today CDA San Francisco September 6, 2018today CDA San Francisco September 6, 2018today CDA San Francisco September 6, 2018

today CDA San Francisco September 6, 2018

CDA offers significant savings on supplies through e-commerce site / Exhibitors

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            [1] => 







CDA Presents · San Francisco, California · Thursday, September 6, 2018

Vol. 10, No. 1

Same company,
new brand identity

Partial dentures
just got better

A new choice in
amalgam separators

How Midmark’s
new look mirrors its
transformation into the
company it is today.

The polymer frame
material that’s not too
rigid and stiff and not too
flexible either.

Product can help dental
offices meet requirement
to remove mercury from
wastewater.

»page 6

»page 14

»page 16

Pick a spot

A crowd gathers at the Spot educational theater during the 2017 CDA Presents
The Art and Science of Dentistry. (Photo/today Staff file photo)
5

n It’s all about choices for the next few
days, here at the CDA Presents The Art
and Science of Dentistry. With more
than 150 educational courses (including lectures and hands-on workshops)
and 400 exhibitors demonstrating
new techniques as well as innovative products and services, there are
plenty of options to go around for making the best use of your time.
If it’s education you’re interested in,
you won’t want to miss today’s opening lecture on facial reconstruction,
from 11:30 a.m. to 1 p.m. Presented by
Lawrence E. Brecht, DDS, the director
of maxillofacial prosthetics at New
York University College of Dentistry,
“Facial Reconstruction to Facial Transplantation: Success Through a Team
Approach” will discuss the advantages of using a surgical-prostheticindustrial team approach in reconstruction, from the simplest examples
to the most complex.

“We’ll begin with how a team
approach can benefit children with a
cleft palate and the simplest of ‘reconstruction’ of a smile for a baby and
move up through jaw reconstruction
for cancer and trauma patients — utilizing the ‘Jaw in a Day’ procedure —
and move outside the oral structures,
to the orbit, nose and ear, and the
technology that is used to create those
prostheses,” Brecht said.
The lecture will end with a discussion of what Brecht calls the “worstcase scenario” — when facial transplantation becomes necessary.
If you are more into the exhibit hall
side of things, make sure to download
the CDA app before venturing inside.
The “wayfinding” feature can be used
to chart the quickest walking path
from your current location to a destination on the exhibit hall floor, saving
those precious minutes for product
demonstrations instead of getting lost.

CDA offers significant savings on supplies through e-commerce site
Online marketplace
created for CDA
member dentists
n
The California Dental Association is pleased to announce its offering of online dental supply shopping
through its subsidiary, The Dentists
Service Company. TDSC offers a
group buying program through its

e-commerce marketplace — an easyto-use online shopping site that leverages the buying power of CDA’s
27,000 members to secure significant
savings on dental supplies and helps
dentists lower the overall cost of providing care to their patients.
As a benefit of CDA membership,
dentists licensed in California can
shop the TDSC Marketplace to take
advantage of negotiated low pricing
and discounts based on aggregate

volume. CDA members enjoy free
shipping and save an average of 20
percent off the manufacturers’ list
price on more than 25,000 dental supplies. Through trusted, authorized
distributors, the marketplace offers
supplies from major manufacturers,
including Dentsply Sirona, 3M, KaVo
Kerr and GC.
“Dental supply purchasing has long
been dominated by large corporate
suppliers. Through the marketplace,

we’re providing significant savings
on dental supplies and reduced overhead,” said CDA President Natasha
Lee, DDS. “The discounts allow our
members to remain competitive with
large dental service organizations
that cut special deals with dental suppliers.”
As e-commerce has become the
norm, shopper feedback has been
see E-COMMERCE, page 3

8


[2] =>

[3] =>
from page one

CDA Presents — September 6, 2018

		

About
the Publisher

Tribune America, LLC
116 W. 23rd St., Suite 500
New York, N.Y. 10011
Phone: (212) 244-7181
Fax: (212) 244-7185
E-mail: info@dental-tribune.com
www.dental-tribune.com
Publisher & Chairman
Torsten Oemus
t.oemus@dental-tribune.com
President/Chief Executive Officer
Eric Seid
e.seid@dental-tribune.com
Group Editor
Kristine Colker
k.colker@dental-tribune.com
Managing Editor
Fred Michmershuizen
f.michmershuizen@dental-tribune.com
Managing Editor
Sierra Rendon
s.rendon@dental-tribune.com
Managing Editor
Robert Selleck
r.selleck@dental-tribune.com
Product/Account Manager
Humberto Estrada
h.estrada@dental-tribune.com
Product/Account Manager
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m.kaiser@dental-tribune.com
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Nirmala Singh
n.singh@dental-tribune.com

Published by Tribune America
© 2018 Tribune America, LLC
All rights reserved.

today CDA Presents The Art and
Science of Dentistry Show Dailies
Vol. 10 appear during the CDA Presents
meeting in San Francisco, California,
September 6–8, 2018.
Tribune America makes every effort
to report clinical information and
manufacturers’ product news
accurately, but cannot assume
responsibility for the validity of product
claims, or for typographical errors.
The publishers also do not assume
responsibility for product names or
claims, or statements made by
advertisers.
Opinions expressed by authors are
their own and may not reflect those
of Tribune America or Dental Tribune
International.

E-COMMERCE

7

3

from page 1

overwhelmingly positive, with exponential month-over-month growth.
After a phased launch, 1,200 CDA
members had already saved more
than a half-million dollars, allowing
them to provide more cost-efficient
services to their patients.
“Our entry into e-commerce may
be unprecedented for a state dental
association, but the move is timely as
the $10 billion dental products industry undergoes a disruption in the way
dentists purchase supplies for their
practices,” Lee said. “We’re in a position to offer lower costs to our members, including those in rural areas
who have adopted the marketplace
as a trusted source for dental supply
purchasing.”
The TDSC Marketplace is now in
a position to expand to other states,

(Photo/Provided
by the California
Dental Association)
3

Here in San Francisco
For more information about The Dentists Service Company and to shop the
TDSC Marketplace, visit tdsc.com or
visit the booth, No. 811.

starting in the West and Northwest
regions, giving dentists another

option for purchasing some or all of
their supplies.
“There’s really no organization better positioned to offer this member
service than a dental association
whose best interests are with dentists
and the patients they serve,” Lee said.
(Source: California Dental
Association)
AD


[4] =>
exhibitors

4

CDA Presents — September 6, 2018

Predictable and functional
esthetics with low shrinkage
and reduced stress
By Shofu Dental Staff
n One of the greatest limitations
in the use of resin composites is the
material’s shrinkage during polymerization.
This process, typically associated
with dynamic development of elastic
modulus, creates a network of stress
cells within the resin composite
and its interface with the tooth structure.
The unrelieved stress can weaken
the bond between the tooth structure
and the restoration. Consequently,
marginal leakage, tooth fracture and
a restoration’s displacement may
occur and further initiate the formation of secondary caries and postoperative sensitivity.
On average, the majority of resin
composites in the market shrink
about 2 to 5 percent.
As polymerization shrinkage cannot be completely eliminated, a plethora of techniques and protocols has
been developed to conduct the manipulation of restorative procedures to
minimize the effects of shrinkage and
associated shrinkage stress.
Introduction of various new composite systems with low-shrink chemistry may also help overcome the
problem.
A next generation of a bioactive
composite indicated for all cavity
classes, I—V, Beautifil II LS (Low
Shrink) provides general practitioners with the means to reduce polymerization shrinkage and shrinkage
stress while creating predictable and
functional esthetics.
Like all restorative materials
from Shofu, this novel composite
incorporates the proprietary bioactive Giomer chemistry, clinically
proven in eight- and 13-year recall
studies to release and recharge fluoride and other beneficial ions and
inhibit plaque formation to help
establish a stable pH in the oral environment.
Highly filled, 83 wt percent,
Beautifil II LS demonstrates excellent
compressive and flexural strength
(ca. 370 MPa and 120 MPa, respec-

5

Functional and naturally beautiful restorations created with Beautifil II LS. (Photos/Frank J. Milnar, DDS, AAACD)

Here in San Francisco
Visit Shofu’s booth, No. 828, to learn
more about Beautifil II LS.

polymerization shrinkage stress of
2.72 MPa, the lowest characteristics
among all universal composites in the
market today. Shofu attributes these
results to a new proprietary monomer
and high-density pre-polymerized
fillers, which also exhibit tooth-like
optical properties and natural esthetics.
Available in syringes, tips and
value kits, in 14 dentin and enamel
shades, Beautifil II LS offers predictable and functional esthetics with
greater strength, higher wear resistance and naturally beautiful esthetics, according to the company.

Features of Beautifil II LS
(Low Shrink)

5

Beautifil II LS. (Photo/Provided by Shofu Dental)

tively), maintains ideal color stability
and polishes in an instant, producing
a long-lasting sheen, according to the
company.
Among the distinguishing features

of Beautifil II LS are its low-shrink
attributes. In rigorous international
bench tests, this ground-breaking
material demonstrated volumetric shrinkage of 0.85 percent and

• Lowest volumetric shrinkage
(0.85 percent) and shrinkage stress
(2.72 MPa).
• Greater strength and higher
wear resistance.
• Tooth-like esthetics with natural
fluorescence and chameleon effect.
• Polishes in an instant.
• Sustained fluoride release/
recharge with bioactive Giomer
chemistry.


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exhibitors

CDA Presents — September 6, 2018

Midmark announces new brand identity
to guide company’s continued growth
Rebranding reflects
expanding role in enabling
a better care experience

Here in San Francisco
To learn more about Midmark, stop by
the booth, No. 528.

By Midmark Staff
n Midmark Corp., a leading provider
of medical, dental and veterinary
equipment solutions, has launched a
new corporate brand identity that it
says captures the company’s commitment to a better care experience and
the growing value Midmark offers
customers as they focus on improving
clinical outcomes.
The new brand identity, which
includes a new website, logo, tagline
and more, mirrors the transformation of Midmark from an equipment
manufacturer into a clinical environmental design company that enables
a better care experience for caregivAD

ers and patients in medical, dental
and animal health industries. By
harmonizing the clinical space, technology, products and workflows, the
company asserts that it works closely
with customers to contribute to better
clinical outcomes.
“Care providers are always looking for new approaches, innovative
technologies and proven solutions
that can help enhance the patient and
caregiver experience and improve

the quality of care provided,” said
John Baumann, president and CEO,
Midmark. “At Midmark, improving
the experience between the patient
and caregiver is at the heart of everything we do. Whether we are talking
about a doctor’s office, dental practice or veterinary clinic, better care
starts with a better-designed care
environment, which leads to better
outcomes.”
The new tagline, “Designing better
care,” establishes a new path for the
company as it continues to strengthen
its role in the care experience through
advanced technologies, acquisitions,
new markets and expanded service
offerings. It elevates the importance
of design in the customer’s mind —
helping them understand it’s not just
about the space but also how it is used
and the people interacting within it.
Baumann continued, “Our goal is
to help our customers provide more

efficient, effective and positive experiences that will enable them to focus
on the quality of care and outcomes.”

About Midmark

Midmark Corp. is a clinical environmental design company that hopes to
enable a better care experience for
the medical, dental and animal health
markets. With more than 1,800 teammates worldwide, Midmark focuses
on harmonizing clinical space, technology and workflows for caregivers
and patients at the point of care.
Founded in 1915 and headquartered in the greater Dayton, Ohio,
area, Midmark maintains production and administrative offices in
Versailles, Ohio, with six other locations in the United States, as well as
subsidiaries in India, Italy and the
United Kingdom.
To learn more about Midmark,
visit midmark.com.


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exhibitors

CDA Presents — September 6, 2018

DenMat Holdings named an
ADA CERP recognized provider
By DenMat Holdings Staff
n
DenMat Holdings is pleased
to announce that it was recently
named an American Dental Association (ADA) Continuing Education
Recognition Program (CERP) recognized provider. The distinction of
ADA CERP means that continuing
AD

education (C.E.) courses, lectures and
seminars offered by DenMat have
been reviewed and approved as quality continuing dental education.
DenMat, as a premier provider of
C.E. programs, may now use the ADA
CERP recognized logo and recognition statement, which symbolize to
oral-health professionals that the con-

tent contained therein such materials
is of the highest possible quality. This
notation was important to DenMat,
as the company wants C.E. credits
offered at its comprehensive courses
to be recognized by the ADA for the
benefit of its member community.
“We are very pleased to have our
continuing education platform recog-

Here in San Francisco
To learn more about DenMat products
and C.E. offerings, stop by the booth,
No. 1018.

nized by the ADA,” said David Casper,
DenMat chief executive officer. “C.E.
has and will continue to play a
strategic role in our company, with
nearly 100 C.E. events held in North
America this year alone.”
From the ADA: “Established in
1993, the ADA CERP provides ADA
members and the dental community
a mechanism to select quality continuing dental education with confidence and promotes the continuous
improvement of continuing dental
education both nationally and globally.”
The review process for ADA CERP
recognition is thorough and managed by the Commission for Continuing Education Provider Recognition
(CCEPR). Through an application
and review process, CCEPR evaluates institutions and organizations
that provide C.E. program offerings.
CCEPR serves the public, the dental
profession and other health-care providers by developing and implementing standards that promote excellence in continuing dental education
to support professional competence
and improvement of patient care.
DenMat is proud to join the ranks
of C.E. providers as an ADA CERP
recognized provider. For a full list
of DenMat’s C.E. opportunities, visit
www.denmat.com/r_dm_education_
courses.

About DenMat Holdings

Since 1974, DenMat has been a leader
in high-quality dental products for
dental professionals in more than 115
countries around the world. DenMat
manufactures and assembles most
of its products at its world headquarters on California’s Central Coastal
region. DenMat offers three main
product categories: consumables,
small equipment and dental lab services.
DenMat’s brands include Geristore®, Core Paste®, LumiSmile White®,
NV®PRO3 and SOL™ soft-tissue diode
lasers, the Rotadent® power toothbrush, PeriOptix™ magnification
loupes and lights, Lumineers® and
Snap-On Smile®.


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exhibitors

CDA Presents — September 6, 2018

Henry Schein named to FORTUNE’s
annual ‘Change The World’ list
Company recognized for
efforts to expand access
to oral health care for
underserved populations
around the world
By Henry Schein Staff
AD

n Henry Schein Inc. has announced
that it has been named to FORTUNE’s
“Change the World” list, an annual
ranking of companies that are doing
well by doing good. Henry Schein was
recognized for its efforts to improve
the oral health and, by extension, the
overall health of underserved populations around the world.
“Since our earliest days, we at
Henry Schein have worked to align

Here in San Francisco
To learn more about Henry Schein and
Henry Schein Cares, stop by the booth,
No. 515.

our strengths as a business with
the needs of society, so it is greatly
rewarding to be named to FORTUNE’s

‘Change the World’ list,” said Stanley M. Bergman, chairman of the
board and chief executive officer of
Henry Schein. “This recognition only
serves to reinforce our commitment
to improving the health of people in
need, and we look forward to ‘helping
health happen’ for years to come.”
Henry Schein was recognized for
its efforts to improve the oral health
of people in need through three initiatives the company supports as part of
Henry Schein Cares, its global corporate social responsibility program:
• The Alpha Omega-Henry Schein
Cares Holocaust Survivors Oral Health
Program — An initiative of Henry
Schein and the Alpha Omega International Dental Fraternity to provide
free oral health care to Holocaust
survivors living in poverty across
North America.
• Give Kids A Smile — Henry
Schein helped the American Dental
Association create this program in
2003, and since then it has provided
free oral health care and education
to more than 5.5 million children in
need across the United States. Henry
Schein has served as the program’s
official professional products sponsor
since its inception.
• The Global Student Outreach
Program — Through this initiative,
Henry Schein partners with dental
schools to improve the oral health in
remote and underserved communities around the world while enhancing educational opportunities for the
next generation of oral-health practitioners.
The “Change the World” list recognizes companies that have had a positive social impact through activities
that are part of their core business
strategy. FORTUNE considers a company’s measureable social impact,
the business results of a company’s
socially impactful work, the degree
of innovation related to that work
and how integral the initiative is to a
company’s overall strategy. To view
the entire list, please visit fortune.
com/change-the-world/.

About Henry Schein

Henry Schein is a solutions company for health-care professionals
powered by a network of people and
technology. Headquartered in Melville, N.Y., Henry Schein has operations or affiliates in 34 countries. For
more information, visit Henry Schein
at www.henryschein.com, Facebook.
com/HenrySchein and @HenrySchein
on Twitter.


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exhibitors

CDA Presents — September 6, 2018

Create ‘brilliant’ restorations with COLTENE’s
BRILLIANT EverGlow Universal Composite
By COLTENE Staff
n BRILLIANT EverGlow is a universal submicron hybrid composite
distinguished by the VITA™ -based
Duo Shade System, easy polishability, gloss retention, ideal handling
and exceptional blending properties,
according to COLTENE, the company
behind the product.
BRILLIANT EverGlow’s Duo Shade
System provides simple shade management: A single shade provides two
VITA shades. With excellent blendin properties, simplified decisionmaking and an economical shade
range, this versatile system gives the
dentist freedom to achieve highly
esthetic restorations, according to the
company.
BRILLIANT EverGlow’s filler technology is engineered to provide a
combination of long-lasting esthetics,
handling convenience and mechaniAD

Here in San Francisco
Visit COLTENE at booth No. 1312 to try
BRILLIANT EverGlow. You may also
visit everglow.coltene.com to request
a free sample.

cal strength, COLTENE asserts. Submicron glass fillers support polishability and gloss retention. Additional
pre-polymerized fillers, which have
the same composition as the uncured
composite, lower volume shrinkage
and improve the sculpting properties
of the paste.
BRILLIANT EverGlow shows an
exceptionally smooth surface and
satin shine directly after placing the
filling, according to the company.
This simplifies the task of polishing, allowing highly esthetic restorations to be performed in minimal
time — especially when used with

BRILLIANT EverGlow
composite by COLTENE.
(Photo/Provided
by COLTENE)
5

COLTENE’s ALPEN ShapeGuard Composite Plus polishers.
Visit COLTENE at booth No. 1312
to try BRILLIANT EverGlow and see

why Dental Product Shopper rated it
as a Best Product in the composites
category. You may also visit everglow.
coltene.com to request a free sample.


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14

exhibitors

CDA Presents — September 6, 2018

Solvay Dental 360 shows off
its paradigm-shifting polymer
Here in San Francisco, company offers dentists special pricing for premium alternative to metal partials
By Solvay Dental 360 Staff
n Solvay Dental 360™ is bringing
Ultaire™ AKP, a high-performance
polymer for removable partial denture (RPD) frames, here to the CDA
Presents The Art and Science of Dentistry in San Francisco.
Ultaire AKP was specifically
designed to fill the gap between metal
RPDs, which can be too rigid and stiff,
and other polymer frame materials
that can be too flexible.
Here at the show, Solvay Dental
360 will have a special offer for dentists who visit its booth: two Ultaire
AKP partials for the price of one. To
recieve the offer, dentists can stop by
booth No. 2132.
“Dentists and patients alike are
demanding better materials for RPDs,
and Ultaire AKP delivers in a way that
metal and other polymer options simply cannot,” says Shawn Shorrock,
global director, Solvay Dental 360.
“We saw an unmet need to replace
metal in dental materials, similar
to other markets we serve such as
orthopedic and cardiovascular, and
we worked closely with dentists to
ensure Ultaire AKP best serves their
needs and those of their patients.”
As patients become more aware
of the effects of metal — the potential
allergies, toxicity and taste — they are
also becoming more proactive, asking for partial dentures that feel natural, comfortable and are esthetically
appealing. Ultaire AKP is an innovative aryl ketone polymer that provides a biocompatible, lightweight,
metal-free, non-irritating and more
esthetically pleasing alternative to
traditional metal RPD frames, according to the company.
Ultaire AKP is a rigid material
— not flexible — suitable as a metal
replacement and different than the
other non-metal materials currently
on the market, the company asserts.
It is both strong enough and tough
enough to be tooth-supported and
help reduce bone loss, yet it is flexible
enough to engage undercuts more
deeply.
Making multiple adjustments to a
milled RPD can be time-consuming
and frustrating for patients and dentists alike. Furthermore, months or
even years of adjustments tend to
wear down once-healthy teeth. Not

At top, the Ultaire AKP.
At left, the traditional metal partial
dentures compared to the Ultaire AKP.
(Photos/Provided by Solvay Dental 360)
5
3

only does Ultaire AKP provide an
esthetically pleasing, biocompatible
alternative to metal, once an RPD
made out of Ultaire AKP is designed
and fitted, adjustments should not be
necessary — saving the dentist and
patient valuable time.
“Ultaire AKP is a paradigmshifting polymer — it really hits the
sweet spot between metal and the
flexible systems on the market today,”
says Ryan Murphy, PhD, technology
manager and polymer scientist at
Solvay Dental 360.

Here in San Francisco
To learn more about Ultaire AKP,
stop by the Solvay Dental 360 booth,
No. 2132.

“It is a unique proprietary chemistry developed specifically for RPDs.
There is no direct one-to-one comparison to any of the metal or polymer systems that are currently on the market
for RPDs.”
Solvay Dental 360 is a part of the

global company Solvay, a leader in
high-performance polymers used in
the health-care industry for medical
and dental devices, equipment and
instrumentation, including implantable applications.
With more than 35 brands in
more than 1,500 formulations, Solvay
has the broadest portfolio of highperformance health-care polymers in
the world, the company asserts.
Additional information and conditions of the promotion can be found at
SolvayDental360.com.


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exhibitors

CDA Presents — September 6, 2018

Crosstex expands dental water
solutions portfolio with entry into
amalgam separation category
By Crosstex Staff
n
Cantel Medical Corp. subsidiary, Crosstex International, has
announced its entry into the den-

tal wastewater management market
through the recent launch of Syclone™
Amalgam Separator, previously marketed and sold under the brand name
Apavia® Amalgam Separator.

This new filtration technology and
related assets were recently acquired
from ENPRESS LLC and its subsidiary
Apavia LLC.
The Syclone Amalgam Separator

Here in San Francisco
To see the Syclone Amalgam Separator
and learn more about it, stop by the
Crosstex booth, No. 1412.

AD

captures mercury-containing amalgam particles from the wastewater of
dental offices through a combination
of mechanisms, including filtration
and centrifugation.
In addition, it features a highcontainment capacity for extended
service and pump life and cuttingedge cyclonic action with rapid velocity and waste capture.
“As a market leader, we are committed to staying at the forefront of
the latest industry trends and to providing quality solutions that meet the
compliance needs of dental practices.
With the Syclone filtration technology, we can effectively support the
hundreds of thousands of dental practices in meeting the requirement of
removing mercury from wastewater
and contributing to a cleaner environment,” said Gary Steinberg, president
and CEO of Crosstex.
Learn more about the Syclone
Amalgam Separator at the Crosstex
booth, No. 1412. For additional information, visit www.crosstex.com.
The Syclone
Amalgam
Separator.
(Photo/
Provided by
Crosstex)
3


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18

exhibitors

CDA Presents — September 6, 2018

Headlights: Now
in high-definition
By Designs for Vision Staff

The new HDi headlights from Designs for Vision can provide up to 45 percent
more light with uniform distribution. (Photo/Provided by Designs for Vision)
5

AD

n Designs for Vision is showing off
an advanced photonic design that provides uniform light distribution with
maximum intensity.
The patent-pending headlights
optically focus the light from the LED
to provide 45 percent more light with
uniform distribution.
The new LED DayLite® Micro HDi™

Here in San Francisco
You can see the Visible Difference®
for yourself by visiting Designs for
Vision’s booth, No. 928, or contact the
company to arrange a visit in your office by calling (800) 345-4009 or emailing info@dvimail.com.

combines the new high-definition
imaging with a very lightweight
headlight in combination with the
new Micro power pack, according to
the company, which says the Micro
power pack is the lightest and smallest
available. The complete unit includes
two power packs, and each power
pack can run up to 10 hours.
Designs for Vision has also added
the high-definition imaging to LED
DayLite WireLess Mini HDi, providing
a lightweight, cordless solution with
light intensity comparable to many
corded headlights. You can choose
high-definition imaging with either a
wired or wireless design to meet your
preference, and all HDi headlights
will illuminate the entire oral cavity.
Designs for Vision’s WireLess headlights free you from being tethered
to a battery pack. The simple modular designs uncouple the headlights
from a specific frame or single pair
of loupes.
Prior technology married a cordless light to one pair of loupes via a
cumbersome integration of the batteries and electronics into the frame.
The compact design of the LED
DayLite WireLess headlights are independent of any frame/loupes.
In addition, Designs for Vision is
also featuring the REALITY 5-star
rated The Micro 3.5EF Scopes, which
utilize a revolutionary optical design
that reduces the size of the prismatic
telescope by 50 percent and reduces
the weight by 40 percent while providing an expanded-field, full oral cavity
view at 3.5x magnification.
Building on the award-winning
design, the newest addition to the
Micro Series line is the Micro 4.5EF
Scopes. These scopes reduce both the
size and weight of the telescopes by
44 percent.

On the move

Designs for Vision has expanded
into a new 67,500-square-foot location
at 4000 Veterans Memorial Highway
in Bohemia, N.Y.
You can visit www.DesignsFor
Vision.com/move.htm to check out
some photos of the new facility.


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20

exhibitors

CDA Presents — September 6, 2018

Planmeca USA introduces
its ULD certification program
By Planmeca USA Staff
n
In March, during the Hinman
Dental Meeting in Atlanta, Planmeca
USA introduced a certification program designed to encourage dialogue
between patients and dental practitioners on imaging radiation levels.

The Helsinki, Finland-based dental technology company, with North
American headquarters in Roselle,
Ill., manufactures and sells imaging
equipment, such as the Planmeca
ProMax® 3D family of units.
This CBCT system has a unique
ultra-low-dose (ULD) feature that

delivers a lower dose of radiation
while achieving imaging quality that
allows clinicians to provide an optimal diagnosis.
“A Planmeca ProMax 3D system
using ULD can drastically reduce
patient radiation by up to 77 percent — without a statistical reduction

Here in San Francisco
To learn more about the Planmeca ProMax 3D family of units or the Planmeca
ULD certification program, stop by the
Planmeca USA booth, No. 1428.

AD

in image quality,” said Brett Hines,
president of Planmeca USA.
Hines cited a study published by
Dr. J.B. Ludlow and D. Koivisto that
demonstrates radiation doses used
in dental imaging can be reduced
without loss of diagnostic quality.
The company is not aware of any other
dental imaging manufacturer with
an independent study that can claim
the same.
Because of attention in the lay
press about this issue, it’s more likely
that dental patients, too, may have
questions and concerns.
To help encourage these conversations about imaging safety, Planmeca
USA developed a complimentary ULD
certification program exclusively for
Planmeca ProMax 3D ULD-capable
systems.

ULD certification program
features:

• Planmeca ULD certified office
display materials to inform patients
that you are using advanced safety/
quality care X-ray equipment.
• Access to downloadable digital
materials for use on your website and
social media outlets to educate and
market your practice as Planmeca
ULD certified.
• Ability to become part of a
searchable database of Planmeca
ULD certified dentists, for prospective patients who seek low-radiation
imaging practices in their area.
• A complimentary program available to all practices using Planmeca
ProMax 3D Ultra Low Dose enabled
systems.
The Planmeca ULD certification
registration program is available at
www.planmeca.com/na/uld/.
To see the study, go to https://goo.
gl/UPW5vL.


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22

exhibitors

CDA Presents — September 6, 2018

Glidewell Dental to present its second
educational symposium near Washington, D.C.
By Glidewell Dental Staff
n Glidewell
​​​​​
Dental, a leading technological innovator in restorative
dentistry for more than 48 years, has
announced the second Glidewell Dental Symposium. Scheduled for Oct. 19
and 20, at the Gaylord National Resort
& Convention Center in National Harbor, Md., near Washington, D.C., this
event will include more than a dozen
prominent educators providing two
days of intensive instruction, with a
first day of fast-paced presentations
AD

Here in San Francisco
To learn more about the Glidewell
Dental Symposium, stop by the booth,
No. 1303. For the complete symposium
agenda and to register, visit glidewell
symposium.com.

and a second day of in-depth clinical
and business training.
“Dentists have more options for
treating patients today than ever
before,” said Dr. Neil Park, scientific

chair of the Glidewell Symposium
and vice president of clinical affairs
at Glidewell Dental. “This period of
rapid innovation in dental technology presents many opportunities for
clinicians to expand their knowledge
and practice offerings and to explore
more effective and efficient solutions
for elevating the standard of care
within our profession.”
The symposium brings together
notable experts from many different backgrounds and specialties,
including esthetic dentistry, digital

dentistry, dental implants, tissue
regeneration, sleep-related dentistry,
practice management and more.
The event kicks off Friday, Oct. 19,
with a presentation on the current
and future state of dentistry from
Jim Glidewell, CDT, president and
CEO of Glidewell Dental, followed
by an energizing lineup of informative presentations and a very special
keynote address delivered by Dr. Jack
Hahn, a legendary pioneer in dental
implantology.
On Saturday, Oct. 20, in-depth,
hands-on workshops will be led by
some of the most distinguished leaders in clinical dentistry, representing
faculties such as the Misch International Implant Institute, the International Congress of Oral Implantologists and the American Academy of
Implant Dentistry.
The workshops will provide practical clinical information on the latest
innovations, protocols, products and
procedures in the field, so that clinicians can immediately implement
focused techniques into their practice when they return to the office on
Monday.
“Following the success of last
year’s sold-out symposium, we
received an abundance of feedback
from attendees who expressed their
desire for refining their clinical skills
and adopting the latest technology to
grow their practice,” said Park. “They
inspired us to expand the event to
two days, to cover even more clinical
and business topics, with nearly a
dozen hands-on Saturday workshops
to choose from. And we’ve moved to a
more spacious venue to accommodate
a vast array of interactive exhibits
and technology demonstrations.”
During both days of the event, the
exhibition floor will be packed with
displays of 3-D printing, intraoral
scanning, in-office milling, the CAD/
CAM workflow, dental implants and
regenerative and restorative materials, as well as live demonstrations and
a virtual reality tour of Glidewell Dental’s expansive R&D campus, technology center and laboratory.
The 2018 Glidewell Dental Symposium is designed for dentists, hygienists and chairside and front-office
auxiliaries, and attendees enrolled
for both days will earn up to 12 hours
of C.E. credits. Tuition for day 1 is $195
and day 2 is $150.
On Friday, tuition includes a complimentary breakfast, lunch and
cocktail reception with hosted bar;
Saturday tuition includes breakfast.
For the complete symposium
agenda and to register, visit glidewell
symposium.com or call (866) 791-9539.


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