today ADA Honolulu, October 19, 2018today ADA Honolulu, October 19, 2018today ADA Honolulu, October 19, 2018

today ADA Honolulu, October 19, 2018

Closing time / Scenes from ADA 2018

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ADA 2018 · Honolulu, Hawaii · Friday, October 19, 2018

				

Vol. 11, No. 2

An even better
camera for dentists

Straight from the
sources’ mouths

Show off your ULD
radiation levels

The digital camera
designed with dentistry
in mind just got even
easier and faster to use.

What three real
patients actually thought
about their removable
partial dentures.

Planmeca introduces
a certification program
to increase dialogue
with your patients.

»page 6

»page 9

»page 10

Endless opportunities
By today Staff
n When you come to an event like
ADA 2018 — America’s Dental Meeting,
you probably have a goal (or two) in
mind. Whether that goal is to pick out
new products to increase innovation in
your office or to learn new techniques
to implement immediately, the opportunities here in Honolulu are seemingly endless.
A diverse range of educational topics is covered in this week’s schedule,
featuring world-class speakers and
pillars in the dental industry. From
hygiene to minimally invasive dentistry to team building, you are sure
to find a lecture, workshop or exhibithall demonstration that fits your exact
needs.
At the same time, an array of exhib-

5

(Photo/today Staff file photo)

see ENDLESS, page 4

8

Best of Class Technology Awards celebrate innovators
n The Cellerant Best of Class Technology Awards, now in the 11th year,
are on display here at the ADA 2018 —
America’s Dental Meeting. The awards
recognize some of the most innovative
dental products that manufacturers
have released. Dr. Lou Shuman, CEO
of Cellerant Consulting Group, created
the award. The recipients are:

Emerging

• DEXIS and Simplifeye DEXvoice.
• Simplifeye Amplify.

New winners

• 3D Systems NextDent 5100.
• AdDent Calset Composite Warmer
and CoMax Composite Dispenser.
• Dentrix G7.
• DEXIS FS Ergo by KaVo.
• Garrison Dental Solutions
Composi-Tight 3D Fusion.

Two-time winners

• Bien-Air TORNADOS.
• Ultradent Gemini 810 + 980 Diode
Laser.

• Orascoptic EyeZoom.
• Digital Doc LUM G2.

Three-time winners

• MMG ChairFill by MMG Fusion.
• Orascoptic Spark.
• WEO Media.

Four-time winner

• Shofu EyeSpecial C-III.

Five-time winners

• Bien-Air iOptima INT.

• DDS Rescue.

Six-time winner

• 3Shape TRIOS MOVE.

Eight-time winner

• LED Dental VELscope Vx.

Most of the winners are showcasing
their winning products in the Best of
Class Aisle at booths Nos. 1438 to 1447,
right outside of the Digital Future of
Dentistry.


[2] =>

[3] =>

[4] =>
from page one

4
ENDLESS from page 1
7

iting companies are available in the
exhibit hall, giving you the unique
opportunity to test out the latest
products on the market and ask questions of the experts. Touch, feel and
compare thousands of instruments
and services from the top industry
vendors. Pay extra attention to new
products and show specials so you can
make the most of your time.
Over at the Henry Schein One
booth, for instance, the company
is showing off the new Dentrix G7,
featuring integration with imaging
software and Dentrix Smart Image.
By integrating imaging solutions
through Dentrix Smart Image, practitioners can access images from a
single place in Dentrix — the Patient
Chart — which improves workflows
for case diagnosis and acceptance.
AD

This award-winning practicemanagement system integrates with
the industry’s leading digital-imaging
solutions to enhance both clinical
and financial workflow and improve
efficiencies for diagnosis and billing.
Visit booth No. 1400 for more information.
New technology is also available at the Designs for Vision booth,
No. 905. The company’s new LED
DayLite Micro HDi uses new highdefinition imaging in an ultralightweight headlight in combination
with the new Micro power pack.
According to the company, the Micro
is the market’s lightest and smallest power pack. The complete unit
includes two power packs, and each
power pack can run up to 10 hours.
Designs for Vision also has added
high-definition imaging to the LED
DayLite WireLess Mini HDi, providing

a lightweight cordless solution with
light intensity comparable to many
corded headlights. You can choose
high-definition imaging with either a
wired or wireless design to meet your
preference, and either HDi headlight
will illuminate the entire oral cavity.
If you’re looking for a deal, stop
by the Solvay Dental 360 booth,
No. 1043. The company has a big deal
on its Ultaire AKP partials: Get two
for the price of one. The polymer for
removable partial denture frames is
a breakthrough because it’s not too
rigid (like metal) and not too flexible
(like other polymers). It’s described
as metal-free, tooth-supported, bonelike, lightweight and comfortable.
Of course, there are plenty more
exhibitors and products to check out
beyond just these. The exhibit hall
is open until 3 p.m. today and from
7:30 a.m. to 1 p.m. Saturday.

ADA 2018 — October 19, 2018

		

About
the Publisher

Tribune America, LLC
116 W. 23rd St., Suite 500
New York, N.Y. 10011
Phone: (212) 244-7181
Fax: (212) 244-7185
E-mail: info@dental-tribune.com
www.dental-tribune.com
Publisher & Chairman
Torsten Oemus
t.oemus@dental-tribune.com
President/Chief Executive Officer
Eric Seid
e.seid@dental-tribune.com
Group Editor
Kristine Colker
k.colker@dental-tribune.com
Managing Editor
Fred Michmershuizen
f.michmershuizen@dental-tribune.com
Managing Editor
Sierra Rendon
s.rendon@dental-tribune.com
Managing Editor
Robert Selleck
r.selleck@dental-tribune.com
Product/Account Manager
Humberto Estrada
h.estrada@dental-tribune.com
Product/Account Manager
Maria Kaiser
m.kaiser@dental-tribune.com
Product/Account Manager
Jordan McCumbee
j.mccumbee@dental-tribune.com
Client Relations Coordinator
Leerol Colquhoun
l.colquhoun@dental-tribune.com
Education Director
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c.ferret@dtstudyclub.com
Accounting Department
Nirmala Singh
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Published by Tribune America
© 2018 Tribune America, LLC
All rights reserved.

today American Dental Association
Show Dailies Vol. 11 appear during the
ADA 2018 — America’s Dental Meeting
in Honolulu, Hawaii, Oct. 18–20, 2018.
Tribune America makes every effort
to report clinical information and
manufacturers’ product news
accurately, but cannot assume
responsibility for the validity of product
claims, or for typographical errors.
The publishers also do not assume
responsibility for product names or
claims, or statements made by
advertisers.
Opinions expressed by authors are
their own and may not reflect those
of Tribune America or Dental Tribune
International.


[5] =>

[6] =>
exhibitors

6

ADA 2018 — October 19, 2018

EyeSpecial adds features
for faster and easier use
Pre-programmed
shooting modes enable
digital camera users to
navigate through tasks
without extensive
photographic skills
or experience
By Shofu Dental Staff
n According to Shofu Dental, capturing high-quality clinical photographs in a predictable and consistent
manner has been the hallmark of
EyeSpecial C-II, the first digital camera designed exclusively for dentistry.
A fourth-time recipient of the
prestigious Cellerant’s Best in Class
Technology Award, the EyeSpecial
C-II captures images for case documentation, diagnosis and treatment
planning, patient communication and
education, insurance verification,
legal documentation and dental lab
collaboration.
Proprietary to Shofu’s camera are
dental-specific,
pre-programmed
shooting modes that enable clinicians, assistants, hygienists and dental laboratory technicians to navigate through their photography tasks
without the need of extensive photographic knowledge or experience.
For instance, in order to record
orthodontic photographs with the
EyeSpecial camera, an operator will
just need to select the button corresponding to FACE MODE to capture
extraoral images.
In a similar method, an operator
will choose STANDARD MODE to
achieve anterior and buccal intraoral
photographs, and MIRROR MODE to
accomplish occlusal pictures.
For every step of any photo series,
the EyeSpecial will automatically
set the appropriate f-stop, aperture
and focal length to deliver an ideal
photograph, leaving an operator with
the selection of a pre-programmed
mode.
Incorporating intuitive, high-tech
functions tailored specifically for
dentistry, the EyeSpecial camera is
designed to handle dental applica-

The new and improved EyeSpecial C-III digital dental camera helps dental practices and laboratories increase patient
acceptance and productivity. (Photos/Provided by Shofu Dental)
5

tions without requiring any retrofitted add-ons. Specifically, one of
the more useful features of Shofu’s
camera is the ISOLATE SHADE MODE,
which instantly grays out the gingival
tissue to improve visual perspicacity
for accurate shade analysis and communication with a dental laboratory
technician.
When combined with a draw/edit
function, which allows for making
notes directly on images, this attribute may be of value for an effective
treatment evaluation or a discussion
about the progress or challenges in a
treatment modality.
Equipped with a cropped-frame,
high-resolution sensor and ultrainnovative FlashMatic module, a proprietary system of ring and dual-point
flashes, Shofu’s camera demonstrates
true-color reproduction and an exceptional depth-of-field range, according
to the company.

Here in Honolulu
For a live camera demonstration and
to learn how the new EyeSpecial C-III
can improve communication with your
dental laboratory and patients, stop by
the Shofu booths, Nos. 1111 and 1444.

The EyeSpecial also possesses
anti-shake attributes to ensure clear
images. The panoramic LCD screen
of the camera is larger than displays
and viewfinders of typical digital
single-lens-reflex (DSLR) and pointand-shoot cameras, and it can be operated with a gloved hand.
The screen employs gridlines that
facilitate a proper image alignment,
helping reduce the risk of photographing patients at an incorrect
angle.
Engineered to provide functionality, the ultralight (weighing ca.

1 lb) EyeSpecial camera complies
with the most stringent infection
control protocols. The heavy-duty
camera’s body is water-, chemicaland scratch-resistant, and it can be
swiftly disinfected with a sterilizing
towelette, virtually eliminating the
possibility of cross-contamination.
The latest model of this smart
camera, EyeSpecial C-III, is packed
with plenty of milestone upgrades,
including a larger sensor, a faster
processor, optimized software and
a higher resolution LCD screen, all
of which will help the entire dental
team achieve their photography tasks
in a more intuitive, faster and easier
fashion, the company asserts.
For a live camera demonstration and to learn how the new
EyeSpecial C-III can improve communication with your dental laboratory
and patients, visit Shofu’s booths,
Nos. 1111 and 1444.


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[8] =>
8

exhibitors

ADA 2018 — October 19, 2018

Henry Schein strengthens and expands its global
dental implant business with three investments
By Henry Schein Staff
n
Henry Schein Inc., one of the
world’s largest providers of healthcare products and services to officebased dental, animal health and medical practitioners, has announced
three investments that will advance
the company’s dental implant business strategy.
Henry Schein will enhance its
position in the premium implant segment through the acquisition of IntraLock, a provider of dental restoration
solutions, including proprietary surface, connection and biomaterial and
small-diameter implant technologies;
expand into the lower-priced segment
of the dental implant market through
the planned acquisition of a majority
interest in Medentis Medical, a dental
implant manufacturer based in Germany; and strengthen its geographic
footprint in Europe with the acquisition of a majority interest in Pro-Cam
Implants B.V., CAMLOG’s exclusive
AD

distributor in the Netherlands.
Intra-Lock, Medentis Medical and
Pro-Cam Implants will complement
Henry Schein’s existing solutions for
implant-based tooth replacement and
strengthen the company’s position
in the global dental implant market, according to the company. These
acquisitions will broaden the company’s geographic reach, add innovative
technologies, enhance its manufacturing footprint and further its commitment to serve the lower-priced
segment of the implant market.
“The dental implant category has
become increasingly important, and
we are committed to offering customers a wide array of the products and
services associated with implant dentistry, thereby providing a complete
solution for the benefit of the dental
practice,” said Stanley M. Bergman,
chairman of the board and chief executive officer of Henry Schein. “We
believe with the investments we have
made in CAMLOG, BioHorizons and

Here in Honolulu
To learn more about Henry Schein,
Intra-Lock, Medentis Medical or ProCam Implants, stop by the Henry
Schein booth, No. 1305.

now Intra-Lock, Medentis Medical
and Pro-Cam Implants, we are well
positioned to compete in the highgrowth global dental implant market.
We welcome our new colleagues to
Team Schein and look forward to continued success together.”

Intra-Lock

A U.S.-based dental implant manufacturing and sales company, Intra-Lock
International and Intra-Lock Manufacturing is known for its OSSEAN®
surface structure.
Headquartered in Boca Raton, Fla.,
the company has approximately 50
employees. Dr. Thierry Giorno, CEO
and director of research and devel-

opment of Intra-Lock, will act as a
consultant, providing insights and
strategic guidance to help accelerate
the development of implants and new
technologies for Henry Schein to help
dentists and improve oral health.

Medentis Medical

Based in Bad Neuenahr-Ahrweiler
and founded in 2001, Medentis Medical is a fast-growing provider of valuepriced dental implants. A German
manufacturer of high-quality, lowerpriced dental implants, the company
sells its products in more than 40
countries and has 75 employees.

Pro-Cam Implants

Pro-Cam Implants B.V., CAMLOG’s
exclusive distributor in the Netherlands, is one of the leading implant
solution providers in the Netherlands,
according to Henry Schein. In the
future, Pro-Cam Implants will represent the BioHorizons implant lines
and biomaterial portfolio.


[9] =>
exhibitors

ADA 2018 — October 19, 2018

9

Patients discover the advantages
of a metal-free, lightweight,
comfortable option for RPDs
By Solvay Dental 360 Staff
n Solvay Dental 360 went to the
source to gain perspective on the
patient experience for its metal-free
removable partial dentures made
with Ultaire™ AKP.
™

‘Very comfortable, very
lightweight, very easy
to speak with’

For decades, Connie wore low-quality
upper and lower partial dentures with
poor occlusion, putting her remaining
teeth at risk. She was eager to try a
metal-free option, especially when
she heard it was lightweight, comfortable and biocompatible.
“The Ultaire is very comfortable,
very lightweight and very easy to
speak with. I don’t feel that it moves
as I talk or eat,” Connie said. “I feel
that it follows the contour of my
mouth more, and it’s very much more
comfortable. If someone approached
me about the Ultaire product, I would
definitely tell them that it’s a good
product and absolutely try it!”

Connie’s metal partial vs. her Ultaire AKP partial. (Photos/Provided by Solvay
Dental 360).
5

Here in Honolulu
To take advantage of a special offer —
two Ultaire AKP partials for the price
of one — be sure to visit booth No. 1043.

‘Ultaire is great, it’s fantastic,
I love it’

For years, Zitta had worn metal dentures with clasps that left her mouth
scarred and sore. Then Zitta’s dentist
prescribed Ultaire AKP metal-free
removable partial dentures, and her
mouth pain became a thing of the
past.
Made from high-performance polymer and molded to the shape of the
individual patient’s mouth, Ultaire
AKP dentures lock into place with
smooth, stationary, bone-like clasps.
At the final try-in appointment,
Zitta surprised everyone by dancing
with joy about the fit and feel of her
new Ultaire AKP partial.
“Ultaire filled out my mouth better.
It transformed my whole face,” Zitta
said. “Ultaire is great. It’s fantastic.
I love it.”

5

Zitta’s metal partial vs. her Ultaire AKP partial.

The day Jaclyn’s dentist first put
the new Ultaire AKP partial denture
in her mouth, Jaclyn could feel the
difference immediately, “It actually
fit perfectly the first time ... It has
been life-changing for me,” she said.
“Eating with the new Ultaire frame,
it’s like I have my molars back. I mean,
most of the time I forget I even have it
in my mouth.”

Ready to try Ultaire AKP? Get two
for the price of one

This special offer — two Ultaire AKP
partials for the price of one — is for
dentists who visit booth No. 1043.

‘It has been life-changing for me’

Two years ago, Jaclyn was fitted with a
lower metal partial denture to replace
her missing back molars. But her
partial was tighter on one side than
the other, and it tended to trap food
underneath the metal. Adjustments

‘It has been
life-changing for
me. Eating with
the new Ultaire
frame, it’s like I
have my molars
back. I mean,
most of the time I
forget I even have
it in my mouth.’

5

Jaclyn’s metal partial vs. her Ultaire AKP partial.

didn’t help. She still suffered extreme
metal denture discomfort.
“A lot of healthy things that you

eat such as nuts and granola, things
that I loved, I was unable to eat them,”
Jaclyn said.

* The testimonials, statements and
opinions presented are applicable to
the individuals depicted. Results will
vary and may not be representative of
the experience of others. The testimonials are representative of experience
but the exact experience will be unique
and individual to each technician or
patient.


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10

exhibitors

ADA 2018 — October 19, 2018

Planmeca USA introduces
its ULD certification program
By Planmeca USA Staff
n
In March, during the Hinman
Dental Meeting in Atlanta, Planmeca
USA introduced a unique certification program designed to encourage
dialogue between patients and their
dental practitioners on imaging radiation levels.
The Helsinki, Finland-based dental technology company, with North
American headquarters in Roselle,
Ill., manufactures and sells imaging
equipment, such as the Planmeca
ProMax® 3D family of units.
This CBCT system has a unique
ultra-low-dose (ULD) feature that
delivers a lower dose of radiation
while achieving imaging quality that
allows orthodontists to provide an
optimal diagnosis.
AD

“A Planmeca ProMax
3D system using ULD can
drastically reduce patient
radiation by up to 77 percent
— without a statistical reduction in image quality,” said
Planmeca USA in a press
release.
The company cited a study published by Dr. J.B. Ludlow and D.
Koivisto that demonstrates radiation
doses used in dental imaging can be
reduced without loss of diagnostic
quality. The company is not aware of
any other dental imaging manufacturer, with an independent study, that
can claim the same.
Because of attention in the lay
press about this issue, it’s more likely
that dental patients, too, may have
questions and concerns.

To help encourage these
conversations about imaging safety, Planmeca USA
developed a complimentary
ULD certification program
exclusively for Planmeca
ProMax 3D ULD-capable
systems.

ULD certification program
features:

• Planmeca ULD certified office
display materials to inform patients
that you are using advanced safety/
quality care X-ray equipment.
• Access to downloadable digital
materials for use on your website and
social media outlets to educate and
market your practice as Planmeca
ULD certified.
• Ability to become part of a

Here in Honolulu
To learn more about the Planmeca ProMax 3D family of units or the Planmeca
ULD certification program, stop by the
booth, No. 1035.

searchable database of Planmeca
ULD certified dentists, for prospective patients who seek low-radiation
imaging practices in their area.
• A complimentary program available to all practices using Planmeca
ProMax 3D Ultra Low Dose enabled
systems.
The Planmeca ULD certification
registration program is available at
www.planmeca.com/na/uld/.
To see the study, go to https://goo.
gl/UPW5vL.


[11] =>
exhibitors

ADA 2018 — October 19, 2018

11

Presenting the StarDental
430 Torque Flex handpiece
To learn more, visit booth No. 1635 here in Honolulu
By DentalEZ Staff

Here in Honolulu

n DentalEZ® Integrated Solutions is
proud to present the 430SWL® Torque
Flex handpiece from StarDental®.
Combining the power of the StarDental 430 Torque with flex coupling,
the 430SWL Torque Flex handpiece
provides convenient, powerful performance for your practice, according to the company. With 31 watts of
power, the 430SWL Torque Flex has
the power you need for all of your
high-speed procedures.
“Dentists can now experience the
power of our best performing handpiece without having to change their
existing flex swivels,” said Eric B.
Reno, brand manager — StarDental
Products.

To learn more about the 430SWL
Torque Flex handpiece from StarDental, stop by the DentalEZ booth,
No. 1635.

Made in the United States, the
430SWL Torque Flex handpiece is
dependable while maintaining features similar to the 430SWL Torque.
The small, 11.1-mm diameter head
and the fiber optics are ideal for
operative site visibility, the company
asserts. Backed by a two-year limited
warranty, the 430SWL Torque Flex
comes with a lubricated design option
to match your existing processing
regimens.

For more information about the
430 Torque Flex, visit www.dentalez.
com or contact your local DentalEZ
sales rep.

About DentalEZ

DentalEZ Integrated Solutions is committed to providing real solutions to
everyday challenges in oral health
care by uniquely combining innovation focused on simplification and efficiency in value-based products and
outstanding customer service and
support, according to the company.
DentalEZ manufactures a full line
of products and brands, including
StarDental, DentalEZ Equipment,
RAMVAC®, NevinLabs™ and Columbia Dentoform®. For more information, visit www.dentalez.com.

The 430SWL
Torque Flex
handpiece from
StarDental.
(Photo/Provided
by DentalEZ)
3

AD


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