ad New Ref 1 PRINT READY.indd 1
25/05/2011 10:00
[8] =>
saturday_showcase.indd
8
Company Spotlight
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
The Lambda Laser Beam
Lambda discusses the guardian of artistic property and effective medical instrument
“
From the well-being
of works of art to the
well-being of people”. If we were to
summarize the evolution
of the Lambda of Vicenza,
Italy, in just one sentence
then it is “a joint-stock
company that is one of
the first laser manu-
The new Honigum Pro.
Impressions made your way.
N ew !
facturers in the world”
could be a well-guessed
slogan. Because it was
with this difficult and
delicate “mission” of preserving the great works
of art that in the late 80s,
Lambda began systematically and professionally using this fascinating and mysterious laser
beam.
By
amplifying
light through stimulated
emission of radiation
(Light
Amplification
through Stimulated Emission of Radiations), from
which comes the famous
the past.
acronym, an expertly
selected ray, dosed in
the right intensity, makes
the laces of the Orvieto
Cathedral, it illuminated the beautiful Bridal
‘‘This technology represents
an optimal solution in the
treatment of many diseases’’
Stays where you need it – Flowable when you want it.
Honigum Pro is the new VPS impression material result. More information at www.dmg-dental.
with patented crystal structure: for the best
com. Please visit us on stand M06 at the
usage comfort and for a consistently perfect
Dental Showcase!
it possible for Lambda
specialists not only t
o monitor and control
the physical parameters
that determine the microclimate of museums and
artistic circles, but also
to give a new look and
life to masterpieces of
AZ_HGPRO_DShow_1107.indd 1
The list of works and
the fame of this Company is impressive, it
operates throughout the
world for some of the
most
prestigious
clients (UNESCO, Vatican,
Central Institute of Restoration,
Superintendents, famous Museums,
etc.), present with over
twenty years of activity.
That life-giving beam
focused on the famous
Last Supper by Leonardo
da Vinci, it lingered over
07.07.11 17:39
Chamber in the Palazzo Ducale in Mantua,
it spaced in the Vatican
Grottoes under the dome
of St. Peter’s and other
non-less noble cathedral throughout the area.
It also cleverly searched
DT page 10
[9] =>
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10 Company Spotlight
ß DT page 8
the rooms of the Palazzo
Reale in Naples and in
the chapels of the Sacro Monte of Varallo, in
Spain, it worked in the
Alhambra of Granada
and in the rooms of the
medieval castle of Blois
in France and Fénis in
the Aosta Valley. Not forgetting the Hermitage in
St. Petersburg (Russia)
and not least the restoration of the buildings of
the Imperial City in Beijing (China).
However the list of
restoration and air conditioning programs carried
out would be too long to
explain the success of a
company that made the
laser a magic tool for “Artistic First Aid”. Having
established the effectiveness of this life-giving
ray, we are now particularly interested in finding out why its features
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
“also” match admirably
with various dental treatments. In fact, there is a
unique parallel between
the qualities of a “restoration” laser and that
of a “dental care” laser points out Pierpaolo Marcon, CEO for Lambda - In
restoration, the laser is
an absolutely ideal tool:
it is naturally non-invasive, self-limited, it has
little impact on works of
art, selectively removing
the signs of degradation
present in the work and
respecting the substrate,
without coming into direct contact with surfaces”. The consequential results are precious:
the controllability of the
intervention, the preliminary evaluation of
the effects, safe for both
the operator and the environment.
Requisites that are
much appreciated “also”
in the various areas
which make up the dental
surgery. This technology
represents an optimal solution in the treatment
of many diseases, especially in the treatment of
soft tissues of the mouth,
ensuring nearly painless,
long-lasting results and
self-evident benefits: less
the laser. Another indirect consequence (but
certainly not less valuable individually) is the
“different” image that the
Studio and the professional project compared
to those who do not use
this instrument or who (it
happens more often than
not) have purchased it
but leave it in a corner to
gather dust.
Returning to the “dental surgery laser”, when
about fifteen years ago
at Lambda we noticed
that the quality of the
“restoration beam” well
matched dental treatments, it was decided to
open another production
strand called “ Doctor
Smile” essentially based
on the principle of be-
‘‘Benefits acknowledged and
confirmed by scientific publications, which resulted in an increase in the spread of the laser’’
pain and discomfort for
the patient, more expeditious interventions with
less use of anesthetics,
faster healing.
Benefits unanimously
acknowledged and confirmed
by
numerous
scientific
publications,
which resulted in an increase in the spread of
ing “customer oriented”,
where particular consideration is given especially
to the user, thus simplifying to the extent possible
the use of the equipment
(Lambda lasers have a
maximum of five buttons
to press) and illustrating
the many theoretical and
practical demonstrations
at conferences, in Studi-
[11] =>
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Showcase Tribune BDTA Edition Saturday Oct 22, 2011
Company Spotlight
11
ic opportunities for the
dental practice, bearing
in mind that technology
changes are fast and indispensable. “We must
be ready to accept innovation with awareness –
they say at Lambda - with
correct and continuous
training that will allow
us to continue to be the
market leader in dental
lasers”. DT
os and during workshop.
The most current problem for Lambda today is
not so much technical
excellence, because the
levels of production quality achieved are backed
by the orders that come
in from all over the world
(especially from USA, India, Russia and China),
nor the high cost of the
equipment, given the
laser in dentistry and in
the perioral: protocols
and techniques to operate safely”, prepared in
collaboration with prestigious Universities.
Further information on
the instrument and dissemination is provided
for by “product specialists”, or rather demonstrators whose technical
cation of laser technology
and above all share the
benefits in terms of “patient care” and econom-
www.lambdaspa.com
www.doctor-smile.com
YourÊsecretÊweapon
againstÊdentalÊcaries
‘‘We must be ready to
accept innovation
with awareness’’
excellent
quality/price
ratio, but knowing how
to transform a still widespread indifference to the
laser into enthusiasm, the
non-knowledge into daily
practice.
Hence the vast information campaign for
Lambda throughout Italy
and abroad: “We divided
the applications - says
Marcon - by type of intervention, so as to explain
each transaction individually and in detail”.
With authentic titles for
the courses “in progress
throughout Italy” and
abroad: “The laser in
daily dentistry practice”
or “The benefits of laser
assisted dentistry in daily practice“, but also attended and significant is
the course entitled: “The
knowledge is backed by
clinical training, for a “direct marketing” plan that
takes into consideration
“what the dentist does in
his study every day and
how he would do it if he
used the laser instead”.
The courses are targeted for those who do not
yet have specific experience on the use, and those
who want to enhance
their knowledge of clinical applications. During
the meetings the physical properties of the laser
and safety regulations are
introduced, the daily use
in the Studio is analyzed
by
analyzing
clinical
cases supported by video
and other interventions
to the chair. It is important to strengthen basic
knowledge in the appli-
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[12] =>
saturday_showcase.indd
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
Selling to a dental conglomerate
– the devil is in the detail!
E
ach stakeholder
in dentistry has
their own opinion on the dental
corporates – whether they
are successful or doomed
for failure?
But sure enough the corporates are growing in
number as Sainsbury’s
and Tesco up the ante.
Similarly, House of Fraser
are rumoured to follow
suit, which will leave
the Independent Principal competing with some
even bigger corporations.
There are also two other
players shortly to enter
who I’m involved with
but not allowed to mention!
Some dentists view the
corporates as the devil,
but there is increasingly
a number of practitioners
considering either selling or working for one.
However, the trick is to
work out what you want
from them before even
opening any discussion
with them.
If you look to sell or be
recruited by any of them
you will deal with some
well-trained individuals
in their field, so the first
thing is to be clear in
your mind what you want
out of the deal.
So let’s start with the
decisions that should be
made before entering any
negotiations:
1.
Price - Get a realistic idea of the value
of your business from a
recognised valuer or accountant with an independent view
2.
Basis – Remember
that corporates value on
profit not turnover, read
my article on EBITDA or
come and talk to us about
it on stand M05a at the
Showcase
3.
Deal Terms – When
will you get your money?
4.
Tenure – Is it
worthwhile retaining the
Freehold?
5.
The Team – What
will happen to them? How
is your purchase price
calculated?
Of course this list is not
exhaustive.
Remember there are
always other options. Yes
the ADP-IDH Merger has
in essence removed one
competitor from the market, but there are ample
small groups and purchasers out their looking for the same stock as
them. Do not feel guilty
for shopping around.
Some people fear that if
they shop around they
will lose the initial offer they had. This may
be true in House Sales
but
not
true
when
you are selling to a conglomerate.
For Private Practices,
make sure the deal is
right. If you are selling to
a corporate you will most
likely have to stay on, so
take some time to understand how their practices are run. Will they
guarantee the marketing
spend? Will they invest in
the latest technologies?
And what lab/implants/
orthodontic
appliances
can you use? How is any
deferred
consideration
linked to the practices/
your individual performance and how achievable is this especially with
any changes they may be
intending?
OK, so you’ve agreed
your offer and you’re
happy with the price and
the terms. In all likelihood the contract you
gave your associates is
based on the BDA Model
but how does this new
agreement work and how
much freedom does it
give you?
Take a deposit – “I’m
a corporate, I don’t pay
deposits” – Why not? I
can tell you that I’ve sold
practices to corporates
and they can and will pay
a deposit. This means
that if they change their
mind then there is at least
some recompense.
The Changeover – Different groups do things
different ways. Normally
at this point they would be
given their new associate
agreements for post-sale
and given an opportunity
to ask any questions of
likely changes that will
happen.
Take a Holiday – Initially, there will be a
psychological barrier to
overcome for both the
selling principal and the
staff. You will normally
feel the need to sort out
any problems and they
will come to you with
them. I always advise
any principal to take a
fortnight out of the practice in the initial weeks
post-sale to allow the
staff to adjust. DT
[13] =>
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m
e
e
s
t
t
n
e
i
t
a
p
e
l
t
t
i
l
ng e
e
l
r
l
a
h
u
c
g
o
n
i
y
h
s
u
g
r
n
b
i
p
ig
l
b
e
e
h
H
t
Aquafresh has developed a range of toothbrushes and
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Aquafresh also offers a range of FREE motivational
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To request your FREE motivational pack visit
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[14] =>
saturday_showcase.indd
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
The giants of compliance
I
f you’re looking for a
political debate on the
future of primary dental care, then the Dental
Professionals Association
(DPA) stand B11 is where
you’ll want to be.
Angry dentists
There will also be a room
ready and waiting for angry
dentists at the DPA stand,
suitably named the Angry
Dentists Drop-In. The room
offers the chance to hear
four leading speakers in
one hour on a variety of interesting subjects relevant
to primary dental care.
What aims to be a great
addition is today’s series of
meetings in Piazza Suite 5,
Visitors will not only have
a chance to see a series
of presentations, but they
will also see the Giants of
Compliance battle it out in
a quick-fire quiz about the
CQC and find out who really knows the most about
CQC registration.
Timetable of events:
8:00 Dental News Journalists Conference (By invitation only)
9:00-12:00 Angry Dentists
Drop-In Session - a series of
15-minute presentations on
a variety of subjects. Visitors can drop-in and leave
at will, but it has been recommended that visitors will
need 60 minutes to listen to
every presentation.
Angry Dentists 09:00 What
is the future of the Care
Quality Commission versus
the General Dental Council?
What is the current situation
regarding bleaching, the
Trading Standards Agency
and the recent ‘raid’ on Dental Directory? How will dentistry be commissioned after
PCTs/LHBs are abolished?
How will the proposed 2013
Europe-wide ban on amal-
gam affect the NHS? What is
the latest on the ‘Warburton’
dental pilots, including the
requirement to report private work? What are the implications of the resignation
of Alison Lockyer as GDC
Chairman? Will the courtesy
title ‘Dr’ be removed from
dentists in 2012?
(Derek Watson BDS LDS
RCS (Eng) DGDP, CEO of the
Dental Professionals Association and Consultant Editor,
Dental Practice magazine)
Angry Dentists 09:15 What
are the crucial differences
between a self-employed Associate/Performer and an
employee? What is the difference between an employee
and a self-employed person?
What is the current case law
and how may this effect Self
Employed Associates? What
Clauses should be included
in an Associate Agreement?
Why should an Associate
Agreement be put in place?
What is the importance of
an Employment Contract?
What Clauses should be included in the Employment
Contract? Are all solicitors
the same? Do you need to instruct a solicitor with dental
experience?
(Sarah Leyland, Solicitor &
Thomas Coates, Corporate
and Commercial Specialist,
Cohen Cramer LLP)
Angry Dentists 09:30 Will
your Quality Risk Profile
celebrate your practice,
or crucify your livelhood?
What will determine a
CQC Inspector’s “level of
concern”? What paperwork do you really need?
Which aspects of compliance can you turninto an
opportunity? How can you
engage your overworked
team? What is the Cloud
and how can it help you?
(Seema Sharma BDS LDS
RCS (Eng))
Angry Dentists 09:45 When
you pass on, will your estate
pass on to your family - or
the taxman? How can you
make sure that your pension
pot is passed down to your
children, free of Inheritance
Tax? How can you withdraw MORE than 25 per cent
from your Private and/or
Personal Pensions TAXFREE? What are the three best
methods to pay less tax while
following HMRC rules?
(Richard T Lishman, Independent Financial Adviser,
Principal of money4dentists
then at the same minutes
past the hour until)
12:00 General Meeting (DPA
members only): The General Meeting is the opportunity for members to meet
each other and the Officers
of the Association. All DPA
members are welcome.
13:00 Giants of Compliance
– Held at the Piazza Suite
5, this is a chance to see
the Giants of Compliance
battle it out in a quick-fire
quiz about the Care Quality Commission (CQC).
Who knows the most about
CQC registration? Chaired
by Derek Watson, (CEO,
DPA and Consultant Editor,
Dental Practice magazine),
Seema Sharma (Slumdog
Millionaire, The Sharma
Foundation) leads a team
from DentaByte against
Roger Matthews (CDO,
Denplan) and the Denplan
team in an hour-long fun
battle of knowledge and
wits. Admittance is FREE
but it has been suggested
to turn up early to secure a
place!
(Piazza Suite 5 is just outside the entrance to Dental Showcase. Quiz starts
promptly at 1pm on Saturday 22nd October 2011. Appearing for one night only! 1
hour CPD available)
14:00 Angry Dentists DropIn Session – this will be the
same as morning session. DT
[15] =>
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[16] =>
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16 BDTA Essentials
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
Let’s see what’s new in dentistry!
and a chat, the Foodcafébar is an alternative
choice and can found in
halls 9 to 12 offering yet
another place to grab a
coffee, snack or even a
glass of wine.
For those desiring a relaxing table service restaurant The Exhibitionist is the
place to go, offering a seasonal menu, guests can sit
back and enjoy quality food
in stylish surroundings.
W
ith more than
350 companies appearing at this
event, Showcase 2011 presents yet another superb
opportunity to view the
latest innovations in the
world of dentistry under
one roof.
The BDTA have announced that not only will
there be complimentary
one hour seminars, covering regulatory issues, but
there will also be free feature lectures, informing
visitors of the latest dental innovations. And after
its massive popularity last
year Dental Lab @ Showcase is back again!
Once again the Pavilion will be a focal point for
DCPs, spanning 60 square
metres and hosting a hospitality and lounge area,
encouraging interaction
and providing a practical example of working
together for the benefit of
the industry.
This year the BDTA
were delighted to announce that the following
professional dental asso-
ciations are sharing the
pavilion at Showcase 2011:
• BADN
• BACDT
• DPA
• DLA
• DTA
• BDPMA
• BADT
• BSDHT
• BACD
• BDTA
Tony Reed, Executive
Director of the BDTA, said:
“The pavilion was a great
success last year with representatives from the associations commenting that
being located together on
one stand communicated a
positive message of working in partnership. Visitors
who attended the event in
groups also commented
that they were pleased
that they could visit their
respective
associations
in one location of the hall.
We are delighted to be able
to offer this facility to our
fellow associations again
this year.”
Food & Drink
When you’ve finished visiting Stand W08 for all your
CPD and postgraduate
training needs, as well as
meeting all the team from
Dental Tribune, there’s a
vast selection of food places to be found!
The NEC has a great
range of places to eat and
relax, from bars to easy
to eat market places,
operated by the NEC’s sister company Amadeus,
there is something for everyone.
First off is the food&bar,
which offers a modern
self-service
restaurant
with a choice of sandwiches, salads and hot and cold
meals away from the buzz
of the show. Then there
is the market-place style
Foodmarket, which offers
all the ingredients to find
and eat tasty food quickly
and without fuss.
Serving what has been
classed as “the highest
standard of tasty sandwiches, salads, snacks and
drinks” is Foodexpress
and there’s also Foodfeature, which changes concepts every week, serving
anything from noodles to
jacket potatoes!
For an ideal quick drink
However there is also
The Food Bank, a self-service restaurant which offers an extensive choice of
hot and cold meals.
For those looking for a
quality sandwich, look no
further than The Damn
Fine Sandwich Company;
they serve a range of unusual breads with hot or
cold fillings and their salads sounds mighty tasty
too, with favourites including Red Thai chicken salad and Buffalo Mozzarella
with chargrilled vegetables.For a bit of live cooking head to Jimmy Spices,
which offers Indian, Chinese Mexican and Italian
cuisine (it’s also open for a
tasty full English breakfast
and coffee too!)
On the subject of coffee the NEC host Starbucks and there’s even a
Subway. For those looking
for a free house you can
find a JD Wetherspoon,
offering a mix of traditional British meals and
international dishes and a
selection of alcoholic and
soft drinks.
If you’re looking for
a food place using free
range, locally sourced and
organic ingredients (wherever possible) the Pasty
Presto is the place to go.
Dental Lab at Showcase
After its massive popularity last year Dental
Lab @ Showcase is back
again,
bringing
with
it a great opportunity for lab owners and
technicians to witness
and hear about the latest
products, dental technology and services.
Taking place alongside
the main exhibition hall
on Saturday 22nd October
2011, there will be feature lectures focusing on
current issues affecting
technicians and an exclusive area for specialist
lab companies to demonstrate their products.
Dental Lab
On Saturday there is Understanding the physical
properties of dental products and the underlying
remaining natural substructures in order to have
maximum strength and
aesthetics by T J Nicolas at
09:00–10:30
There is also Modern Occlusal Concepts in Full
and Partial Denture Design by Andy Toy (DLA) at
15:30 – 17:00
Lecture and Seminar
Times
On Thursday 20th October 2011 is Disinfection
and Decontamination by
Annette Barnard (Seminar Times) at the following times: 11:30 – 12:30;
13:00 – 14:00; 14:30 –
15:30; 16:00 – 17:00; 11:00
– 18:00
There will also be Working Smarter: Combining
new innovations for optimal outcomes in periodontal maintenance patients
by Dr Wendy Turner from
the Institute of Dentistry
at 10:00 – 11:00 DT
[17] =>
saturday_showcase.indd
TRADITION INSPIRES OUR PROJECTS.
INNOVATION BRINGS THEM TO LIFE.
Passion is the driving force through which Castellini achieves that accomplished blend of tradition
and technology. In each detail, the mark of design expertise intent on creating operative efficiency
and comfort in the dental environment.
SKEMA: a Castellini concept
BDTA DENTAL SHOWCASE 2011 NEC
Birmingham 20-22 October - Stand T01 Hall 5
castellini.com
CASTELLINI Ltd.
Spare parts & Assistance
Ph. 0870.7560219
Fax 0194.2245809
LONDON & SOUTH CENTRAL
DENTEC SERVICES
Ph. 01582.492749
dentec@ntlworld.com
WEST MIDLANDS & SOUTH WALES
CADENT Ltd.
Ph. 01527.576345
cadent@btconnect.com
NORTHWEST & NORTHEAST
R.P.A. DENTAL
Ph. 01942.245808
Free phone 08000933975
info@rpadental.net
LONDON & SOUTH EAST
CAPITAL DENTAL
Ph. 0208.9429751
cdelondon@talktalkbusiness.net
GLASGOW
C.E.I. SERVICES
Ph. 01236.875059
ceidental@gmail.com
EAST MIDLANDS,
EAST ANGLIA & SOUTH YORKSHIRE
JGM DENTAL EQUIPMENT
Ph. 01949.869085
jgm-dental@supanet.com
SOUTH WEST
S & S DENTAL SERVICES
Ph. 0844.2724561
paul@ssdentalservices.co.uk
CAstelliniSK6DentalTribune.October.I.issue2011.indd 1
13/09/11 15.20
[18] =>
saturday_showcase.indd
18 Exhibitor News
Dental Sky Wholesaler Ltd
Stand E08
Visit Stand E08 and meet the Dental Sky team
over a coffee and a cupcake. They have so much
to offer with the launch of their new 2012 dental
catalogue, the ‘hot off the press’ 2011 workwear
catalogue, including new ranges from Cherokee,
and their 48 page bumper monthly brochure
packed with all the great offers you’ve come to
expect from Dental Sky over the last 12 years!
Place an order at the stand and you can claim
either your free bottle of Champagne, a Canon
Powershot camera, an Advent Vega Tablet or a
Sony Bravia Smart TV!
Reach for the Sky!
Tel:
Email:
Web:
0800 294 4700
sales@dentalsky.com
www.dentalsky.com
Oral
Cancer
Screening Device
New
from
DentalEZ is the
Identafi®
multispectral
oral
cancer screening
device.
Identafi®
helps
those in the front
line of detection to identify biochemical and
morphological changes in the cells of the mouth,
throat, tongue and tonsils.
The detection is made through the processing of
optical fluorescence and reflectance in certain
body tissues, using this small portable device.
In UK alone in 2007 there were 5,410 cases of an
oral cancer, according to cancer research UK.
Often the signs and symptoms are missed by the
naked eye, this device can help in the screening
process.
Tel: 01442 269301 Fax 01442 217594, www.
dentalez.com, www.identafi.net
DMG UK
Visit Stand M06 and see the
NEW Honigum Pro from DMG
UK!
Visitors to Stand M06 will be
able to see all the latest innovations from DMG UK
including their NEW Honigum Pro and LuxaTemp
Star! Honigum Pro’s most dramatic innovation is
its ability to attain top values in two conflicting
parameters – flowability and stability. This is
due to a patented ingredient which ensures that
Honigum Pro is reliably stable when under a low
shear stress; so there is no risk of it running off the
tooth. However, at high shear stress the viscosity
characteristics come into effect and it flows superbly
into even the smallest spaces, so that precise
detail reproduction is achieved. This unification
of apparently contradictory characteristics is
unparalleled. Furthermore, its Snap-Set Technology
ensures a previously unmatched combination of
convenient working time and short setting time.
This means less stress for the Dentist and greater
comfort for the patient. Finally, it features enhanced
hydrophilicity andtoughness. Whilst with NEW
Luxatemp Star DMG the best just got better! For
further information visit Stand M06, contact your
local dental dealer or DMG Dental Products (UK)
Ltd on 01656 789401, fax 01656 360100, email info@
dmg-dental.co.uk or visit www.dmg-dental.com
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
wSilver skies - Looking back on 25 years of the
BOS Conference
As the British Orthodontic Society celebrates
the 25th Anniversary of The British Orthodontic
Conference this September it is taking a reflective
look back.Since its inception in Bournemouth in
1986, it has become one of the largest and most
prestigious specialist meetings in the UK dental
calendar. Twenty five years ago the first Conference
was created, heralding the first joint meeting of
three orthodontic societies, the British Association
of Orthodontists, Consultant Orthodontic Group
and British Society for the Study of Orthodontics.
The first event was led by then Chairman Dr David
Di Biase. Attendance was high from the start with
five hundred Orthodontists attending. By the time
of the third Conference in Glasgow, of which Dr
Chris Kettler was Chairman, six hundred delegates
attended. The much anticipated Northcroft lecture
is now a regular feature of the conference, delivered
as the climax of the event. In 1986 the first speaker
for the first joint meeting was Professor Jack Tulley.
By year five, with 1,000 delegates now in attendance
at the Conference the organising committee
spearheaded the introduction of Orthodontic
Nurses. For the first time in 2011 the Conference
in Harrogate will include a programme for
Orthodontic Therapists. Alongside this will feature
an educational programme for Orthodontic Nurses.
CosTech Elite® To
Display Its Expertise at
The BDTA
Restorative
dentists
from all over the country will be able to discover
how the CosTech Elite® team could help them raise
the standard of their work to new heights. CosTech
Elite® employs the best GDC-registered managers
and technicians to produce its range of excellent
dental prostheses, including DIO abutments
and unique products such as ZirconArch® and
Thineers®. Their unswerving commitment,
attention to detail and rigorous quality control
standards create forensically detailed implant
and denture pieces, fulfilling the crucial need for
pinpoint accuracy required by surgeons wishing to
carry out effective and durable restorative work.
Communicating well with its clients and providing
outstanding customer service is another key priority
at CosTech Elite®. The company takes particular
pride in its ELITE7® courier service, which carries
a money back guarantee. Located at stand B21,
the CosTech Elite® delegation will be pleased to
enlighten visitors on the full extensive range of
products and services offered by the company’s
laboratory in Kent. For further information on how
CosTech Elite® can help your practice, call 01474
320 076 or email info@costech.co.uk. ELITE7
courier service subject to availability.
Come and see us at
Showcase 2011
Once again at this
years’ BDTA Showcase,
The Dental Directory’s
stand promises not to
disappoint!
Our
experienced
Equipment team will be able to demonstrate chair
packages, digital imaging systems and provide
you with the best available deals. Whatever your
equipment enquiry, our experienced team will
provide you with the best possible advice.
We also invite our loyal customers to come and
relax in our hospitality suite where we will be
offering complimentary refreshments and snacks.
It’s a great opportunity to take a moment to wind
down and catch up with colleagues.
Come see what The Dental Directory can offer
you! You will find us on Stands B02, B03 and C02.
We very much look forward to seeing you there.
For further information call 0800 585 586.
Stand C07
DENTSPLY UK
at the 2011 BDTA
Dental Showcase
It’s
that
time
again:
from
Thursday 20th – Saturday 22nd October 2011
Birmingham NEC will once again open its doors to
the spectacular BDTA Dental Showcase. Britain’s
premiere dental exhibition attracted over 13,000
visitors and 350 exhibitors last year in a stunning
event that had everybody in the industry talking
and this year promises to be even better. The 2011
exhibition features DENTSPLY, the UK’s leading
dental manufacturer. DENTSPLY is renowned for its
innovative research and development initiatives and
will be showcasing some of its leading products at
the exhibition.
Products to look out for are:
• SDR™ (Smart Dentine Replacement) • Chemfil™
Rock • Citanest® • WaveOne™ • Ash®
So keep an eye out for DENTSPLY at the BDTA Dental
Showcase, and don’t forget to ask about DENTSPLY’s
other outstanding services such as the DENTSPLY
Academy and the new DENTSPLY Rewards website,
offering users amazing deals as a thank you for their
continued custom. For more information visit www.
dentsply.co.uk Contact us by phone on 0800 072
3313 or email enquiry.uk@dentsply.com
Digital Dental
Digital Dental launches exclusive
new digital imaging solutions
Visitors to Stand H10 can receive
advice on all their digital imaging
needs from Digital Dental: With
over 14 years of experience, they appreciate that
every practice is different. Digital Dental are proud
to be the only digital imaging specialists who have
been selected to offer the whole range of products
from Schick and Vatech. Visitors will be able to see
all the 3D Cone Beam CT and digital panoramic
innovations from Vatech, including their new
Flex3D which is the most cost effective, adaptable
and feature-rich digital imaging unit available on the
market. They will also be able to compare intraoral
digital x-ray sensors and image plate scanners from
Durr, Digora, Satelec and Schick. In response to
requests for a low cost digital x-ray solution, Digital
Dental will be exclusively launching a new range
of digital intraoral and panoramic systems. There
will also be a dedicated booth with the latest digital
intraoral cameras. Exclusive show offers and free
installation and training with all solutions ensure
Digital Dental can provide the right solution at the
right price for every practice. For further info please
visit Stand H10, telephone 0800 027 8393, email ja@
digitaldental.co.uk or visit www.digitaldental.co.uk
Directa CoForm
Directa’s
CoForm
matrix
system is a set of pre-formed
transparent matrixes, made
of celluloid plastic that are
designed to deal with composite
restorations around difficult incisal edges and tooth
fractures. The matrices conform to the patient’s
dentition. They are applied over the cavity after
etching and bonding with a slight movement to
avoid air bubbles. When securely in place excessive
composite material should be removed. A benefit of
utilising CoForm is that the device aids pressure to
force composite material into cavities and etched
tubes. Light curing is carried out through the
transparent surface of the CoForm matrix. CoForm’s
convenient ready-cut mesial and distal corners do not
adhere to composite so that they are easy to remove
without causing any drag after the restoration has
been light-cured. The product is available in four
sizes. Packaging is a clinical dispenser with a simple
size selection system to find a suitable form. Directa
is a privately owned Swedish dental manufacturer
that was founded in 1916. It is one of the fastest
growing manufacturers of dental products. Other
renowned Directa products include FenderMate®,
FenderWedge®, Luxator® Extraction Instruments,
PractiPal® Tray System and ProphyPaste CCS.
Directa AB, Sweden www.directadental.com
DÜRR dental (Stand
T04)
Dürr Dental’s huge
choice
of
digital
technology is definitely
a ‘must-see’ at this
year’s exhibition. The better you can see, the better
you can diagnose. Three pieces of equipment
from Dürr Dental facilitate enhanced vision
– VistaCam, an intraoral camera, VistaScan, a
digital radiography system and VistaProof, a caries
diagnostic tool. The latter is the Company’s most
recent innovation. VistaProof is a fluorescence
camera capable of detecting caries quickly and
accurately. Caries is shown even in fissures and
on occluded surfaces where to the naked eye or on
x-ray photographs it may be hard or impossible to
detect. The high performance software displays a
false colour image on which active caries appears
in red and healthy enamel in green. In contrast
to other screening systems it also shows caries
that was not previously diagnosed so that it can
be used to monitor the progression of carious
conditions over a period of time. Dürr Dental
will also be exhibiting their leading compressors,
suctions systems and disinfection range and will
have representatives on hand to answer any of
your questions.
GC UK launches two new
products
wGC
will
be
demonstrating
the
latest
additions to their prestigious
range with a new product,
FujiTemp LT. FujiTemp LT
is the first glass ionomer
provisional luting cement that provides versatility,
reliability, durability and ease of use. GC FujiTemp
LT offers the benefits of glass ionomer technology,
with significantly greater fluoride release and
unsurpassed protection. GC will be showing you the
benefits of EXA’lence VPES™. EXA’lence represents
the next generation impression material - Vinyl
PolyEther Silicone - predictable in an unpredictable
environment. With natural reflectivity G-aenial
allows you to create beautifully invisible restorations
with one shade. Three inside shades are available.
Incorporating industrial monomer innovation
from DuPont®, Kalore features an exclusive low
shrinkage technology. This means that during and
after polymerisation, adhesion between the fillers
and the resin matrix is maintained. With minimised
shrinkage stress, the restoration especially at the
margins is ensured. On the laboratory side of the
business, GC will be showing Initial IQ Layering
Over Zirconia and Light Reflective Liners – the
latest addition to the Initial IQ range. For further
information please contact GC UK on 01908 218 999
GlaxoSmithKline
Consumer Healthcare UK
(GSK)
Find out more about a
new layer of expertise
from Sensodyne at the
British Dental Traders Association (BDTA) Dental
Showcase! Visitors to the 2011 Dental Showcase
can find out more about new Sensodyne Repair
& Protect by visiting stand C10. This new daily
fluoride toothpaste contains advanced NovaMin
technology which delivers clinically proven
relief from dentine hypersensitivity with twice
daily brushing. Details of the science behind the
active ingredient of the product will be available
on the stand including images of the substantive
reparative layer which is built up by NovaMin over
exposed dentine, using the natural building blocks
of teeth. GSK Expert Marketing Manager, Richard
Madley-Dowd observes, “GSK is delighted to once
again be associated with Dental Showcase. This
event gives us an excellent opportunity to discuss
new products and initiatives with all members of
the dental team.” The GSK team will be on hand
throughout the exhibition to provide information
on their full portfolio of oral care brands including
Aquafresh, Biotène, Corsodyl, Poligrip, Pronamel
and Sensodyne.
[19] =>
saturday_showcase.indd
Open your doors to more
patients, be a LASER dentist
PowerPen
Cordless
4w auto setting
*
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PowerDesktop
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7w with 8 Customisable procedures
2.5w Picasso LiteDesktop £2400*
Soft Tissue Management
Call us 01227 780009
info@quicklase.com
www.quicklase.com
* Prices include delivery and training ex VAT.
Laser specialist since 1992
BDTA
U07
PPenPic7WQL150911RG
[20] =>
saturday_showcase.indd
20 Exhibitor News
guru aid to oral health
New chairside software
guru is helping to
make
oral
health
education
easy
and
interactive.
guru
enables practitioners to
increase treatment plan acceptance by customising
presentations. The patient explanation can be
augmented by pausing animation and annotating
directly onto the screen via a tablet and stylus, or
by recording an audio explanation. Presentations
can then be printed, emailed or burnt to a DVD or
memory stick for the patient to take away. The guru
library currently contains more than 200 excellent
quality 3D animations on a range of treatment
options, including an extensive section on oral
health. guru can also be employed in the patient
waiting area. Playlists featuring oral hygiene tips
and techniques as well as treatment options can be
displayed on a screen providing an interesting and
information backdrop for the practice. guru provides
a hi-tech experience for patients wholly familiar
with visual media, enabling you to improve patient
communication and increase uptake of treatment
recommendations. guru will be demonstrated on
Stand M03 or for more information visit our new
website at www.guru-dental.co.uk or call 01622
604695.
Salli – the superior chair for dental care
Almost everybody working in dentistry is affected
by some kind of sitting disorder.
When sitting on a saddle chair the back is in the
same position as when we are standing, therefore
there is no need for a back rest. In the upright
posture it is easy to breathe and we stay alert.
There is a 135 degree angle in the knees and
between the thighs and the upper body and the
circulation in the lower limbs is good.
The posture relieves tension in the neck and
shoulder muscles. The curve of the lower back is
maintained and disks do not press the nerves. On
a divided seat it is easy to sit in a good position for
the whole day because the chair does not press
the genitals - this feature makes Salli superior
compared to other saddle chairs.
There are no arm or back rests so it is easy to sit
on a Salli and easy to reach for equipment.
Come and feel for yourself the comfort of the new
softer padding and the narrower seat. Our staff at
stand N09 is ready to demonstrate the benefits of
saddle sitting.
Further information: Export Manager
Korppi, +358 40 531 6547, tuija@salli.com
info@salli.com / tel. +358 10 270 1210
I N T E R N AT I O N A L
Tuija
The Velopex Team
will be delighted to
welcome you to Stand
F 06 at the BDTA
Showcase.
Exhibitions are always an exciting time for
Velopex – new and existing customers come to
talk about all the Velopex products, and especially
the new ones: on display will be the award
winning Velopex Aquacut Quattro Fluid Abrasion
patient treatment unit, the upgraded Mark 6
x-ray processors and the Velopex/Owandy Digital
system, along with an extended range of the
equipment for Aseptico portable dental surgeries.
We will be showing the Owandy I-Max Touch
digital panoramic x-ray unit, the Visteo intraoral
sensor and the OwandyCam intra-oral camera
supported by Velopex. Steve Reed, Velopex U.K.
Sales Manager said: “We always enjoy exhibitions
and the interaction with customers. There are
always a number of people wanting to try out the
Aquacut Quattro and see its many applications.
This year visitors should leave extra time to see
the record number of exciting new ventures by
Velopex”.
For information, please contact Steve Reed on
07734 044877 or via steve.reed@velopex.com. Or
for more information on our range of products,
please see: www.velopex.com
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
Visit KaVo on stand
D09
Visit KaVo on stand
D09 to experience firsthand our ergonomically
designed,
highly
efficient, state-of-the art
Heka Dental
Interested in ergonomics?
Hear
Herluf
Skovsgaard
thoughts on Stand F10 Visitors
to DB Dental’s Stand F10 will
have an opportunity to hear
Herluf Skovsgaard present his
thoughts on ergonomics care
of Heka Dental. Herluf is a world-renowned expert
in ergonomics, working methods and organisation
within Dental Practices. This is an opportunity not
to be missed. Presentations will run throughout the
Showcase. There will also be an opportunity to see
some of Heka Dental’s bespoke UNIC Treatment
Centres, which combine aesthetic beauty with stateof-the-art ergonomic efficiency. Available in a wide
range of inspirational colours, UNIC is the ultimate
embodiment of feedback from patients, dentists
and service engineers, its inviting appearance and
carefully thought through functionality creating the
perfect environment for a dental visit. UNIC is the
epitomy of ergonomic design. Everything is within
easy reach. Heka Dental call it intuitive design and
functionality – everything is exactly where you
would expect it to be, making even complex clinical
procedures easier, more efficient and comfortable
for the patient and dental team. For further
information visit Stand F10, contact DB Dental on
01484 401015 or visit www.heka-dental.com.
How to have a blast at the BDTA
BDTA delegates will have an opportunity to try
two new products being showcased on the Philips
stand (D07+08). The stand itself will accommodate
ten brushing stations and the Philips team will be
joined by a large number of dental nurses to serve
each one. Sonicare AirFloss is a revolutionary new
product to clean interproximally by blasting away
plaque and food debris. Its microburst technology
delivers a burst of air and microdroplets for a
gentle yet powerful clean in-between the teeth.
When combined with brushing, Sonicare AirFloss
removes up to 99 per cent more plaque between
teeth than brushing with a manual toothbrush
alone. Philips also launched DiamondClean. The
brush is as effective as it is sleek, as it removes up
to 100 per cent of plaque from hard to reach places.
It has five brushing modes giving users complete
control of their own brushing and is powered
by new-to-the world charging technology. Aline
Nassar, Marketing Manager for Philips Oral
Healthcare is advising delegates to turn up
early, as the queues for the brushing stations the
company installed at the IDS for the European
launch of the products were unprecedented, even
by Philips standards.
For more information in advance of the BDTA,
please visit www.sonicare.co.uk/dp or call 0800
0567 222.
Septodont brings magic to BDTA Dental
Showcase 2011
Septodont will be exhibiting at BDTA Dental
Showcase at stand D03. Following a highly
successful launch of Biodentine Septodont is
inviting dentists to visit its stand to find out how
this first all-in-one, biocompatible and bioactive
material can be used wherever dentine is damaged.
As well as showcasing Biodentine, Septodont will
showcase the highly innovative Septoject Evolution
needle. Septoject Evolution is engineered for
smoother penetration with less displacement,
meaning less discomfort for patients. Designed
with a patented scalpel-designed bevel for easier
insertion and reduced deflection, around 29 per
cent less force is required while control and
accuracy are improved. Other Septodont products
on display at BDTA Dental Showcase 2011 will
include RaceGel®, a gel specifically designed to
make gingival preparation procedures easier and
more comfortable for patients, and Ultra Safety
Plus – a sterile, single-use, aspirating syringe
system equipped with a needle-stick injury
prevention device. While continuing to lead the
way in the manufacture and supply of 100 per cent
latex-free anaesthetics, Septodont, through new
product innovations, has also proved to the market
its on-going commitment to pioneering research
and development in all aspects of dentistry.
Smile-on launch new website
Smile-on has been on a long journey over the
last decade. On Thursday 20th October at 12noon
Smile-on will be launching their brand new
website at the British Dental Trade Association’s
Dental Showcase at Birmingham’s NEC Centre.
Over 12,000 dental professionals are expected to
attend this year’s event, and the company hopes
to spread its message of innovative lifelong
learning amongst as many of the visitors as
possible. The Smile-on stand, located at W08
on the exhibition floor, will be showcasing their
‘never seen before’ new website as well as their
latest eLearning products such as On the Record,
made in conjunction with Dental Protection Ltd.
They will also be unveiling the Smile-on News
App and the new post graduate degree Pathway to
UK Dentistry with the University of Lancashire. As
well as all of this you will also have the chance to
enter a competition to win a holiday of a lifetime.
Don’t miss out. Visit Smile-on on stand W08
Takara Belmont (Stand
D10)
Takara
Belmont’s
portfolio of Treatment Centre’s promise to cater
to any dentists requirements. Their range will
be demonstrated at this year’s Dental Showcase,
backed up by free extended warranties offering total
peace of mind. Takara Belmont Treatment Centres
are designed to please everyone. Left handed
practitioners might opt for the Clesta II (factory
installation option) or Voyager II-L which is suitable
for ambidextrous use. Surgeries tight on space
will benefit from the small footprint of the Cleo II
whilst those treating the elderly and children can
appreciate the easy access facilitated by its ‘knee
break’ chair. Various installations are also available
within the range, including continental rod, cabinet
or mobile cart options. For those looking to increase
functionality, the choice of electric versions of
the Clesta II and Cleo II are available. All are
manufactured in seamless, high grade upholstery
to aid the highest hygiene standards. An extended
warranty well beyond the industry standard comes
with every purchase of Takara Belmont equipment.
Five years is offered on chairs and lights, three on
units and spittoons and two on X-rays. And if it’s
x-ray units that you’re interested in, you’ll be excited
to hear that Takara Belmont will be launching a new
one at the Show!
Anyone 4 Tea set to feature at
the BDTA Dental Showcase
2011
The BDTA Dental Showcase
is the UK’s premiere dental
exhibition and is expected
to attract over 12,000 visitors across the course of
the three-day event. Attending the event this year,
specialist natural product distributor Anyone 4 Tea
will be displaying its comprehensive range of Spry
Xylitol-based products for the use in dental defence
systems. Delegates can discover the benefits of Spry
Chewing Gum – sweetened only with Xylitol to
promote overall good oral and dental care. Chewed
after meals, these sugar-free chewing gums have
been scientifically proven to help fight the bacteria
that produce cavities. Among the other products on
display will be the Spry Dental Defence System®
range, which includes Spry Fluoride Toothpaste
(with Xylitol) and Spry Xlear Oral Rinse. Also
available will be Spry Infant Tooth Gel, designed
specifically to help manage the oral health of infants
and children. As a specialist distributor of selected
natural products, Anyone 4 Tea strives for excellence
in all its operations. The company’s core values are
excellence in service and excellence in products.
Visit the Anyone 4 Tea stand to see for yourself.
For further information contact Anyone 4 Tea Ltd on
01730 890290, Or visit www.anyone4tea.com.
Develop your career
with the UCL Eastman
Dental Institute at the BDTA Dental Showcase
2011
Visit the UCL Eastman Dental Institute at the British
Dental Trade Association Dental Showcase 2011 to
discover an array of career-boosting educational
opportunities. Find out about the wide range of
brand new short courses that will be available from
January 2012 and will run from one day to five days
in duration. Popular courses of study include the
highly practical MSc in Restorative Dental Practice,
Core CPD courses which are all available online at
www.corecpd.com and DCPBites (www.dcpbites.
com) which hosts a vast selection of downloadable
podcourses for DCPs to gain verifiable CPD. The
internationally renowned UCL Eastman offers
an extensive collection of training and research
programmes enabling qualification at certificate,
diploma and masters level as well as specialty
training, doctorates and PhDs. Some courses are
delivered part-time and in a modular fasion in
order to fit around a busy lifestyle while providing
stimulating and satisfying studies to enhance your
career. or taught or research programmes, please
contact the Admissions Officer on 020 7915 1092 or
academic@eastman.ucl.ac.uk or For CPD and online
programmes, please contact the Administration
Team on 020 7905 1234 or cpd@eastman.ucl.ac.uk
product range.
During the show, we’ll have some very special
promotional package offers running across a
range of surgical treatment units.
Experience our new instruments’ Master and
Expert Series to discover maximum work
efficiency, patient comfort and the highest degrees
of versatility. Explore the new era of viewing
excellence with Leica Microscopes. We’ll also
be showcasing the KaVoLUX 540 LED operating
light, designed to meet all clinical needs for
outstanding treatment results. Our specialist
support staff will be on hand to guide you through
our entire product portfolio across imaging,
treatment centres and handpieces.
For further information on the courses offered by
Smile On, call 020 7400 8989. Alternatively, email
info@smile-on.com or visit www.corecpd.com.
CODE Buying Group to
Launch at The BDTA
Dental Showcase 2011
CODE, the association
for
dental
practice
owners and managers,
is to launch a new
and exciting members
scheme - The CODE
Buying Group The Code
Buying Group has been developed in partnership
with Dental Directory in order to offer a range of
benefits to all CODE members helping them to
save money and include: • Free products • Free and
subsidised CPD • Cash back on purchases made
during any six month period • Exclusive promotional
offers from trade partners • Additional support and
training from Code Buying Group manufacturers
CODE offers Care Quality Commission compliance
advice and practice management guidance to
members the CODE Buying Group is the latest
addition to an association dedicated to helping dental
professionals meet the needs of their patients and
the requirements of their business.CODE’s team of
representatives will be on hand at the BDTA Dental
Showcase to show delegates how they can benefit
from the company’s expertise and services. Please
visit www.CODEuk.com, email info@CODEuk.com
or call 01409 254 354 for more information.
[21] =>
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2. auto-create an FP17DC
4 steps to heaven!
tel. 0800 027 2406
www.bhasoftware.com
www.bhasoftware.com
tel. 0800 027 2406
£39 + VAT per month for 1 surgery (includes updates and unlimited support)
£275 + VAT for installation and training!
No extra charge for several work stations! £18 per month per extra surgery
See a demonstration at
www.bhasoftware.com/pearl
3. auto-create the NHS and Private bills 4. auto-create the claim
1. chart the treatment
Pearl Dental Software
£39 + VAT per month for 1 surgery (includes updates and unlimited support)
£275 + VAT for installation and training!
No extra charge for several work stations! £18 per month per extra surgery
See a demonstration at
www.bhasoftware.com/pearl
Pearl-Plus Dental Software for Independent Practices
[22] =>
saturday_showcase.indd
22 Product Spotlight
Showcase Tribune BDTA Edition Saturday Oct 22, 2011
The new Direct Composite Veneer System
“COMPONEER“, Coltène/Whaledent presents a new and easy-to-use system for restoring anterior teeth
C
O M P O N E E R and stability of the enamel
are Direct Com- shells. Extremely thin veposite
Shells neer coatings from 0.3mm
and represent a allow a high level of concompletely new class of servation of hard tooth
veneers. They are manu- substance during prepafactured industrially from ration. The shiny and nathighly filled nano-hybrid- urally designed surface
Componeer ad B A4 full page 20/9/11 08:50 Page 1
composite which ensures adds a look of vitality to
excellent
homogeneity the restoration.
The novel micro-retentive inner surface increases wettability and
ensures a lasting bond.
Special conditioning of
the veneer is not necessary.
COMPONEER
is available in different
sizes and allows efficient
direct composite veneer-
ing of a single tooth or
complete anterior dentition.
Time-consuming
shaping of the anatomical shape or surface and
elaborate trimming are
no longer required. COMPONEER can be customised with composite at
any time.
A smile for virtually all
occasions
Whether for incisor extensions, the covering of
COMPONEER
™
novel special instruments,
and comprehensive information material for dentists and patients. COMPONEER offers attractive
restorations
effectively
and economically. further
information at: www.componeer.info
Composite Veneer System adds a new and interesting dimension to existing treatment options
and gives dentists and
‘‘Composite Veneer System
adds a new and interesting
dimension to existing
treatment options’’
Innovative
and amazingly easy
Direct Composite Veneers
Significant advantages over free hand
composite and ceramic veneering for
tooth fracture, erosion, discolouration,
diastema, extending incisors and
optimising old restorations
‘
Saves time
Saves money - No lab fees
Amazing results
One appointment
Promotional literature available
Seminars planned for the near future
I fitted 6 Componeer veneers and the patient cried with delight
’
Chris Siddons - Burley in Wharfedale
Dr. Mario Besek - the inventor of Componeer
Will demonstrate the system at BDTA Showcase, stand WO1
on Friday & Saturday 21st & 22nd October
A great opportunity to see this amazingly easy technique
Two ‘One Day’ Courses
Covering composite layering technique with Miris 2 and introducing
COMPONEER - the new direct composite veneering system
London Dental Education Centre December 7th and 8th, 2011
Book Now - limited places (FreePhone 0500 295454 x229 Shelley)
Get the full picture on:
www.componeer.info
for your in-surgery demonstration
FREEPHONE 0500 295454 ext’s. 223 Julie or 224 Adrian
massive discolouration or
the closing of diastemas,
aesthetic corrections can
be carried out easily and
fast with COMPONEER.
This closes the gap between
time-consuming
freehand and expensive
invasive veneer techniques. Fractures, malposition or anatomical malformation can, of course,
also be elegantly and permanently restored using
the Direct Composite Veneer system. Especially in
extensive reconstruction,
the contralateral teeth
can be efficiently set to
symmetrical positions.
COMPONEER –
a milestone in veneer
technology
COMPONEER
offers
a complete and wellthought-out system. In
addition to composite veneers, the system includes
a specially matched composite (SYNERGY D6), a
highly efficient Total Etch
Bond (One Coat Bond),
patients new economic
perspectives.
Patients
can be given a naturally
aesthetic smile in just a
single session, and come
away smiling – with a
“smile to go”.
• Easy-to-use and efficient due to well-thoughtout system
• Quality aesthetic dental
restoration in just a single
session
• Extremely thin veneers
allow for a high level of
conservation of hard tooth
substance during preparation
• Novel micro-retentive
inner surface increases
wettability and ensures a
lasting bond
• Easy to customise with
composite
• Wide range of uses in
aesthetic and clinical applications DT
[23] =>
saturday_showcase.indd
Showcase Tribune BDTA Edition
Saturday Oct 22, 2011
Money Matters 23
Do the new NHS pension scheme rules
signify the end of the associate incorporations?
Penny Bowen of DBS advises a close look at your pension
I
have written this article because I want
you to think aboutDT
this now, and take
action if you need to.
When you retire you will
have the time to sit and
think about the money you
have lost, but then it will
be too late to do anything
about it.
Dentists have been allowed to run their businesses as limited companies since July 2006, and
over the years a significant
minority of dentists have
taken advantage of the opportunity to incorporate,
and so taken control over
their personal tax liabilities.
The introduction on 6
April 2010 of a 60 per cent
income tax band for incomes between £100,000
and
approximately
£112,950, rising to £114,950
on 6 April 2011, and a new
top rate of income tax at
50 per cent for incomes
in excess of £150,000 has
stimulated the demand for
incorporation amongst the
profession. Added to all of
these figures is the 2 per
cent class 4 National Insurance charge which has
no ceiling.
The new tax rates have
made incorporation a viable proposal for associate
dentists; however, there
are two drawbacks,
• associates cannot capitalize goodwill because
they don’t own any, and
• associates with NHS activity will lose their right to
be part of the NHS Pension
Scheme after 7 November
2011
The second point is of
particular concern to us as
specialist dental accountants. All too often we meet
associates with NHS activity whose accountants have
recommended incorporation. When we point out to
them that they will lose the
benefits of the very generous NHS Pension Scheme,
we are told their accountant says that there is
no problem. But this is
simply untrue. The truth
is that the non-specialist
accountant does not know
that there is a problem,
never mind how signifi-
cant it is.
So, what is at stake?
Well, the NHS Pension scheme (NHSPS)
is a statutory occupational pension scheme.
Providers’
(principals)
and performers’ (associates) pensions are broadly
based on their career pensionable pay rather than
their final salary. NHSPS
benefits are paid for by
the contributions made by
members and their employing authorities - the
primary care trusts (PCTs)
and local health boards
(LHBs).
The NHSPS offers considerable benefits which
it would be foolish to give
up,
• An annual (index linked)
pension and tax-free lump
sum at retirement.
• Life Assurance benefits
including pensions and allowances for a member’s
spouse/civil partner (or
nominated partner) and
dependent children in the
event of the member’s
death
From a tax point of view
incorporation is attractive
because it gives you an opportunity to base your tax
on what you draw rather
than on what you earn.
Earnings are still taxed of
course, but these are subjected to corporation tax at
substantially lower rates
(20 per cent on profits of
less than £300,000). Once
the corporation tax is paid,
any further tax will be
based on what you draw
– to take the extreme case
if you don’t draw anything
then you won’t pay any
personal tax.
The methods of drawing money from a company for personal use are
many and most practitioners use a combination of
salary and bonus, benefits
in kind, dividends, rent
(although this would have
an impact on a subsequent
claim for entrepreneur’s
relief), drawings from the
director’s loan account
and interest thereon.
Until 7 November 2011,
you must draw all the NHS
income from the business
in the form of salary and/
or dividends in order for
this to count as pensionable earnings. Any NHS income that is not taken but
left in the business cannot be pensioned now or
in future years. Dividends
are pensionable however they must only be in
respect of NHS work, so
technically the private element of a dividend must be
stripped out leaving only
pensionable NHS dividend
income.
Incorporation remains
increasingly
attractive
to associates working in
purely private practices,
but things are not so good
for those with NHS income.
According to A Guide to
the NHS Pension Scheme
published in September
2011, because the NHSPS
regulations to not recognise the sub-contracting
relationship between the
associate and the limited
company:
‘A Performer [associate]
who sets them self up as
a limited company cannot
be a member of the NHSPS
with effect from the 7th
of November 2011. This
is subject to Parliamentary approval however
(pensionable) Performers
are advised to put arrangements in place by this
date to ensure they can
comply.’
It is reassuring to note
that NHSPS membership
will continue until 6 November 2011, however, you
need to take action now
to make sure you remain in
the NHS Pension Scheme
and so retain for yourself
and your family, its generous benefits. Visit Stand
U11 to find out more. DT
[24] =>
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