today daily Chicago Midwinter Meeting Feb. 22, 2013
Show news / Education: LVI - DTSC join forces / Scenes from Thursday / Exhibitors
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ch
ica
go
!
AT
DAILY
DENTAL TRIBUNE
The World’s Dental Newspaper · U.S. Edition
FRIday, FEBRUARY 22, 2013 — Vol. 6, No. 2
www.dental-tribune.com
gone mobile
scenes from thursday
free screening
Curve Dental delivers
a hearty breakfast of
eggs and smartphone
demonstrations.
Spotted: Teeth chess
pieces, butterfly wings,
games and connections
with old friends .
Oral cancer kills one person
every hour every day in the
United States. Don‘t let it
be you. Get checked today.
” page 2
” page 4
” page 16
Products unveiled
By Sierra Rendon, Dental Tribune
If you’re looking for ways to be more efficient and effective in your dental practice, the Chicago Midwinter Exhibit Hall
is a great place to suss out the best ways
to do it.
Hundreds of businesses bring their
newest and most innovative technologies
to this show to introduce them to the industry. As you walk through the aisles of
the Exhibit Hall, here is just a sampling of
the new products you can find.
• Tooth Tunes: Make brushing fun for
your kids — or maybe even yourself —
with these innovative toothbrushes that
play chart-topping music for two minutes.
The patented technology delivers highquality sound by broadcasting music
into the jaw, which is then transmitted
through the inner ear, allowing the per” See PRODUCTS, Page 30
Attendees stream through the aisles of the Chicago Midwinter Exhibit Hall to check out the latest innovations from hundreds of exhibitors.
Photos/Sierra Rendon, Dental Tribune
Dentistry goes live
in the Exhibit Hall
By Sierra Rendon, Dental Tribune
Dr. Frank Milnar speaks Thursday morning as he performs a live patient demonstration during
his session on ‘Combining Esthetic Principles When Restoring Complex Anterior Restorations.’
Photo/Sierra Rendon, Dental Tribune
If you came to learn, the Chicago Midwinter is sure to have a forum you’ll appreciate. A variety of free educational
opportunities abound, from lectures to
workshops to live dentistry.
For instance, on Thursday, Dr. Frank
Milner spoke in a live dentistry lecture
on “Combining Esthetic Principles When
Restoring Complex Anterior Restorations” on the Exhibit Hall floor (at the
end of the 200 aisle).
The live patient demonstration involved creating a composite veneer diastema closure, and attendees could re-
ceive up to 3 C.E. hours for attending.
Today, in the same location, you can attend a live patient demonstration with
Drs. Ahmad Eslami and James Stein on
“What’s the Latest in Implant Technology” from 9:30 a.m. to 12:30 p.m.
The session will feature the latest technology for implant diagnosis and treatment planning, bringing together CBCT
guided implant surgery as well as the integration of CAD/CAM restorative techniques.
The session is free and can earn you
three C.E. hours.
Check out the official program of the
Chicago Midwinter to determine all of
your educational options.
[2] =>
2
show news
Dental Tribune Daily U.S. Edition | February 22, 2013
Curve moves into smartphone arena
Here in Chicago
By Fred Michmershuizen
Dental Tribune
If you are going to spend a busy day at
the Chicago Midwinter, it is a good idea
to start the day off with a proper breakfast. That means eggs, of course.
There were plenty of eggs to be had
Thursday morning when Curve Dental,
one of the industry’s most innovative
practice management software providers, kicked off this year’s annual meeting with an appreciation breakfast for its
customers.
It was a great opportunity for those
who use Curve’s web-based practice
management system to get a look at
some convenient new features.
Ad
For more information, stop by the Curve Dental
booth, No. 4801.
Andy Jensen, left, shows off Curve Dental’s
new smartphone features to Dr. Darryl Stich,
a Curve customer. Photo/Fred Michmershuizen,
Dental Tribune
“We recently launched ourselves into
the mobility/smartphone arena,” Andy
Jensen, the marketing guru at Curve Dental, told Dental Tribune. “Now our customers can access their patients’ information and their practice schedule using
a smartphone, either Apple or Android.”
Curve also has something new for patients whose dentists are Curve customers: They can now complete forms using
an iPad or other type of Android tablet.
Jensen pointed out that these new features are not an app. Rather, they are features that are built right in to the interface. He said even more new features are
in the works.
DENTAL TRIBUNE
The World’s Dental Newspaper · US Edition
Publisher & Chairman
Torsten Oemus t.oemus@dental-tribune.com
Chief Operating Officer
Eric Seid e.seid@dental-tribune.com
Group Editor
Robin Goodman r.goodman@dental-tribune.com
Editor in Chief Dental Tribune
Dr. David L. Hoexter d.hoexter@dental-tribune.com
Managing Editor Show Dailies
Kristine Colker k.colker@dental-tribune.com
Managing Editor
Fred Michmershuizen
f.michmershuizen@dental-tribune.com
Managing Editor
Sierra Rendon s.rendon@dental-tribune.com
Managing Editor
Robert Selleck r.selleck@dental-tribune.com
Project and Events Coordinator
Humberto Estrada h.estrada@dental-tribune.com
Product & Account Manager
Charles Serra c.serra@dental-tribune.com
Product & Account Manager
Mara Zimmerman
m.zimmerman@dental-tribune.com
Marketing director
Anna Kataoka-Wlodarczyk
a.wlodarczyk@dental-tribune.com
C.E. DIRECTOR
Christiane Ferret c.ferret@dtstudyclub.com
Tribune America, LLC
116 West 23rd St., Ste. #500
New York, N.Y. 10011
(212) 244-7181
Published by Tribune America
© 2013 Tribune America, LLC
All rights reserved.
Tribune America strives to maintain the utmost accuracy in its news and clinical reports. If you find a factual error or content that requires clarification, please
contact Managing Editor Kristine Colker at k.colker@
dental-tribune.com.
Tribune America cannot assume responsibility for the
validity of product claims or for typographical errors.
The publisher also does not assume responsibility for
product names or statements made by advertisers.
Opinions expressed by authors are their own and may
not reflect those of Tribune America.
Editorial Board
Dr. Joel Berg
Dr. L. Stephen Buchanan
Dr. Arnaldo Castellucci
Dr. Gorden Christensen
Dr. Rella Christensen
Dr. William Dickerson
Hugh Doherty
Dr. James Doundoulakis
Dr. David Garber
Dr. Fay Goldstep
Dr. Howard Glazer
Dr. Harold Heymann
Dr. Karl Leinfelder
Dr. Roger Levin
Dr. Carl E. Misch
Dr. Dan Nathanson
Dr. Chester Redhead
Dr. Irwin Smigel
Dr. Jon Suzuki
Dr. Dennis Tartakow
Dr. Dan Ward
Tell us what you think!
Do you have general comments or
criticism you would like to share? Is
there a particular topic you would like
to see articles about in Dental Tribune?
Let us know by e-mailing feedback@
dental-tribune.com. We look forward to
hearing from you! If you would like to
make any change to your subscription
(name, address or to opt out), send us an
e-mail at database@dental-tribune.com
and be sure to include which publication
you are referring to. Also, please note
that subscription changes can take up to
six weeks to process.
[3] =>
Dental Tribune Daily U.S. Edition | February 22, 2013
3
education
LVI, DTSC join forces
Physical and virtual campuses intersect at LVIGlobalOnline.com
By Christiane Ferret, C.E. Director
Dental Tribune Study Club
Distance learning, virtual networking
and the practice of dentistry seem made
for one another. And while nothing can
replace the value of learning through
hands-on experience with patients, the
reality is advancements in dentistry
come at us far too rapidly for any individual to keep pace via only onsite opportunities.
In recognition of the convergence of
the physical and virtual worlds in postgraduate dental education, the Las Vegas
Institute for Advanced Dental Studies
(LVI) and the Dental Tribune Study Club
(DTSC) have pooled resources and expertise to create the online educational platform, www.LVIGlobalOnline.com.
This virtual campus electronically
expands the footprints of the LVI campuses in Las Vegas and Brisbane, Australia, to make LVI’s ever-expanding body
of knowledge more widely available to
dental teams worldwide. The online educational community complements what
is already one of most comprehensive
live-patient, post-graduate education
programs in dentistry.
With its February launch, www.LVI
GlobalOnline.com establishes itself as a
critical resource for dental professionals who want to keep their teams in demand in their local markets. A broad mix
of courses cover the full spectrum of
dental sectors. Some courses are scheduled to stream live with an interactive
component connecting students and instructors; other courses are available on
demand with opportunity to engage the
instructor through an “Ask The Expert”
feature in a social-media-type framework. Some courses are offered at no
charge; others have a nominal fee.
Courses qualify for ADA/CERPrecognized continuing education credit
to help meet annual C.E. requirements.
A link to a C.E. quiz is available to registrants to engage after completing the
class at their own pace, on their own
schedule. But far more important than
the C.E. credit is the real-world positive
impact the courses are designed to have
on a dental practice’s success.
The LVI Global Online campus enables
dental professionals throughout the
world to access educational resources
such as live and interactive webinars,
on-demand courses, clinical articles and
videos, roundtable discussions and video
blogs — as well as educational and informative writings and commentary from
an array of dentistry specialists and
thought leaders.
LVI Global Online will continually add
new e-learning modules and associated
content. Reflecting a core tenet of the LVI
educational philosophy, the site’s focus
isn’t restricted to only dentists. The curriculum delivers high-value content to
every member of the dental team.
The LVI Global Online campus is open
Check it out
Explore the latest hub in the expanding world of
dental education and community at www.LVI
GlobalOnline.com.
to professionals representing every dental sector, including general dentistry,
endodontics, periodontics, cosmetics,
laser, hygiene and practice management.
“By bringing these resources to the
Web, LVI Global Online makes it easier
than ever for dental professionals worldwide to experience LVI’s advanced training and techniques,” said LVI Global CEO
and Founder Bill Dickerson.
The site also advances the mission of
DTSC to deliver educational opportunities to dental professionals throughout
the world, while honoring the study-club
tradition of an open, friendly sharing of
fresh perspectives.
With more than 32,000 members worldwide, DTSC, based at www.dtstudyclub.
com and onsite at major dental meetings
and trade shows, is arguably the fastestgrowing education platform in dentistry.
Its success is grounded in a commitment
to providing dental professionals with a
borderless community that inspires new
possibilities and creates higher expectations. DTSC delivers the best and latest in
dentistry higher education, technology,
product knowledge and peer insights directly to dental professionals’ homes and
offices.
Ad
[4] =>
scr apbook
4
Dental Tribune Daily U.S. Edition | February 22, 2013
Scenes from Thursday
Koichi Arakawa of MANI (booth No. 928).
There’s always a lot to talk about at Sesame Communications (booth No. 4239). From left: Diana Friedman, Susan Richardson and Almie
Borromeo.
Meagan Wallace, left, and Luiza Barros
of Mydent (booth No. 1007).
Acteon North America (booth No. 4007).
Information and games await you at the Patterson Dental booth
(No. 1016) here at the Chicago Midwinter. While you’re at the booth
today, ask for a pass to the third annual Midwinter Madness, the 2013
dental convention after party at Enclave, 220 W. Chicago Ave. The
pass is good for your whole group, and the event goes from 8 to 11
tonight.
Photos by
Fred Michmershuizen,
Dental Tribune
Dental assistants Patricia A. Pearson, left, and Kim Plate of the
American Dental Assistants Association (booth No. 232).
Candace Fike of SockIt! Gel (booth No. 4808).
[5] =>
[6] =>
6
scr apbook
Dental Tribune Daily U.S. Edition | February 22, 2013
Kinga Wierucka, left, and Honorata Soloeiej
of Cerkamed (booth No. 4233).
Meeting attendees sit down for an educational presentation at the booth of Invisalign/iTero (booth No. 1038).
Ryan Filip, left, and Michael Sula of Officite
(booth No. 1034).
Inga Romanenko, left, and Rachel Briese of Air Techniques (booth No. 2402) are wearing
butterfly wings in honor of the Monarch line of infection control products.
Stacey Gilkerson of Diatech (booth No. 2312).
Carla Camargo of Palisades Dental (booth
No. 2417).
This chess set, available at Viade Products
(booth No. 2219), features pieces that are
replicas of teeth. Clever!
A presenter from Ivoclar Vivadent (booth No. 1417) offers product information on the show
floor.
Premiere Dental celebrates 100 years at a
Thursday evening celebration in Chicago.
Photo/Eric Seid, Dental Tribune
[7] =>
Dental Tribune Daily U.S. Edition | February 22, 2013
scr apbook
7
Jonathan Olander, left, and Samer Noujaim of DWS (booth No. 443).
The Chicago Midwinter Meeting is a great place to connect with friends. From left: Dr. Fred Weinstein of Vancouver,
British Columbia, visits with Angus MacDonnell, Sebastian Deroy and Neil Magnesun of Sharper Practice (booth No. 511).
Tom Bender of Wykle Research (booth
No. 1708).
Harrison Song, left, and James Lee of Hiossen (booth No. 4643).
A presenter from Vident (booth No. 420) offers product information
to meeting attendees.
Ad
[8] =>
8
scr apbook
Dental Tribune Daily U.S. Edition | February 22, 2013
Jesse Zamora, left, and Jack Barrient
of Ceatus Media Group (booth No. 4816).
Gloria Berger, left, and Emily Kemberling
of Keystone Industries (booth No. 3202).
Ad
Dr. Yohan Yerma, left, stops at Shofu Dental Corp. (booth No. 4011) to get information from
Lenny Sulkis.
Meeting attendees listen to an educational
presentation at Sunstar Americas (booth
No. 4206).
Reid Cowan, left, and Patrick Stauch of Sterisil (booth No. 4608).
Bart Lewis, left, and Adam Ortiz of Obtura/
Spartan (booth No. 3921).
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[10] =>
exhibitors
10
Dental Tribune Daily U.S. Edition | February 22, 2013
DEXIS, i-CAT showcase
the ‘Art of Imaging’
DEXIS and i-CAT are exhibiting new
products here at the Chicago Midwinter
in booth No. 1200. When it comes to the
“Art of Imaging,” these companies strive
to achieve the gold standard in their respective fields of digital intra-oral and
3-D cone beam technologies. The companies believe the new products they offer,
DEXIS® Imaging Suite, DEXIS go® and iCAT® FLX, will be innovative additions to
the legacies they have established during
a combined 45 years. DEXIS and i-CAT invite you to visit and witness these products for yourself.
DEXIS Imaging Suite
In a long history of bringing imaging solutions to general dentists and specialists
alike, DEXIS introduces DEXIS Imaging
Suite. This new release brings a progressive software architecture that combines
the image-management capabilities of
the award-winning DEXIS 9 with new enhancements and features.
Here in Chicago
To check out the DEXIS Imaging Suit, DEXIS go
or the i-CAT FLX, stop by the DEXIS/i-CAT
booth, No. 1200.
Among the new features are expanded
video capabilities, integration with select
3-D products and a cosmetic module that
permits the clinician to plan, simulate
and present full cosmetic procedures
and tooth-whitening treatments in just
minutes with realistic results.
DEXIS Imaging Suite
Introducing DEXIS go
DEXIS go is a new way for dental professionals to communicate with patients using an iPad.
This companion app to the DEXIS Imaging Suite 10.0.5 software was designed
to provide a visual patient experience
around image presentation in support of
clinical findings and treatment recommendations.
i-CAT FLX
Photos/Provided by DEXIS
Ad
The debut of i-CAT FLX
DEXIS go
The new graphical environment, which
presents on the iPad’s retina display,
models its parent program, allowing
DEXIS go to function as an imaging hub,
displaying all radiographic and photographic images within a patient’s record
via the practice’s WiFi network.
DEXIS users will find a familiarity with
its simplicity and quad environment yet
also find it’s been infused with a modern
flair and elegance, according to DEXIS.
This familiarity of functionalities extends to support of both landscape and
portrait orientations; multi-touch gestures; and swipe, pinch-to-zoom and
pan-through images and also applies to
the ClearVu™ enhancement tool.
In addition, images displayed on iPad
can be mirrored on the practice’s widescreen TV using AirPlay®. This technology is free to registered DEXIS Imaging
Suite users and is now available in the
iTunes store.
Imaging Sciences welcomes a new addition to the award-winning i-CAT family of cone-beam 3-D imaging: the i-CAT
FLX. This new system optimizes clinical
control over scan size, resolution, modality and dose to help deliver the best in
patient care.
This control affords dentists the opportunity to work with high-quality volumetric images that provide 3-D views
without compromising patient safety.
QuickScan+ allows for a full-dentition
3-D scan at a lower dose than a panoramic image*. The new Visual iQuity™ image
technology provides i-CAT’s clearest 3-D
and 2-D images to date, according to the
company. Furthermore, i-CAT FLX includes i-PAN™ to capture traditional 2-D
panoramic images when appropriate.
Utilizing the system’s features and flexible, fast workflow, the i-CAT FLX not only
assists clinicians in quickly diagnosing
complex problems with less radiation*; it
can help them develop treatment plans
more easily and accurately, according
to the company. The all-new SmartScan
STUDIO™’s touchscreen interface and integrated acquisition offers step-by-step
guidance that allows the user to select
the appropriate scan size and resolution
for each patient’s particular need.
Powerful Tx STUDIO™ comprehensive
treatment-planning software provides
integrated treatment tools for implant
planning, surgical guides and other applications. Use these flexible 3-D planning and treatment tools for implants
and restorations; oral and maxillofacial
surgery; orthodontics; and TMD and airway disorders.
*data on file
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[12] =>
exhibitors
12
Wound dressing for
everyday patient care
By SockIt! Staff
Although new technology and materials allow dentists to provide care that
was unthinkable just a few years ago,
dentistry finds itself still woefully lacking in one area: oral wound care.
Standard medical practice recognizes
three principles of wound care: 1) eliminate the cause(s) of the wound, 2) provide
systemic support (nutrients, antibiotics,
analgesics, etc.) and 3) provide an optimal healing environment.
Unfortunately, dentists are a cause of
Ad
Here in Chicago
For more information about SockIt! Oral Hydrogel Wound Dressing, or to see if for yourself, stop
by booth No. 4808.
oral wounds, so not much can be done
about principle one. We are very good at
fulfilling principle two. Principle three,
however, is achieved by dressing the
wound, and that is just about unheard of
in dentistry.
I have an MD friend who said to me: “I
am impressed with the many advances
in dental care. At the same time, I am
Dental Tribune Daily U.S. Edition | February 22, 2013
Use SockIt!
with various
procedures,
including
extractions,
immediate
dentures,
laser
procedures,
implants,
hygiene
procedures,
grafts and
more.
Photo/Provided
by SockIt!
appalled by the almost total indifference dentistry displays toward intraoral
wounds.”
Wound dressings are defined as therapeutic or protective materials applied to
wounds. These include bandages but also
creams, emulsions, oils and sprays. Dressing wounds should accomplish at least
three goals: protect wounds from contamination, provide pain relief and maintain an optimal healing environment.
Dentists recommend or prescribe antimicrobial rinses to address microbial
load, but these agents are toxic to some
extent and should not be swallowed, and
they can also delay healing.
For pain relief, narcotics are routinely
prescribed, but they have inherent toxicities and carry the potential for abuse.
These concerns apply even to over-thecounter drugs, such as acetaminophen.
Wouldn’t it be nice to be able to provide
patients with a safe and effective means
to achieve constant pain relief, to protect
oral wounds from contamination and to
promote optimal healing?
SockIt! Oral Hydrogel Wound Dressing
is the answer to this pressing need!
SockIt! provides pain relief, protect
wounds from contamination and promotes optimal healing. SockIt! is a hydrogel wound dressing approved by the
FDA for management of any and all oral
wounds. It is ideal for implants, periodontal, laser and graft procedures and tooth
extraction, as well as mucosal ulcers, lesions and all injuries to the mouth.
SockIt! is unique in composition. It is
drug-free and non-toxic, composed entirely of all-natural nutrients; it is safe
when swallowed. It provides fast pain
relief without a numb sensation, protection of wounds from contamination and
promotion of optimal wound healing.
SockIt! is easy to use. Apply the gel in
the office as soon as possible after the
procedure. Send the syringe with the
remainder of the gel home with the patient. Patients should apply the gel to the
affected area(s) at least four times each
day until the syringe is empty but as often as needed for pain relief.
Patients report immediate pain relief
with reduced (or no) need for prescription
narcotics. Dental professionals report a
significant reduction in post-procedural
complaints as well as faster healing.
Consider adding SockIt! Oral Hydrogel
Wound Dressing to your everyday regimen. Your patients will love you for it!
[13] =>
[14] =>
exhibitors
14
Dental Tribune Daily U.S. Edition | February 22, 2013
A faster way to seal
For decades, dentists and hygienists
have had no alternative but to use harsh
phosphoric acid etching to improve the
bondability of dental sealants to enamel. In doing so, they have lost countless
hours to applying acids, waiting, rinsing
and drying.
With all these added steps, perhaps the
greater issue is how many failures have
resulted from trying to shortcut procedures? Indeed, working with phosphoric
acid is always a double-edged sword. If
not left on long enough, one risks failure;
leave it on too long and healthy enamel
is eroded.
Thanks to advances in adhesive technology and a new pit and fissure sealant
from Shofu, dental professionals don’t
have to choose between a secure bond
and lost time and preservation of tooth
structure anymore.
BeautiSealant from Shofu is a faster,
easier and gentler pit and fissure sealant
system that completely eliminates the
need for phosphoric acid etch and rinse
steps, while still maintaining equivalent
bond strengths to acid etched competitors.
Considering these steps represent a 40
percent to 60 percent reduction in working time, that extra productivity can go a
long way toward keeping a practice profitable. In these difficult economic times,
every liberated minute counts.
Fast application
The instructions for BeautiSealant are
simple:
• Apply the primer to a clean tooth and
leave for five seconds.
• Air-dry five seconds.
• Apply the sealant.
• Light-cure 10 seconds LED (20 seconds halogen).
Capture the QR code to view
an acid neutralization video.
BeautiSealant from Shofu. Photos/Provided by Shofu
Here in Chicago
For more information, contact Shofu at (800) 8274638, visit www.shofu.com or stop by the booth,
No. 4011.
shear bond strengths remain at levels
that meet or exceed market-leading sealants at 19.5 MPa.
Smooth application
BeautiSealant Sealant is an easy-to-apply
sealant, optimized for smooth, bubblefree consistency. Achieve precise delivery without the common issue of overfilling with a specially designed no-ooze
syringe and a tiny 0.27 gauge needle tip.
This improved control over the flowability of the sealant allows placement of just
the right amount of material, reducing
the common occurrence of overfilling.
Secure bond, gentle on enamel
Sustained remineralization from
giomer fillers
BeautiSealant Primer contains dualadhesive monomers (carboxylic and
phosphonic acid) that thoroughly penetrate and prepare pits and fissures for
bonding to the sealant, forming a chemical bond to calcium in the enamel. Unlike traditional sealants, which require
phosphoric acid etching, severely demineralizing and dehydrating healthy teeth,
Shofu’s self-etching primer is significantly less acidic, helping to preserve healthy
tooth structure.
Despite this lack of acid etch and rinse
steps and a HEMA-free composition,
Shofu’s
proprietary
Surface
PreReacted Glass (S-PRG) filler particles are
not only pre-charged with fluoride during manufacturing, they also recharge
when fluoride concentrations in the
mouth are high.
Simply put, household dental hygiene
products, such as fluoridated toothpaste,
allow BeautiSealant to provide sustained
remineralization benefits to adjacent
tooth structure over the life of the sealant.
In addition to fluoride, S-PRG filler also
releases five other ions: sodium, stron-
BeautiSealant Primer contains dual-adhesive monomers
(carboxylic and phosphonic acid) that thoroughly penetrate From top, healthy enamel,
and prepare pits and fissures for bonding to the sealant,
BeautiSealant primed enamel
forming a chemical bond to calcium in the enamel.
and phosphoric acid etched
Photo/Provided by Dr. Satoshi Fukumoto, Tohoku University, Japan
enamel.
Shear bond strength to enamel from Shofu’s internal data.
tium, aluminum, silicate and borate, all
with known bioactive properties.
When exposed to concentrations of lac-
tic acid, these ions contribute to an acid
neutralization effect that demonstrates
the healing benefits of giomers.
Place BeautiSealant in four steps: Apply the primer to a clean tooth and leave for five seconds, air-dry five seconds, apply the sealant and then light-cure 10 seconds LED.
[15] =>
[16] =>
exhibitors
16
Dental Tribune Daily U.S. Edition | February 22, 2013
Get checked for oral cancer today
On Sunday, Sept. 8, the Oral Cancer
Foundation will sponsor its second Walk
for Awareness Northern Illinois.
The Oral Cancer Foundation estimates
oral cancer kills one person every hour,
every day in the United States, and the
five-year mortality rate of oral cancer is
higher than cervical cancer and prostate
cancer. However, when oral cancer is detected early, patients have a 90 percent
survival rate.
More people are being diagnosed with
oral cancer than ever before. But surprisingly, research shows this increase is not
because of the traditional risk factors of
drinking, smoking and using chewing
tobacco. Rather, oral cancer is now being
Ad
Here in Chicago
The Identafi Oral
Cancer Screening
System is designed
for use in the offices
of dentists,
specialists and
general practitioners
to screen for oral
cancers and
pre-cancers.
To receive a free oral cancer screening, stop by the
Henry Schein booth, No. 2321, between 10 a.m. and
4 p.m. today and between 10 a.m. and 3:30 p.m. Saturday. For more information or to register the Walk
for Awareness Northern Illinois program, visit
donate.oralcancer.org/event/northernil2013.
found in a younger population of men
and women because of their exposure to
HPV (human papillomavirus).
The FDA estimates 70 percent of cervical cancers are associated with HPV-16 or
18. New studies have confirmed a significant link to oral cancer as well. In the oral
environment, these manifest themselves
primarily in the back (posterior) regions,
Photo/Provided by
Henry Schein
such as the base of the tongue, back of
the throat (oropharynx), tonsils and ton-
sillar pillars. The Centers for Disease Control (CDC) recommends all patients older
than the age of 17 be screened annually
for oral cancer.
The good news — when found early,
oral cancer patients have an 80 percent
survival rate within five years.
The bad news — only 27 percent of
those diagnosed with stage 4 oral cancer
will survive within five years, because
the majority of these cases will be discovered as a late-stage malignancy.
Early detection is the key to controlling
this terrible disease and yet, the American Dental Association (ADA) estimates
that even though 60 percent of the U.S.
population visits a dentist every year,
less than 15 percent of those regularly
report having received an oral cancer
screening.
When used in conjunction with the
conventional intraoral and extraoral
head and neck exam, adjunctive lightbased technology is effective in helping
to uncover abnormalities before they become visible under normal lighting.
The Identafi® Oral Cancer Screening
System (made by DentalEZ and distributed by Henry Schein Dental) is a small,
cordless, handheld unit that is designed
for use in the offices of dentists, specialists and general practitioners to screen
for oral cancers and pre-cancers.
Unlike other fluorescent technologies
and dye systems, the multi-spectral device uses a three-wavelength optical illumination and visualization system that
allows dental professionals to identify
biochemical and morphological changes
in cells of the mouth, throat, tongue and
tonsils that are not visible to the naked
eye.
The Indentafi Oral Cancer Screening
Device received an Editor’s Choice award
from The Dental Advisor, was named as
one of the “Top 100 Products of 2012” by
Dentistry Today and was selected as the
Gold Winner in the dental instruments,
equipment and supplies category of the
2012 Medical Design Excellence Awards
competition.
Why wait? While you are here at the
Chicago Midwinter Meeting, why not
stop by the Henry Schein Total Health
booth (No. 2321) for a free oral cancer
screening?
April is Oral Cancer Awareness Month,
and it is a great time to get involved in
programs that will increase awareness
and identify at-risk patients. To find out
more about how you can help and the
support available, contact the Oral Cancer Foundation (www.oralcancerfounda
tion.com) or DentalEZ (www.identafi.net).
[17] =>
[18] =>
exhibitors
18
Fig. 1 Photos/Provided by Glidewell Laboratories
Dental Tribune Daily U.S. Edition | February 22, 2013
Fig. 2
Photo essay: BruxZir Solid Zirconia
meets an anterior esthetic challenge
By Michael C. DiTolla, DDS, FAGD
This article illustrates recent advancements by Glidewell Laboratories to improve the esthetic properties of BruxZir®
Solid Zirconia restorations. As the lab’s
research and development department
refines its processes, improving the maAd
terial’s translucency, the esthetics continue to improve.
Here in Chicago
First appointment
For more information on BruxZir crowns or to see
them for yourself, stop by the Glidewell Laboratories booth, No. 3213.
We will replace the PFM crowns on teeth
#8 and #9 (Fig. 1) with BruxZir Solid Zirconia crowns (Glidewell Laboratories).
First, we take the shade. I use the VITA
Easyshade® Compact (VITA Zahnfabrik),
which displays the shade in both VITA
Classical and VITA 3D-Master® shades.
Next, I hold the selected 2M1 3D-Master
shade tab to the tooth, along with the
1M1 3D-Master shade tab for contrast.
We photograph the shade tabs in the
mouth. I use an Ultradent syringe to
place PFG gel (Steven’s Pharmacy) into
the sulcus of teeth #8 and #9. Next, I use
my STA Single Tooth Anesthesia System®
device (Milestone Scientific) to anesthetize teeth #8 and #9.
[19] =>
Dental Tribune Daily U.S. Edition | February 22, 2013
exhibitors
Fig. 3
The Razor® Carbide bur (Axis Dental)
easily cuts through porcelain and metal
substructures, and when used in combination with my KaVo ELECTROtorque
handpiece (KaVo Dental), it easily cuts
through the existing PFM. I torque the
crown with a Christensen Crown Remover (Hu-Friedy).
After using a periodontal probe to
ensure I have enough biologic width to
safely remove some tissue (Fig. 2), I use
my NV MicroLaser™ (Discus Dental) to
remove 1.5 mm of tissue. With the margins exposed, I use an 856-025 bur (Axis
Dental) and KaVo ELECTROtorque handpiece to drop the margins to the new gingival level.
My assistant relines BioTemps® Provisionals (Glidewell Laboratories) on teeth
#8 and #9 with Luxatemp provisional
19
Fig. 4
material (DMG). Using a thin, perforated
diamond disc (Axis Dental), we open the
gingival embrasures to avoid blunting
the interproximal papilla and make sure
the gingival margins aren’t overextended and the emergence profile is flat. We
use TempBond® Clear™ (Kerr Corp.) to cement the BioTemps and loupes to inspect
around the temps and gingival embrasures for excess cement.
Second appointment
After two weeks, we remove the temps
and clean the preps with a KaVo SONICflex scaler.
After trimming the gingival margin
with the diode laser, I place an Ultrapak®
cord #00 (Ultradent), cutting the cord
intraorally on the lingual to avoid any
overlap. I place a second cord (Ultrapak
cord #2E) before refining the preparation.
As I pack the top #2E cord on tooth #8,
the top cord on tooth #9 exposes the
margin (Fig. 3). Now we can begin finishing the preps using a fine grit 856-025 bur.
Two moistened ROEKO Comprecap
Anatomic compression caps (Coltène/
Whaledent) are placed on the preps, and
the patient bites with medium pressure
for eight to 10 minutes. The Comprecaps
are removed and the top cords pulled. We
syringe medium body impression material around the preparations for the impression and take a bite registration. The
temporaries are then replaced.
Third appointment
After two weeks, the temps are off, the
BruxZir crowns are approved and we
place a layer of desensitizer on the teeth
(G5™ All-Purpose Desensitizer [Clinician’s Choice]). I use a Warm Air Tooth
Dryer (A-dec) after applying both coats
of the G5, while my assistant places ZPRIME™ Plus (Bisco) inside the crowns.
We then load the crowns with a resinmodified glass ionomer cement (RelyX™
Luting Plus Automix [3M/ESPE]) and seat
them, using a pinewood stick (Almore
International) to ensure they are fully
seated and the same length.
In this “after” picture (Fig. 4), there
isn’t any porcelain on these BruxZir
crowns. I’m not suggesting you suddenly
switch all of your anterior restorations
to BruxZir crowns, but you may want to
consider using it for patients with parafunctional habits or old PFMs, where
an esthetic improvement is essentially
guaranteed.
Ad
[20] =>
exhibitors
20
Dental Tribune Daily U.S. Edition | February 22, 2013
A digital solution
for orthodontists
3Shape, a global leader in 3-D scanning
technologies and CAD/CAM software for
dental applications, declares “all systems
go” for the release of its TRIOS® Ortho
solution.
Finally — digital impression taking for
orthodontists.
By replacing manual methods with
digital impression taking, orthodontists can reap a wide range of business
benefits, such as reduced chair time, increased patient comfort, fewer retakes
and durable impressions.
Ad
The TRIOS
Ortho
solution
Photo/
Provided
by 3Shape
Here in Chicago
For further information regarding 3Shape, visit
www.3shapedental.com, like it on Facebook at
www.facebook.com/3shape or stop by the booth,
No. 1646.
The digital format allows orthodontic
clinics to reduce their storage costs and
systematically access their case records.
TRIOS Ortho’s integrated communication tools allow orthodontists to discuss
cases and treatment plans in 3-D with the
lab and colleagues, easing cooperation
and ultimately achieving optimal results
for the patient.
Complete digital workflows
with Ortho Analyzer Software
3Shape has bundled its user-acclaimed
Ortho Analyzer™ together with TRIOS
to give orthodontists a complete digital workflow all the way to the lab. The
scanned full-bite situation can be uploaded directly into the Ortho Analyzer
software running on a server PC that is
included with the TRIOS Ortho solution.
Ortho Analyzer makes it easy to create
a digital study model, including a virtual
base, and perform treatment planning
using 3-D and 2-D tools, virtual setups
and digital articulators. The virtual model can then be optimized for digital appliance design in labs that use 3Shape Appliance Designer™ software and digital
manufacturing machines.
Digital database for impressions
integrated in your clinic
3Shape TRIOS Ortho also includes the
Ortho System TRIOS Inbox software and
the Ortho System™ database. The Ortho System TRIOS Inbox facilitates efficient import of digital impressions from
TRIOS into the Ortho System database
— which in turn can be made easily accessible from the clinic’s general practice
management system for complete case
integration in the clinic.
About 3Shape
3Shape is a Danish company specializing in the development and marketing
of 3-D scanners and CAD/CAM software
solutions, designed for the creation, processing, analysis and management of
high-quality 3-D data for application in
complex manufacturing processes.
3Shape tries to manufacture its solutions to empower dental professionals
through automation of real workflows,
and its systems are applied in thousands
of labs in more than 70 countries worldwide.
With TRIOS, 3Shape now brings its expertise and innovation directly to dentists. 3Shape boosts its first-line distributor support network with a second-line
support force of more than 30 in-house
experts placed in five support and service centers strategically located around
the globe.
3Shape is a privately held company
headquartered in Copenhagen, with the
market’s largest team dedicated to scanner and software development for the
dental segment based in Denmark and
Ukraine. It also has production facilities
in Poland, and business development
and support offices at several locations
in Europe, in North and South America
and in Asia.
[21] =>
[22] =>
exhibitors
22
Dental Tribune Daily U.S. Edition | February 22, 2013
Electric brush,
manual feel
Oral-B showcases the Deep Sweep
power brush head here in Chicago
The Oral-B
Deep Sweep
Photos/
Provided by
Crest Oral-B
Ad
Oral-B® is showcasing its new Deep
Sweep™ power brush head here at the
Chicago Midwinter. Launched to dental professionals in October, the newest
brush head for the Oral-B Professional
Series line of power toothbrushes provides the gentleness and cleaning of an
electric brush without changing the familiar shape and brushing motion of a
manual brush.
It is now available for patients to buy in
retail stores nationwide.
The Oral-B Deep Sweep has a unique
combination of sweeping and stationary
bristles with a dynamic, angled power
tip, creating triple-zone cleaning action
that thoroughly cleans deep between
teeth and gets to places that regular
manual toothbrushes normally miss.
The Deep Sweep provides superior
cleaning — with no change in technique
— versus a regular manual brush, as well
as superior plaque removal and gum
health versus sonic technology, the company said.
“We strive to continuously provide
dental professionals and their patients
with the best oral care solutions for their
needs,” said Dr. Veronica Sanchez, global scientific communications director,
Procter and Gamble.
“The new Deep Sweep was designed for
patients who enjoy the familiar shape
and brushing motion of a manual brush
but want the efficacy of a power brush.
Now available in stores, our partners in
the professional community can introduce their patients to this breakthrough
innovation.”
The Oral-B Deep Sweep has a unique
combination of sweeping and stationary
bristles with an angled power tip, creating
triple-zone cleaning action that cleans deep
between teeth and gets to places that
regular manual toothbrushes normally miss.
Here in Chicago
To see the new Oral-B Deep Sweep brush head, visit
www.dentalcare.com or stop by the Crest Oral-B
booth, No. 605.
[23] =>
[24] =>
exhibitors
24
Dental Tribune Daily U.S. Edition | February 22, 2013
Directory assistance
Internet marketing is like the stock market: To avoid risk, diversify
Your website is the toast of town. With
a beautiful design, before-and-after galleries and good search engine rankings,
it may even be the object of your competitors’ envy. But is it being seen by enough
potential patients? And is it maximizing
the conversion of the ones who do?
Without directory listings and other
sources of online visibility, the answer –
most likely – is no. And without visibility,
your website will not produce the return
you’d hoped for.
Ad
Here in Chicago
For more information on marketing your practice,
stop by to have a talk with Ceatus Media Group in
booth No. 4816.
Choosing a directory:
five simple steps
Just like investing in stocks, the key to investing in Internet marketing is diversification. Data from eMarketer shows that
consumers are two-thirds more likely to
convert if they see a product or service
more than one place online. In practical
terms, this means if a potential patient
sees your website and then sees it mentioned somewhere else, your chances of
converting to a consultation increase significantly.
Directory listings offered by patientreferral networks (Consumer Guide
to Dentistry) are still among the best
“somewhere elses” to invest in, potentially providing you with multiple opportu-
nities to be found on the first page of the
Google’s search results. But how do you
choose a good directory? Here are five
simple steps.
1. Search like a patient
Start by searching for information
about your specialty the same way a
potential patient would. Look for information on procedures. “Cost” and
“before-and-after pictures” are the highest converting search terms; when a potential patient wants to know the cost
of a procedure and how it will look (i.e.,
before-and-after), he or she is closer to
making a buying decision.
So if a directory does not appear on the
first page of Google’s search results for
search terms, such as “dental implants
cost” or “veneers before-and-after,” it’s
probably not worth the investment.
2. Read the content
Is the content credible and informative? Will it teach your patients something? If not, it will not help you convert
potential patients. After all, that’s why
they clicked on the website to begin with.
An educational website ensures that
prospective patients have the information they need to understand the dental
procedures they’re interested in. In turn,
it also ensures the dentist associated
with it is viewed as an expert.
As an additional benefit, people who
are well-informed when they call your
office are more likely to schedule an
appointment and then a procedure.
3. Analyze the directory
Is the contact information of the dentists listed easy to find? Is it compelling?
If so, prospective patients are more likely
to convert.
A good directory should offer each
practice listed a customized profile page
that includes information on the practice, including the dentist(s) bios, information on the practice and staff, images
and testimonials. Each profile should
also contain direct links to the dentists’
website and prominently displayed contact information, making it easy for patients to contact the practice.
Directories that require prospective
patients to fill out forms or click on multiple pages just to visit your website or
obtain the practice phone number are an
impediment that can reduce your ROI.
The last piece of the puzzle is to determine if it is a good fit for your practice. The old adage “birds of a feather”
certainly applies to directories, so pay
close attention to the types of dentists
who are allowed to be listed. The goal
of a good directory is to connect potential patients directly to your practice.
4. Avoid long-term contracts
It shouldn’t take more than four to six
months to determine if a directory is
working for you, so there is no benefit to
sign up for a long-term contract. Beware of
directories that require them. You should
[25] =>
Dental Tribune Daily U.S. Edition | February 22, 2013
25
exhibitors
TEMPORIS DPRS
The Digital Wax Systems (DWS) research and development department
has recently developed TEMPORIS®
DPRS® (Digital Provisional Restoration
System®), an innovative system that
produces long-lasting temporary teeth
in real time by a dentist who is sitting
chairside and simply starting from an
intraoral scan.
TEMPORIS has already received the
highest ranking in bio-compatibility
and duration materials certification.
DigitalWax® D is the product line
designed by DWS. This line includes
four rapid prototyping and production
systems that can produce anywhere
Photo/Provided by Ceatus Media Group
see a 1:1 return, at a minimum. If a directory isn’t making the grade, discontinue!
5. Track performance
Make sure the patient referral networks you invest in provide mechanisms
to track the performance of their directories. To assess the effectiveness of your
listings, you need to have the ability to
monitor visitors to your profile page and
practice website as well as your email
leads and phone call leads.
Directories that fail to provide this
tracking data are not worth your time
and money, so look into this before you
sign up.
Dentists listed on quality educational
portals receive several benefits, including expanded branding opportunities
for the practice, the prestige of being
associated with quality information
and other elite dentists and, most importantly, being found for 80 percent of
the searches that you would otherwise
miss.
There are many useful Internet marketing tools at your disposal, but leveraging them for maximum benefit is another story. One thing is certain: if you’re
relying solely on your website to attract
About the author
David Evans, PhD, MBA, is the CEO of Ceatus Media Group, based in San Diego. A recognized authority on Internet medical marketing strategies, Evans
has presented at meetings such as the Greater New
York Dental Meeting, the American Society for Aesthetic Plastic Surgery, the European Society of Cataract and Refractive Surgeons and the American
Society of Plastic Surgeons, among others. He can
be reached at dwevans@ceatus.com.
from 15 to 4,100 crowns per day.
DWS provides a complete set of materials to cover a wide range of needs,
from the gypsum-like materials needed for digital impressions to the biocompatible materials of Temporis.
The DigitalWax D systems are all designed and manufactured in Italy by
DWS. They are sold in more than 42
countries.
For more information, contact Elena
Appiani at e.appiani@rete33.it, go online to www.dwssystems.com or stop by
the DWS booth, No. 443, here at the Chicago Midwinter.
potential patients, you’re taking a big
risk. The key, as ever, is diversification.
Ad
[26] =>
26
exhibitors
Dental Tribune Daily U.S. Edition | February 22, 2013
Argen Refining helps
you find the hidden
profits in your practice
The friendly folks at Argen Corporation are ready to assist you at booth, No. 3011.
Photo/Sierra Rendon, Dental Tribune
Ad
In an effort to continually bring more
value to your dental practices, the Argen
Corporation and Henry Schein have partnered together, combining the strengths
of two global leaders to provide you with
the highest quality refining services
available.
With record-breaking demand for precious metals, dental refining is more
valuable than ever. However, companies
often don’t get what they deserve for
their valuable scrap.
Here in Chicago
Take advantage of the opportunity to earn more
money for your scrap by visiting www.dentist
refining.com, calling (866) 853-0774 to request your
free refining kit or stopping by the booth, No. 301o.
Sophisticated technology, precise processe, and trustworthy professionals are
all necessary to maximize a refine and
the Argen Corporation’s detailed protocol ensures just that.
Argen believes that through its precise
refining process, you will receive the
highest return available and make the
most money for your scrap. Why? The
difference is found in the procedures
and additional steps performed by the
experts at Argen during the assay and refining process, the company says.
The process begins when you send your
dental scrap to Argen via FedEx. Argen
supplies your office with a free shipping
kit and pays all shipping costs, including insuring your shipment for no extra
charge.
When your scrap is received at Argen,
technicians carefully document the contents of your package under strict security protocol and send you a confirmation
-mail of the package’s arrival along with
an estimated date of completion.
What follows is an intricate procedure
designed specifically to maximize the
value of your precious scrap. At the first
melt, a disk mill crushes the scrap and
proprietary flux is added to extract even
the smallest particles of precious metals.
The materials are cooled and the slag removed for a second melt.
While the metals are in a molten state,
a vacuum pin tube sample is taken. This
sampling method insures a homogenous
mix and a true representation of the
amounts of each metal present in the
scrap.
Three samples are then dissolved and
analyzed by expert chemists. Each batch
is tested against controls, and the unmatched level of accuracy means it is
perfectly clear how much precious metal
is present.
The customer service that accompanies the process also sets Argen’s refining
services apart, the company says
You are updated throughout the process and provided a straightforward, allinclusive settlement record with no hidden charges.
Another difference with Argen Refining is you will earn returns on platinum,
palladium and silver, as well as gold, insuring you are receiving the highest possible yield for your dental scrap.
Each settlement comes with a personal
call to discuss the results and to review
flexible payment options including
check or gold, silve, and platinum bullion
alloy.
Every batch includes the Argen guarantee, if you’re not 100 percent satisfied
with the results of your assay, the company will return all materials to you at
no cost.
[27] =>
[28] =>
exhibitors
28
Dental Tribune Daily U.S. Edition | February 22, 2013
DEFEND DENTAL NEEDLES
Mydent International introduces
DEFEND Dental Needles, the latest in
its line of procedural products. To protect dental professionals, these needles
specify lot number, size and sterile seal
on each individual casing.
DEFEND Dental Needles are triplebeveled and feature an arrow indicator
to help orient the bevel position during
injections.
Constructed of a stainless-steel, polypropylene hub with aluminum insert,
the needles are siliconized to help ensure a gentle insertion into tissue for
minimal discomfort. In addition, the
pre-threaded plastic hub facilitates a
straight attachment to the syringe, creating a secure fit.
DEFEND Dental Needles are designed
for use on standard 1.8 mL dental syringes and are color-coded for easy diameter identification.
Available through most dental dealers, DEFEND Dental Needles are packaged 100 units per box.
Request samples of DEFEND Dental Needles for your office by emailing
samples@defend.com. For more information, call (800) 275-0020, visit
www.defend.com or stop by the booth,
No. 1007, here at the Chicago Midwinter.
Photo/Provided by Mydent International
Ad
canon rebel
t3i digital
clinical camera
system
The Canon Rebel T3i is the first Rebel
model to include the ability to work
with wireless flashes. This feature
was previously reserved for higherend professional cameras and allows
the T3i to work with modern wireless
macro flashes. Doing away with the
flash power pack and cord results in a
lighter, more balanced camera.
The Rebel T3i is an 18-megapixel digital camera that features an articulating LCD screen and a 1080p HD video
mode.
PhotoMed offers two wireless flash
options for the T3i as well as two traditional macro flashes and four macro
lens options.
For more information or to see the
Canon Rebel T3i for yourself, visit www.
photomed.net, call (800) 998-7765 or
stop by the PhotoMed booth, No. 825,
here at the Chicago Midwinter.
Photo/Provided by PhotoMed
[29] =>
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30
exhibitors
Dental Tribune Daily U.S. Edition | February 22, 2013
“ PRODUCTS, Page 1
Susan Bartoo shows off the Tooth Tunes toothbrush at the Arm & Hammer booth, No. 1025.
Ad
son brushing their teeth to hear the music.
Your tween will be glad to know the
newest addition to the toothbrush line
features music from British pop sensation One Direction.
To learn more, stop by the Arm & Hammer booth, No. 1025.
• Digital solutions: 3Shape is demonstrating its recently released Dental System™ 2013, revealing the next-coming
innovations in Dental System 2014 and
showcasing the latest developments to
the TRIOS® digital-impression solution
here in Chicago.
Additionally, 3Shape is presenting its
latest technology wonder, the D900 lab
scanner. The scanner packs four highresolution 5 MP cameras providing
speed, high accuracy and color scanning
using 3Shape RealColor™ Technology. To
get a demonstration, stop by the 3Shape
booth, No. 1646.
• Caries detection: Quantum Dental
Technologies (QDT), a Canadian diagnostic device company, introduces the
Canary System to U.S. dentists and hygienists here in Chicago. The Canary System offers breakthrough technology for
evidence-based detection and monitoring of dental caries without the need for
dental X-rays.
The system uses “Energy Conversion
Technology,” a combination of photothermal radiometry and luminescence
technology (PTR-LUM), to identify and
measure tooth decay. This technology is
directly linked to the status of the tooth’s
crystal structure and not bacterial porphyrins.
The system’s handheld laser emits
a low-power, pulsating light to collect
unique signatures of luminescence and
heat released from the tooth. This laser
light interacts differently with healthy
enamel than with decayed enamel, providing the dentist with a tool to identify
carious lesions as deep as 5 mm below
the tooth surface and as small as 50 microns in size.
To see the Canary System in action,
stop by booth No. 4722.
• Practice management: Henry Schein
is introducing the beta version of Dentrix® Ascend, its first cloud-based practice management system designed with
advanced features for single- and multisite dental practices. With final release
expected later this year, the Dentrix Ascend beta provides dentists with an early
view of how the new system streamlines
daily operations, blends electronic services directly into practice workflow
and takes advantage of today’s advanced
cloud technology.
With Dentrix Ascend, dentists can safely store practice data in the cloud, manage multi-site practices and access information about their practice anytime,
anywhere. Dentists who practice in multiple sites can access a single database
from any location to create reports and
track patient care. Dentrix Ascend can be
used on a PC or a Mac through the Google
Chrome browser, and it is also optimized
for Safari on the Apple iPad.
To learn more, stop by booth No. 2516.
• Scatter reduction: Gendex unveils
SRT, Scatter Reduction Technology, to its
award-winning GXDP-700™ cone-beam
3-D system here in Chicago. This new feature allows clinicians to reduce artifacts
caused by metal or radio-opaque objects,
such as restorations, endodontic filling
materials and implant posts.
The use of SRT image optimization
technology delivers 3-D scans with higher clarity and detail around scatter-generating material. For more information,
visit Gendex at booth No. 4200.
Brad Royer, assistant product manager,
demonstrates the latest innovations
with Dentrix at booth No. 2516.
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