Ortho Tribune U.S. No. 1, 2011

AAO heads to Chicago / The Quick Fix device for pseudo-Class III / We are who we choose to be / Are kids taking unnecessary risks? / Practice makeover update: ongoing transformation / Industry / OrthoVOICE introduces VOICE of Excellence Lecture for 2011 meeting

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ORTHO TRIBUNE
The World’s Orthodontic Newspaper · U.S. Edition

March 2011

www.ortho-tribune.com

Vol. 6, No. 1

Protect their teeth

Makeover update

Ready for Vegas?

April is National Facial
Protection Month

Where Dr. Gonzalez’s
practice is at now

OrthoVOICE unveils
its 2011 meeting plans

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8

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15

The Quick Fix device
for pseudo-Class III
AAO heads
to Chicago
Early registration
for this year’s annual
session ends April 8

I

f you haven’t registered yet for the
2011 AAO Annual Session, taking
place in Chicago from May 13–17,
you might want to do it soon. Early
registration closes Friday, April 8, at
5 p.m. (CDT).
This year’s AAO Annual Session
promises a variety of educational
and social events that will be fitting
for the whole team. Some of the
highlights include:
• The 2011 Orthodontic Staff program. This program has been
developed to address the most
urgent and complex challenges
facing today’s orthodontic team
members, both on the business
side and on the clinical side. To
g OT page 15

Resolving anterior crossbites with the Quick Fix device
By S. Jay Bowman, DMD, MSD

(This is Part 2 of a two-part series)

T

he Quick Fix* device is based
on a typical 2 x 4 edgewise
appliance and was designed
for effective and efficient advancement of the maxillary incisors.24 The
appliance consists of a rectangular
stainless-steel arch wire, open coil
springs, arch locks and Side Swipe
auxiliaries.

Installation of the Quick Fix
Correction of a pseudo-Class III
malocclusion in the transitional
dentition is initiated by placement
of an upper 2 x 4 appliance (e.g.,
two banded or bonded first molar
tubes and pre-adjusted Butterfly
Bracket** brackets on the central and
lateral incisors).
Leveling and alignment of the
incisors using round superelastic
wire typically requires two to five
months before placing the rectangular wire of the Quick Fix device.
Next, Side Swipe auxiliaries are
inserted into the molar tubes and
may be tied back (Fig. 5). The Side
Swipe will permit an additional arch
wire length of 4–5 mm without that

Dental Tribune America
116 West 23rd Street
Suite #500
New York, NY 10011

A view of Chicago. (Photo/stock.
xchng)

Illustrations of the quick-fix device. (Photos/Provided by Dr. S. Jay Bowman)
extra wire extending distal to the
molar tube and poking the buccal
mucosa of the cheek.
Universal arch locks are placed
about 16–17 mm from the midline

mark on the right and left side of
a .0175-inch x .025-inch stainlesssteel arch (Fig. 6).
g OT page 4
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[2] =>

From the Editor

Ortho Tribune | March 2011

We are who
we choose to be
By Dennis J. Tartakow, DMD, MEd, EdD, PhD,
Editor in Chief

ith the 21st Century well into
its second decade, new scientific technology, industrial
integration and greater knowledge
and skills are essential in order to
move forward. Even with all elements and factors already in place,
IT and administrative staff members, faculty members and orthodontic educators must develop
new skills as technology advances.
For those individuals who are in,
or have moved into, new careers in
education, it is never without need
for change, modification, training
or learning new job skills. Career
changes, such as from clinician to
educator, must include reflection
and reconsideration of attitudes and
behaviors.
It’s a new ball game with new
rules, policies and conditions. We
must glean greater understanding
in order to assess the requirements
and develop a plan for greater educational growth. This requires a
strategic development plan that
includes many essential factors, i.e.
critical decisions for future growth,
development, expansion of institutions, supportive companies, etc.
The “renaissance orthodontists”
involved might require greater
thought and consideration to experience future success in such a
career change. In the educational
milieu, this strategic development
plan might serve as a tool for (a)
exploration of goals, (b) determination of skill levels requiring different faculty expertise and (c) appreciation of faculty needs that have
exploded since the computer age
commencement.
Setting direction and planning
are two separated activities. A necessary function of leadership is
to produce change and set a new
direction of that change. We must
devote time and interest to such a
strategic plan in order to (a) syn-

chronize visions and aspirations,
(b) provide a blueprint for a viable
future to anticipate change and (c)
hold constant the reason for being
— the education of our students.
An assessment of strengths,
weaknesses, opportunities and
threats are also important in order
to develop a strategic development
plan. Such assessments could provide valuable reflections and analyses for yielding priorities that will
be essential and critical for future
success; such priorities will allow
progression to the next or higher
level.
Historically, reduced recruitment
and retention and increased faculty vacancies have been becoming
emergent problems in orthodontic
education since the early 1990s,
impacting people, communities and
society. These issues have led to a
daunting outlook for the future of
orthodontic education.
“There is no doubt that dedicated orthodontic educators have
been critical to the development
of the specialty. The question is
whether the faculty will be there in
the future to continue this history of
strong education” (Larson, 1998, p.
122). This is the essence of a force
for change that is necessary in our
specialty.
Our responsibilities as educators are to educate our students to
be professional and the best orthodontists they can be; teach them
how to be experts; prepare them to
speak before groups of individuals
or to address a judge and jury in the
courtroom; and most important —
impress upon them the importance
to write precisely, accurately and
legibly.
Writing is one of the most important methods of communicating
our thoughts, especially regarding treatment plans and projected
patient outcomes, which can make
a big difference years later when
we are asked to defend ourselves
and we cannot even remember the
patient’s name, let alone how we
treated them.
Ask any malpractice attorney about how well orthodontists
communicate his or her thoughts
on a patient chart. Many do not
write adequate notes in his or her
patient’s treatment chart to explain
problems or elaborate treatment
issues, and much writing is so poor
that whatever is written makes little
or no sense.
As educators, this is a poor reflection on us personally. Not only are
most notations illegible, using shortcuts, abbreviations and hieroglyph-

ics that are difficult to decipher,
but most chart entries are way too
short, incomplete and unacceptably
inadequate. These are egregious
situations and occur too often.
Orthodontic education is in need
of fresh blood; this dilemma of fulltime faculty member reduction resonates with inadequacies and consequences for today and tomorrow.
Ultimately the financial obligation
made it difficult, if not impossible,
to attract young doctors to consider
a career in postgraduate orthodontic education.
As a social justice concern, there
may be a huge impact on the survival of the profession, especially
the ability to serve the individual
and address community needs. The
price tag most likely may prohibit
low-income students from pursuing the degree and also may have a
negative impact on serving society
as a whole.
We as clinicians, researchers or
educators must be responsible and
accountable for helping our present
and future residents benefit from
our armamentarium of skills, proficiency and expertise. Whether it
be through the Socratic method, a
form of inquiry and debate between
individuals possibly with opposing
viewpoints based on asking and
answering questions to stimulate
g OT

Corrections

Ortho Tribune strives to maintain
the utmost accuracy in its news and
clinical reports. If you find a factual error or content that requires
clarification, please report the details
to Managing Editor Kristine Colker at
k.colker@dental-tribune.com.

Image courtesy of Dr. Earl Broker.

ORTHO TRIBUNE
The World’s Orthodontic Newspaper · U.S. Edition

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Torsten Oemus
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Eric Seid, e.seid@dental-tribune.com
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Managing Editor/Designer
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Published by Dental Tribune America
© 2011, Dental Tribune International
All rights reserved.
Dental Tribune makes every effort to report
clinical information and manufacturer’s
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also do not assume responsibility for product names or claims, or statements made by
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OT Editorial Advisory Board
Jay Bowman, DMD, MSD
(Journalism & Education)
Robert Boyd, DDS, MEd
(Periodontics & Education)
Earl Broker, DDS
(T.M.D. & Orofacial Pain)
Tarek El-Bialy, BDS, MS, MS, PhD
(Research, Bioengineering & Education)
Donald Giddon, DMD, PhD
(Psychology & Education)
Donald Machen, DMD, MSD, MD, JD, MBA
(Medicine, Law & Business)
James Mah, DDS, MSc, MRCD, DMSc
(Craniofacial Imaging & Education)
Richard Masella, DMD (Education)
Malcolm Meister, DDS, MSM, JD
(Law & Education)
Harold Middleberg, DDS
(Practice Management)
Elliott Moskowitz, DDS, MSd
(Journalism & Education)
James Mulick, DDS, MSD
(Craniofacial Research & Education)
Ravindra Nanda, BDS, MDS, PhD
(Biomechanics & Education)
Edward O’Neil, MD (Internal Medicine)
Donald Picard, DDS, MS (Accounting)
Howard Sacks, DMD (Orthodontics)
Glenn Sameshima, DDS, PhD
(Research & Education)
Daniel Sarya, DDS, MPH (Public Health)
Keith Sherwood, DDS (Oral Surgery)
James Souers, DDS (Orthodontics)
Gregg Tartakow, DMD (Orthodontics)
& Ortho Tribune Associate Editor

[3] =>

News

Ortho Tribune | March 2011

Are kids taking unnecessary risks?
I
n a matter of seconds, a sports
injury can occur to the face or
the mouth. Young children ages
5 to 14 are especially vulnerable,
accounting for more than 80 percent of all sports-related emergency
room visits, according to the Centers
for Disease Control. Because many
sports injuries can be prevented by
wearing the proper protective gear,
why aren’t more parents, coaches
and kids getting the message?
Each April during National Facial
Protection Month, the American
Association of Orthodontists urges
athletes to “play it safe” by wearing
mouth guards and other appropriate protective gear when participating in many sports and activities.
According to a survey* taken by the
AAO:
• 67 percent of parents surveyed
said their child does not wear a
mouth guard. 52 percent said that
it was because their child “doesn’t
need that level of protection.”
• 96 percent of parents surveyed
believed their child’s coaches’ role
on the use/promotion of protective sports gear was “important,”
“very important” or “extremely
important,” yet parents surveyed
reported that only 36 percent of
coaches actually recommended
mouth guards during competitions while 34 percent recommend them during practice.
• According to parents surveyed,
the most popular sports that children wear mouth guards while
playing include football (42 percent), ice hockey (32 percent) and
martial arts (13 percent).
• Of the parents surveyed, the most
popular form of protective sports
gear for children participating in
organized sports include shoes/
cleats (67 percent), helmet/headgear (51 percent), shin guards
(48 percent) and knee pads (34
percent).

f OT

critical thinking, or to simply illuminate ideas, these residents must
carry the torch of learning that we
were so blessed to have received
from our mentors; the future of
orthodontics depends on our efforts.
Where is Socrates when he is needed the most?
Aristotle (384-322) articulated it
quite well: “The educated differ
from the uneducated as much as the
living from the dead” (Howe, 2003,
p. 19). OT

References
1. Aristotle (384-322). In R. Howe
(Ed.), The quotable teacher (p.
19). The Lyons Press: Guilford
Connecticut.
2. Larson, B. (1998). Faculty recruitment and retention: Challenge or
crisis. American Journal of Orthodontics and Dentofacial Orthopedics, 113, 122-123.

Patients who play sports such as
hockey should be encouraged to
wear mouth guards. (Photo/stock.
xchng)
The AAO recommends that
mouth guards be worn for contact
sports. Such sports include, but are

not limited to, football, wrestling,
basketball, baseball, volleyball,
lacrosse, ice and field hockey, softball and soccer. Mouth guards also
should be worn when participating
in any activity where the mouth
might come into contact with a hard
object or the ground. Mouth guards
can help prevent jaw, mouth and
teeth injuries and are less costly
than repairing an injury.
“I’ve seen too many children and
adults ruin their healthy, beautiful
smiles — or worse — because they
fail to wear a mouth guard during
practices and games,” says William
Gaylord, DDS, MSD, orthodontist.
“Precaution and common sense are
key to preventing injuries.”

Mouth guards are one of the least
expensive pieces of protective
equipment available. An orthodontist can recommend the best mouth
guard for an athlete who wears
braces. OT
(* The AAO commissioned Impulse
Research Corp. to conduct the AAO
2008 Protective Sports Gear Survey.
The survey was conducted in February
2008 online with a random sample of
1,049 men and women, ages 18 years
old or older, from the United States
and Canada. Survey participants are
representative of American and Canadian men and women 18 years old or
older who have children between the
ages of 8 and 18 who participate in
organized sports.)
AD

[4] =>

Trends

Ortho Tribune | March 2011

f OT page 1

This position will permit seating
of the arch wire into the incisor
brackets with the arch locks distal
to the lateral incisors. Sections of
open coil spring are slid onto the
wire, up to the arch locks. These
parts are pre-assembled and stored
in anticipation of their future use.
After installation of the Side
Swipes, the arch wire of the Quick
Fix assembly is inserted into the
edgewise tubes of the Side Swipe,
not in the molar or headgear tube
(Fig. 5). The excess wire now lays
adjacent to the molar tube.
The arch wire is then seated
into the incisor bracket slots and a
stainless-steel ligature is laced, e.g.,
“figure-8,” (Fig. 5) across to consolidate the incisors together so as to
prevent opening space between the
teeth. The arch locks are loosened
with the wrench, and they are slid
distally along the wire to compress
the open coil spring (Fig. 7).
Once the locks are positioned
between the first and second primary molar, compression is typically sufficient, and the locks are
tightened. A distal end cutting pliers
are used to cut the arch wire flush
to the end of the molar tube, not the
Side Swipe tube (Fig. 8).
This will leave about 4–5 mm
of wire distal to the Side Swipe
next to the molar tube to provide
for advancement of the incisors; a
process that requires about two to
three months.
The Quick Fix device is selflimiting. In other words, should a
patient not return within four to
five weeks after installation, incisor
advancement would only progress
until the distal portion of the arch
wire slips out of the Side Swipe tube
(Fig. 5).
Simple case reports demonstrate the progression of treatment
and correction of typical pseudoClass III anterior crossbites using
the Quick Fix device (Figs. 9–13).
Other appliances and devices may
be combined with the Quick Fix
device such as palatal expanders,
e.g. MIA Quad Helix,*26 (Fig. 13),
reverse pull facemask, lower 2 x 4
and Class III elastics.
After the desired amount of
advancement is achieved, then the
appliances may be removed and
retention initiated as desired.

Fig. 5: Right and left Side Swipe auxiliaries are
placed into typical bonded or banded first molar
tubes. The wire segment of the Side Swipe is inserted
into the molar tube from the mesial, with the rectangular tube of that auxiliary oriented to the buccal.
The Side Swipe is secured to the molar tube by tying
a stainless or alastic ligature from the hook on the
auxiliary to a hook on the molar tube. The Quick Fix
wire assembly (stainless-steel wire, arch locks, open
coil springs) is then inserted into the Side Swipe tube
where the distal part of this “traveling” arch wire is
positioned adjacent to the molar tube. The rectangular
arch wire is seated into the brackets on the incisors
and ligated into place using a stainless ligature lacing
to prevent unwanted space opening.

Fig. 6: The Quick Fix wire assembly consists of a
.017-inch by .025-inch stainless-steel arch form,
two universal arch locks positioned 36 mm apart
(to position them distal to the maxillary lateral
incisors and permit wire seating) and two 20 mm
lengths of .009-inch by .030-inch open coil spring.

Fig. 7: The arch lock is loosened and slid to the distal to
compress the open coil spring. The lock is tightened at
a position between the first and second primary molar.
(Note: the distal extension of the arch wire was inserted
into the Side Swipe tube and the remaining portion lies
adjacent to the molar tube.)

Fig. 8: After the open coil spring has been
compressed, a distal end cutter is used to cut the
distal extension of the arch wire just flush to the
end of the molar tube, not the Side Swipe auxiliary. This provides for 4–5 mm of “traveling”
arch wire to advance the incisors. The device is
self-limiting as the wire will slip out of the Side
Swipe after 4–5 mm of advancement.

Fig. 9: Resolution of an anterior crossbite in the transitional dentition for an 8-year old female. Leveling with
2X4 appliances required three months, followed by four
months incisor advancement with the Quick Fix appliance.

Class II correction with the
Quick Fix device

Molar distalization: Class II elastics
If anchorage is applied to the Quick
Fix mechanism to prevent “flaring” of the incisors, then distal
movement of the molars can be
achieved. Because this device is
not inserted into a headgear tube
(in contrast to the bimetric arch22),
then a cervical headgear or Jasper
Jumper27 fixed functional could be
added.
Another alternative would be the
application of Class II elastics to
support the incisor position. This
requires fixed appliances on the
lower arch, e.g. 2 x 4 and fixed lingual arch. Unfortunately, both head-

gear and elastics wear are dependent
upon unpredictable patient compliance.
In contrast to the Distal Jet28 (a
device specifically designed for
molar distalization), both the Quick
Fix and bimetric produce force at
the crown, rather than through a
couple closer to the center of resistance of the molar.
As a consequence, they produce
more molar tipping and may introduce unwanted labial tipping of the
lower incisors from elastic wear.
The use of a pre-adjusted appliance
with lingual crown torque in the

brackets on the lower incisors may
reduce that incisor “flaring.”18

Molar distalization: mini-screw
supported

As an alternative distalization method for Class II patients, mini-screw
anchorage can be added to provide
indirect anchorage to the Quick Fix.
Mini-screws can be inserted into the
buccal alveolus, between the upper
first molars and second premolars
or in the infrazygomatic ridge.30,32
Stainless-steel ligature is then
tied from the mini-screws to the
incisors to support the distal-driving

force from the Quick Fix.
An alternative miniscrew insertion location would be on the palatal alveolus between the roots of
the first molar and second molar30,31
with a steel ligature tied from the
TAD to a button bonded on the lingual of the upper first premolar.
Once the molars have been overcorrected into a super-Class I (halfstep Class III) relationship, then
the mini-screws may need to be
removed, and possibly re-positioned,
if they are needed to provide anchorage support for retraction of the
remaining maxillary teeth.

[5] =>

Trends

Ortho Tribune | March 2011

Figs. 10a–e:
Anterior crossbite
resolved in seven
months with
combination of
upper 2 x 4
appliance and
Quick Fix
appliance for an
11-year old male.
At age 13, the
patient was ready
for some limited
treatment to close
spaces using full
fixed appliances.

10a.
10b.

10e.
10c.

10d.

Conclusions
Ismail and Bader32 have suggested that, “In developing appropriate treatment plans, dentists should
combine the patient’s treatment
needs and preferences with the
best available scientific evidence, in
conjunction with the dentist’s clinical expertise.”
Early correction of pseudo-Class
III malocclusion has been demonstrated to provide simple, rapid
(about six to eight months), efficient, reliable and stable resolution of anterior crossbite. In addition, this treatment reduces the risk
of development of skeletal Class
III malocclusions and may diminish the difficulty of, or occasionally
eliminate the need for, any later
comprehensive treatment.5,6
The Quick Fix device is a simple,
predictable, and effective mechanism for achieving this correction
for pseudo-Class IIIs,33,34 and it can
also be used for Class II patients to
provide molar distalization using
Class II elastic or mini-screw support.

Steps for inserting the Quick
Fix Device

1. Placement of a maxillary 2 x 4
pre-adjusted appliance.
2. Initial alignment and leveling
with .016 superelastic arch wire
for two to five months.
3. Place appropriate right and left
Side Swipes into the maxillary
molar tubes: the segment of wire
is inserted from the mesial into
the molar tube with the Side
Swipe tube positioned mesial and
buccal to the molar tube.
4. Trim the excess wire of the Side
Swipe just flush to the molar
tube and tie back with an elastic or stainless-steel ligature tie
(optional).
5. Place universal arch locks 36 mm
apart (to fit distal to the maxillary
lateral incisors) on a .0175-inch
by .025-inch stainless-steel arch
wire.
6. Slide two 20 mm open-coil springs
on the arch wire up to each arch
lock.
g OT page 6

[6] =>

6

Trends

Ortho Tribune | March 2011

f OT page 5

7. Insert this Quick Fix wire assembly into the tube of the Side Swipes
and seat the wire in the brackets
on the incisors.
8. Consolidate the incisors with
stainless-steel laced ligature
to prevent unintended anterior
space opening.
9. Slide the arch locks distally along
the arch wire to compress the
open coil springs until the arch
locks are between the first and
second primary molars. Then
tighten the locks to maintain
the spring activation for incisor
advancement.
10.Cut the distal end of the arch
wire flush to the distal end of the
molar tube, not the Side Swipe
tube. In this manner, about 4–5
mm of arch wire is adjacent to the
molar tube and provides sufficient wire for incisor advancement. OT
(Editor’s note: Bowman has a
financial interest in the Butterfly System and Quick Fix Kit.)
*Quick Fix Kit™ with Side Swipes™ Ref
#852-781, American Orthodontics,
Inc., 1714 Cambridge Ave., Sheboygan, Wis. 53082-1048.
*MIA Quad Helix, AOA Laboratories,
13931 Spring St., Sturtevant, Wis.
53117.
**Butterfly Bracket System, American
Orthodontics. 1714 Cambridge
Ave., Sheboygan, Wis. 53082-1048

References

1. Rabie, A.B., Gu, Y.: Diagnostic criteria for pseudo-Class III malocclusion. Am. J. Orthod. Dentofacial
Orthop. 117(1):1-9, 2000.
2. Proffit, W.R., Fields, Jr., H.W., Sarver, D.M.: Contemporary Orthodontics. 4th ed. St. Louis, Missouri,
Mosby Elsevier, p 175-176, 2007.
3. Gu, Y.: The characteristics of pseudo Class III malocclusion in mixed
dentition. Zhonghua Kou Qiang Yi
Xue Za Zhi 37(5):377-80, 2002.
4. Lin, J-J.: Prevalences of malocclusion in Chinese children age 9-15.
Clin. Dent. 5:57-65, 2005.
5. Hägg, U.; Tse, A.; Bendeus, M.;
Rabie, A.B.M.: A follow-up study
of early treatment of pseudo Class
III malocclusion. Angle Orthod.
74:465-72, 2004.
6. Gu, Y.; Rabie, A.B.: Dental changes
and space gained as a result of
early treatment of pseudo-Class
III malocclusion. Aust. Orthod. J.
16(1):40-52, 2000.
7. Rabie A.B.; Gu, Y.: Management
of pseudo Class III malocclusion
in southern Chinese children. Br.
Dent. J. 186(4 Spec. No.): 183-7,
1999.
8. Gu, Y.; Rabie, A.B.; Hägg, U.: Treatment effects of simple fixed appliance and reverse headgear in
correction of anterior crossbites.
Am. J. Orthod. Dentofacial Orthop.
117(6):691-9, 2000.
9. Vig, K.W.L.; O’Brien, K.; Harrison,
J.: Early orthodontic and orthopedic
treatment: the search for evidence:
will it influence clinical practice?
In: Early orthodontic treatment:
is the benefit worth the burden?
Craniofacial Growth Series, Ann
Arbor: Center for Human Growth
and Development, The University
of Michigan. 44:13-38, 2007.

Fig. 12a: Anterior crossbite resolved
and arch length increased by simple
advancement of the upper
incisors using a combination of 2X4
and Quick Fix appliances in seven
months (three months with the
Quick Fix) for a 9-year-old female
in the mixed dentition.

Fig. 11: An 8-year old male with
a pseudo-Class III crossbite and
associated functional shift,
corrected by upper incisor
advancement with a 2 x 4 and
Quick Fix appliance in eight
months. Five months of leveling
and alignment was followed
by three months of Quick Fix
advancement.

Fig. 13: Anterior crossbite and
severe upper arch length
discrepancy resolved using a
combination of upper 2 x 4, MIA
Quad Helix and Quick Fix
appliance for an 8-year old
male.
10. Johnston, Jr., L.E.: If wishes were
horses. In: McNamara, Jr., J.A.,
ed. Early orthodontic treatment:
is the benefit worth the burden.
Craniofacial Growth Series, Ann
Arbor: Center for Human Growth
and Development, The University
of Michigan. 44:39-51, 2007.
11. Little, R.M.; Reidel, R.A., Stein, A.:
Mandibular arch length increase
during mixed dentition: postretention evaluation of stability and
relapse. Am. J. Orthod. Dentofac.
Orthop. 97:393-404, 1990.
12. O’Grady, P.W.: A long-term evaluation of the mandibular Schwarz
appliance and the acrylic splint
expander in early mixed dentition
patients. Master’s thesis. The University of Michigan, 2003.
13. Bowman, S.J.: One versus twostage treatment: are two stages
necessary? Notes from the Clinic,
Am. J. Orthod. Dentofacial Orthop.
113:111-116, 1998.
14. Wells, A.P.; Sarver, D.M.; Proffit,
W.R.: Long-term efficacy of reverse
pull headgear therapy. Angle
Orthod. 76(6):915-22, 2006.
15. Hägg, U.; Tse, A.; Bendeus, M.;
Rabie, A.B.: Long-term follow-up of
early treatment with reverse headgear. Eur. J. Orthod. 25(1):95-102,
2003.
16. Kim, J.H.; Viana, M.A.; Graber,
T.M.; Omerza, F.F.; BeGole, E.A.:
The effectiveness of protrac-

Fig. 12b: Note the improvement in
upper lip support. Later correction
in the permanent dentition will be
relatively limited.
tion face mask therapy: a metaanalysis. Am. J. Orthod. Dentofacial Orthop. 115(6):675-85, 1995.
17. Baccetti, T.; McGill, J.S.; Franchi,
L.; McNamara, J.A., Jr., Tollaro, I.:
Skeletal effects of early treatment
of Class II malocclusion with maxillary expansion and face-mask
therapy. Am. J. Orthod. Dentofacial Orthop. 113(3):333-43, 1998.
18. McDonald T.: Seasoned Practitioner’s Corner: Interview with Dr.
Patrick Turley. Pac. Coast Soc.
Orthod. Bull. 79(4): 14-15, 2007.
19. Johnson, E.S.: Shortening orthodontic treatment time. Orthod.
Select 20:3, 2007.
20. Arman A.; Toygar, T.U.; Abuhijleh,
E.: Profile changes associated with
different orthopedic treatment
approaches in Class III malocclusions. Angle Orthod. 75(6):733-40,
2004.
21. Carano, A.; Bowman, S.J.; Valle, M.:
A fixed reverse labial bow for moderate Class III interceptive treatment. J. Clin. Orthod. 37:42-46,
2003.
22. Wilson, W.L.; Wilson, R.C.: Modular orthodontics manual. Denver:
Rocky Mountain Orthodontics,
1981.
23. Harnick, D.J.: Case Report: Class
II correction using a modified Wilson bimetric distalizing arch and
maxillary second molar extraction.
Angle Orthod. 68(3)275-280, 1998.

24. Bowman, S.J.: Trouble-shooting
Trilogy. Presentation. 105th Annual Session of the American Association of Orthodontists, San Francisco, CA. May 23, 2005.
25. Braun, S., Sjursen, Jr., R.C., Legan,
H.L.: Variable modulus orthodontics advanced through an auxiliary archwire attachment. Angle
Orthod. 67(3):219-222, 1997.
26. McNally, M.R.; Spary, D.J.; Rock,
W.P.: A randomized controlled trial
comparing the quadhelix and the
expansion arch for the correction
of crossbite. J. Orthod. 32:29-35,
2005.
27. Jasper, J.J.; McNamara, Jr., J.A.:
The correction of interarch malocclusions using a fixed force module. Am. J. Orthod. Dentofacial
Orthop. 108:641-650, 1995.
28. Carano, A.; Bowman, S.J.: Noncompliance Class II treatment with the
Distal Jet. In: Papadopoulos, M.A.
Ed, Orthodontic Treatment for the
Class II Noncompliant Patient: Current Principles and Techniques,
Elsevier, Edinburgh, 18:249-271,
2006.
29. Bowman, S.J.; Carano, A.: Butterfly bracket system. J Clin. Orthod.
38:274-287, 2004.
30. Bowman, S.J.: Thinking outside the
box with mini-screws. In: McNamara, Jr., J.A., and Ribbens, K.A.,
eds, Craniofacial Growth Series,
Ann Arbor: Center for Human
Growth and Development, The
University of Michigan. in press.
31. Ludwig, B.; Baumgaertel, S.; Bowman, S.J. eds. Mini-implants in
Orthodontics: Innovative Anchorage Concepts, Quintessence, Berlin, 2007.
32. Ismail, A.I., Bader, J.D.: Evidencebased dentistry in clinical practice. J. Am. Dent. Assoc. 135:78-83,
2004.
33. Bowman, S.J.: Concepts and Controversies in Contemporary Clinical Orthodontics. Oral Health and
Science Seminar Series. Prince
Phillip Dental Hospital, The University of Hong Kong, June 27,
2006.
34. Bowman, S.J.: A Quick Fix for
Pseudo-Class III Correction. J.
Clin Orthod 42(12): 691-697, 2008.

OT About the author
Dr. S. Jay
Bowman is a
diplomate of
the
American Board of
Orthodontics,
a member of
the Edward H.
Angle Society
of Orthodontists, a fellow
of both the American and International College of Dentists and the
Pierre Fauchard Acadmey International Honor Organization, a charter
member of the World Federation of
Orthodontists and is a regent of the
American Association of Orthodontists Foundation. He developed and
teaches the Straightwire course at the
University of Michigan, is an adjunct
associate professor at Saint Louis
University and is a clinical assistant
professor at Case Western Reserve
University. Contact him at drjwyred@
aol.com.

[7] =>

[8] =>

Practice Matters

Ortho Tribune | March 2011

Practice makeover update:
ongoing transformation
This is the fifth in the Levin Group Total Ortho Success Practice Makeover series
By Jennifer Van Gramins and Cheri Bleyer

Dr. Michelle
Gonzalez,
clockwise
from
bottom left,
and her
team: Kris,
Mary, Laurie
and Irene.
(Photo/Bruce
Cook
Photography,
San Rafael,
Calif.)

“W

e made great strides this
past year, but our journey is still under way,”
said Dr. Michelle Gonzalez, winner of the 2010 Levin Group Total
Ortho Success™ Practice Makeover.
The San Rafael, Calif., orthodontist
received year-long consulting programs in both orthodontic management and referral marketing.
Gonzalez, the owner and operator of a successful 15-year-old ortho
practice in an affluent area, entered
the contest because she wanted to
take her practice to the next level.
The systems in the office hadn’t
been updated for a number of years,
which is typical for many practices. Levin Group recommends
redesigning practice systems every
three to five years to keep pace with
the changes taking place in the
office, including the introduction of
new technology, new services, new
workflow and new personnel.
In addition, team members
weren’t always on the same page,
which resulted in miscommunication and unnecessary stress. “It can
be easy to focus on the day-to-day
and lose sight of the big picture,
which was starting to happen in my
practice,” said Gonzalez.
“The consulting experience really opened my eyes to my practice’s
full potential, and Levin Group
helped me develop a roadmap to
achieve ultimate success,” she said.
A big part of that roadmap was
creating a vision statement, which
lays out where Gonzalez wants to
take her practice in the next three
to five years. She set challenging
performance targets for the next
three years and sees the practice
achieving them with the help of her
team and improved systems.

Orthodontist leadership
Leading a team can be extremely
challenging due to the time constraints placed on orthodontists.
As the practice’s main producer,
an orthodontist spends most of her
or his day providing patient care,
which leaves little time for coaching
and mentoring the team.
In fact, compared to other dental professionals, orthodontists
face far greater demands on their
time because of the high volume
of patients they see. For example,
a GP may see on average 15 to 20
patients a day, whereas an orthodontist can easily see double or
triple that number.
Handling that kind of patient
volume requires incredible focus,

which often leaves little time for
team building and training. That’s
why Levin Group emphasizes the
importance of implementing highperformance systems. When a quality team is trained on step-by-step
systems, the practice almost runs
by itself.
During the last phase of her management consulting program, Gonzalez visited the Levin Advanced
Learning Institute in Phoenix for
two days of intensive and interactive training on leadership. Along
with a group of about a dozen other
dental professionals who are also
Levin Group clients, she learned
topics such as:
• Guiding the team
• Enhancing time management
• Improving communication
• Achieving financial independence
• Managing people
• Achieving a vision
This peer-learning experience
spurs insightful comments and
feedback based on the participants’
diverse backgrounds and leadership
styles. Clinicians compare and contrast on what has and hasn’t worked
in their practices.
“As an orthodontist and solo
practice owner, you often work in
an insulated environment,” Gonzalez said. “So it was especially helpful to hear how orthodontists from
across the country are dealing with
challenges and achieving success.”

Two biggest wins
Gonzalez said the new scheduling
system and a structured referral
marketing program are the two biggest improvements since the makeover began.
“Previously, our schedule wasn’t
functioning at an optimal level.
There was some confusion at times
between the front office and back
office staff regarding the schedule. Now everybody is on the same
page,” she said.
The practice conducted procedural time studies — a necessary
step to creating an accurate schedule. Computers were installed in
treatment rooms, allowing the clinical team to add notes to patient
records and schedule the next
appointment. In addition, processes
were put in place to improve com-

munication between administrative
and clinical staff.
“When everybody on the team
knows what’s going on, then we
all can be focused on providing
patients and parents the best possible experience,” the orthodontist
said.
In the spring, the practice
upgraded its referral marketing
efforts. Gonzalez brought on a new
employee, LeAnn, as a part-time
practice coordinator (what Levin
Group calls a professional relations
coordinator) to consistently communicate with the practice’s referral base and potential referrers.
The results have been outstanding:
stronger referral relationships, the
addition of new referring doctors
and increased referrals.
“In the past, I would personally
do all office visits, but it wasn’t consistent simply because of my busy
schedule,” she said. “Having a dedicated employee just makes more

sense, and it’s far more effective.”

Final thoughts
“You can always get better,” Gonzalez said. “And sometimes you need
help to get better. That’s probably
the biggest lesson I learned during
this makeover year.”
The San Rafael orthodontist is
looking forward to even more success in 2011 and the years ahead.
“My team and I have learned a lot
from our consulting experience,
and we are ready to keep building
on those accomplishments. Full
steam ahead!” OT
Visit Levin Group’s Ortho
Resource Center at www.levingroup
ortho.com for a wide range of educational materials, including the tip
of the day, newsletters and white
papers. You can also connect with
Levin Group on Facebook and Twitter (@Levin_Group) for tips, news
and sharing ideas.

OT About the authors
Cheri Bleyer, Levin Group senior
consultant
Bleyer joined Levin Group in
2003 as a Levin Group orthodontic management and marketing
consultant. As a senior consultant,
Bleyer has played a key role in
the development of Levin Group’s
ever-expanding marketing program, and she regularly lectures
at the Levin Advanced Learning
Institute.

Cheri Bleyer, left, and Jen Van Gramins

Jen Van Gramins, Levin Group
senior consultant
Van Gramins has spent the last four
years working as a Levin Group orthodontic management consultant. Prior
to that, she managed medical and dental practices for 12 years. She served as
practice manager for the Oral Health

Clinic at Loyola University Medical
Center in Maywood, Ill.
Visit Levin Group on the Web at www.
levingrouportho.com. Levin Group also
can be reached at (888) 973-0000 and
customerservice@levingroup.com.

[9] =>

[10] =>

[11] =>

Industry 11

Ortho Tribune | March 2011

Align Technology, Cadent announce
a joint development agreement
Companies to develop
3-D scanner-based
applications for
Invisalign treatment

lign Technology and Cadent
announced an agreement to
jointly develop software applications that will run on Cadent
SS iTero™ and IOC™ scanners for
use in Invisalign treatment. The
new applications will optimize case
assessment and planning for Invisalign treatment and bring digital
tools chairside for Invisalign providers who use Cadent scanners.
“The joint development agreement with Cadent is in line with
our long-term strategic initiatives of
improving the Invisalign customer
experience through innovation,”
said Thomas M. Prescott, Align
president and CEO.
“Our partnership with Cadent
allows us to leverage our own and
other innovative technology to
bring digital diagnosis and treatment tools conveniently chairside
in customers’ practices.”
“Cadent’s powder-free scanning technology is fundamental for
meeting the precision demanded
by Align’s standards,” said Timothy Mack, Cadent president and
CEO. “We are honored to develop
new Invisalign applications, which
leverage our combined technologies and create value for our mutual
customers and their patients. Integration with Invisalign has been
one of the most widely requested enhancements by both general
practitioners who use the iTero
system and orthodontists who are
using the iOC system.”
During the past few years, Align
has worked with several manufacturers of intra-oral scanning (IOS)
systems to evaluate interoperability of these systems for future use
with Invisalign treatment. Rigorous
standards for scan quality and accuracy have been defined by Align to
ensure a specific scanning technology can successfully replace the
physical impressions currently used
in an Invisalign case submission.
As part of that program, Align
is in final beta tests with Cadent
to validate its systems for use with
Invisalign and expects to announce
interoperability in the second quarter of 2011.
Under the terms of the agreement, Align will fund several million dollars for Cadent software
development during the next few
quarters in order to accelerate the
availability of these chairside applications. Align will own all rights to
the developed applications and
technology. Additional information

About Align Technology
Align Technology designs, manufactures and markets Invisalign,
a proprietary method for treating
malocclusion. Invisalign corrects
malocclusion using a series of clear,
nearly invisible, removable appliances that gently move teeth to a
desired final position. Because it
does not rely on the use of metal
(Photo/Provided by Align Technology) or ceramic brackets and wires,
Invisalign significantly reduces the
esthetic and other limitations assoregarding these new Invisalign
ciated with braces. For more inforapplications will be provided closer
OT
mation, visit www.aligntech.com.
to commercial launch.

About Cadent
Cadent is the leading provider of
3-D digital CAD/CAM solutions for
the orthodontic and dental industries. The company services thousands of cases per day for a rapidly
expanding customer base. Cadent’s
offerings, including Cadent iTero™,
iOC™ powered by iTero™, OrthoCAD™ iCast™ and iQ™, improve the
efficiency and effectiveness of orthodontic and dental treatments while
increasing revenue of dental providers. For more information, visit
www.cadentinc.com.
AD

[12] =>

Industry

Ortho Tribune | March 2011

DENTSPLY introduces sensitivity products
NUPRO Sensodyne
Prophylaxis Paste
and Sensodyne
NUPRO Professional
Toothpaste both
powered by NovaMin

ENTSPLY International, one of
the largest professional dental products companies in the
world and maker of NUPRO®, the
top brand of prophylaxis paste used

(Photo/Provided by DENTSPLY)
by dentists and hygienists, launched
two new co-branded sensitivity
products at the Chicago Dental Soci-

ety’s Midwinter Meeting. The pastes
are the first in a system designed
for continuous care from the dental
office to the home.
DENTSPLY’s NUPRO Sensodyne®
Prophylaxis Paste is the first prophy
paste with patented NovaMin® technology and is the only prophy paste
that provides both stain removal
and immediate relief of sensitivity. NovaMin, known chemically as
calcium sodium phosphosilicate,
is clinically proven to immediately
relieve dentin sensitivity by occluding dentin tubules.
To use at home, Sensodyne
NUPRO Professional Toothpaste,
dispensed by dentists, has NovaMin
in a high-fluoride toothpaste that

remineralizes teeth, prevents caries
and relieves sensitivity. Both products are dye- and gluten free.
Some 82 percent of the U.S. population experiences tooth sensitivity
at some point in their lifetime. Onethird of dental patients experience
sensitivity when visiting the office,
yet only one-third of those are treated for it.
NovaMin relieves sensitivity
while amplifying the natural protective and repair mechanisms of
saliva. NovaMin reacts upon contact
with saliva, depositing bioavailable
calcium and phosphorous ions onto
the unprotected areas of the tooth.
The ions form hydroxyapatite-like
crystals that block the microscopic
dentin tubules that lead to nerve
endings. Tubule occlusion prevents
fluid in the tubules from further
exciting the dental nerve endings
and causing pain.
NovaMin’s benefits have been
documented in in-vitro studies on
tubule occlusion, acid challenge
and in recently published clinical
studies on NovaMin in The Journal
of Clinical Dentistry (Volume XXI,
2010, Number 3).
Dentinal sensitivity may result
from chemical erosion from acidic beverages such as sodas and
sports drinks, including those that
are sugar free; overly aggressive
and continuous tooth whitening;
orthodontic treatments that may
move teeth too quickly; root exposure and recession; abrasion from
toothbrushes or certain types of
toothpaste; bacterial demineralization from sugar and plaque; intrinsic erosion from gastric reflux and
eating disorders; bruxism; enamel
hypoplasia; abfraction (occlusal
forces); xerostomia (reduced saliva
flow); receding gums and exposed
dentin occurring in the natural process of aging; and periodontal disease and periodontal therapy.
NUPRO Sensodyne Prophylaxis Paste is available in polish and
stain-removal grits. Spearmint, peppermint, orange and citrus mint flavors come packaged in convenient,
single-use cups, priced at 35 cents
per use. Orange and spearmint flavors are also available in 12-ounce
jars in fluoride and non-fluoride formulation, polish and stain-removal
grits, priced at $43.75 per jar.
The NUPRO Sensodyne comprehensive treatment regimen includes
both desensitizing prophy paste and
a high-fluoride toothpaste for remineralization and caries protection.
For professional care that lasts
beyond the dental appointment,
dentists can dispense Sensodyne
NUPRO Professional Toothpaste
with NovaMin, a high-sodium fluoride (5000 ppm fluoride ion) mint
flavor toothpaste that prevents caries, remineralizes teeth, is dye- and
gluten-free and is available in 1.4ounce tubes, priced at $6.70 per
tube to the clinician.
For more information, visit www.
nupro-sensodyne.com. OT

[13] =>

[14] =>

Industry

Ortho Tribune | March 2011

Education for a healthier future
By Chris Farrell, BDS (Sydney), founder and CEO
Myofunctional Research Co.

yofunctional Research Co.
(MRC) has been developing
innovative intra-oral appliances to treat the causes of malocclusion and TMJ disorder since
1989.
MRC developed these concepts of
treating malocclusion into a range
of appliance systems suitable for all
ages of growing children. Although
a significant number of clinicians
around the world currently use
these systems, many do not realize
that MRC has developed more than
just orthodontic appliances.
IDS 2009 marked MRC’s launch
of MRC Clinics,® a concept which
provided the industry with a new
way of treating myofunctional habits in growing children for better
dental alignment and facial development. This concept also offered
a profitable and more cost-effective
solution to the worldwide problems
orthodontists faced.
Nearly every child has some form
of malocclusion, and traditional
treatment methods of fixed braces
have shown large limitations and,
arguably, failure in the long term.
Our fundamental philosophy
at MRC differs from other international companies as we do not
only develop orthodontic appliances, but we also put a strong focus
on advancing knowledge through
developing educational materials
on the importance of correcting
myofunctional habits in children as
early as possible.
MRC’s main goal is not just
straightening teeth without braces;
it is to make a lifelong positive
impact on the development and
health of children.
MRC has been able to achieve
better health and development for

(Photo/Provided by Myofunctional Research Co.)
patients by creating effective education to directly educate clinicians,
parents and patients. This dedication to delivering quality educational materials is a crucial part of
our role as an active educational
company.
The key to MRC’s approach is to
educate at every level: from the clinician right through to the growing
child. Providing proper education
can empower clinicians to break
out of the old, outdated concepts of
orthodontics, leading many to better and more profitable methods of
delivering proper pediatric care for
more children.
IDS 2011 will allow MRC to dem-

OT About the author
Dr. Chris Farrell graduated from Sydney University in 1971 with a comprehensive knowledge of traditional orthodontics using the BEGG technique. Through
clinical experience, he took an interest in TMJ/TMD disorder and, after further
research, Farrell discovered that the etiology of malocclusion and TMJ disorder
was myofunctional, which contradicted the current views of his profession. Farrell
founded Myofunctional Research Co. in 1989, and the company has become the
leading designer of intra-oral appliances for orthodontics, TMJ and sports mouth
guards.

onstrate practical and cost-effective means of delivering advanced
myofunctional correction for every
child, along with showcasing MRC’s
latest world-leading appliances.

Providing comprehensive education materials in combination with a
range of effective orthodontic appliances could produce a healthier and
brighter future for all. OT

tops Software releases topsEcho for the iPhone
Orthodontists, staff get high-speed patient data
and images from practically anywhere
Orthodontists who use topsOrtho™ practice management and
imaging software can now access
a practice’s essential patient information via their iPhones.
The new topsEcho app for the
iPhone and iPod touch provides
real-time patient information, highresolution images, X-rays, appointments, ledgers, schedule, referring
doctor information, treatment notes
and more.
topsEcho needs no uploading,
syncing or linking. Just a tap on the
app instantly connects to real-time
information with from practically
anywhere.

“This app is as easy, secure and
fast as anything I’ve seen — and
I have more than 200 apps on my
own iPhone,” said tops CEO Dr.
Mark Sanchez.
“It took us a long time in development to get it just right because
we wanted our customers to have a
fantastic user experience with topsEcho. I believe this product delivers
on that vision.”
topsEcho is a companion to the
topsOrtho orthodontic practice
management and imaging system.
Using topsEcho with topsOrtho
requires version 4.0 or newer, a
topsOrtho support contract and a

current topsEcho service contract.
For more information about
topsEcho, contact tops software
sales at (888) 770-2488 or sales@
topsOrtho.com.

topsEcho for the iPhone.
(Photo/Provided by
topsOrtho)

[15] =>

Events 15

Ortho Tribune | March 2011

OrthoVOICE introduces VOICE of
Excellence Lecture for 2011 meeting
Meeting to take place Oct. 20–22 at Planet Hollywood Resort & Casino in Las Vegas

f you missed the inaugural OrthoVOICE meeting this past September, then according to organizers,
you missed a powerful, two-day,
thought-provoking, practice-building, collaboration session among
clinicians, team members and vendors.
The OrthoVOICE meeting is
designed to showcase the clinical
and entrepreneurial energy taking
place in today’s progressive orthodontic practice. It’s a platform for
forward-thinking experts within the
industry to discover, reinvent and
grow.
As OrthoVOICE builds on the success of the 2010 meeting, organizers
look forward to Oct. 20–22 when
they will host the second meeting.
OrthoVOICE is set to return to the
famous Planet Hollywood Resort &
Casino in the heart of the Las Vegas
strip.
Many new events are being added
to the 2011 schedule, including the
VOICE of Excellence Lecture. This
lecture will be given at the opening
general session at 8 a.m. on Friday and is designed to highlight a
speaker who has demonstrated continued excellence in his or her personal orthodontic career and made
significant contributions to the orthodontic profession as a whole.
The first lecture in this series will
feature Dr. William R. Proffit. Proffit
is the kenan professor and former
chairman at the University of North
Carolina Orthodontic Department.
According to organizers, Proffit
exemplifies excellence in orthodontics and has made many contributions to the profession globally.
With a focus toward non-clinical
matters, OrthoVOICE offers a plethora of topics for the orthodontist and
the team member and is offering a
stacked lineup of speakers. You can
view the speaker list and schedule
at the OrthoVOICE website, www.
orthovoice.com.
Returning to the OrthoVOICE
schedule by popular demand is the

f OT page 1

make it easier to bring your staff,
the AAO is offering a 20-percent
discount off registration fees for
orthodontic staff members when
four or more staff members
employed by the same AAO member attend.
• The 2011 Annual Session Doctors
Scientific Program. This program
will feature the “Big Show” concept: paired speakers who are recognized experts on the same topic.
Each pair may speak in agreement
on their topic or may take oppos-

OT Attend OrthoVOICE
More information and to register:
www.orthovoice.com, (402) 932-1298
Hotel reservations at Planet Hollywood Resort: Use code SMOVO1 for
OrthoVOICE. Discounted rate of only
$149/night. (877) 244-9474
Online and social media: www.
orthovoice.com, www.facebook.com/
orthovoice

The 2011 OrthoVOICE will take
place at the Planet Hollywood Resort
& Casino in Las Vegas.

Dr. Robert Scholz of Ortho2 Computer Systems speaks to attendees during
the 2010 OrthoVOICE. (Photos/Provided by OrthoVOICE)
“Dinner with Strangers” dinners.
This unique event offered by OrthoVOICE is intended to facilitate collaboration and idea sharing among
the attendees outside of the traditional meeting atmosphere.
Organizers will make reservations at a range of restaurants
around Vegas for groups of 10 to
12 people. When attendees arrive
on site, they will be able to sign up
on a first-come basis for the different restaurant choices. OrthoVOICE

will also arrange for all bills to be
split individually so there are no
awkward moments when you go
to pay.
“Often I attend a meeting and
don’t know anyone but want to go
to a nice restaurant. Dinner with
Strangers offers me that opportunity,” said Dr. Bart Benson, who
attended the 2010 meeting. “I had
such a great time with my group
the first night, I actually missed
the second night’s dinner to go to

ing positions on it. Some of the
expert pairs have worked together previously; others have not.
Each pair will present information
interactively, rather than in backto-back presentations. Each program will feature two orthodontic
experts, two podia and two perspectives on one topic.
• AAO gala at the Museum of Science and Industry. The gala, taking place Monday, May 16, will
include an early evening “family
time” with child-friendly refreshments. Enjoy hundreds of handson activities, including the new

“Science Storms” exhibit featuring
a 40-foot tornado, a tsunami wave,
an avalanche and bolts of lightning. Later in the evening, adult
festivities will include musical
entertainment by the band 1964.
• A look at orthodontic fashion. The
AAO is hosting its first fashion
show. Travel through time from
early orthodontic wear to the latest in office attire. There will be
wine and snacks at a ticketed
reception before the fashion show.
• Exhibitors Forum. The 2011 Annual Session Exhibitors Forum will
feature presentations by exhibitors

a show with the doctors I met the
first night!”
“One reason we returned to
Planet Hollywood is because many
attendees and vendors loved the
easy access to the exhibit hall
and lecture rooms from the hotel
rooms,” said Davin Bickford, one of
the events organizers. “They did not
have to walk through the casino at
any time unless they wanted to and
that was a major plus.
“We received great feedback
from the 2010 meeting and have
carefully reviewed all comments
from attendees and vendors to guide
any decisions to create an even better program for 2011.” OT

about their latest innovations in
products and services. A non-C.E.credit series, the day- and-a-halflong forum will include in-depth
information on new offerings for
orthodontic practices.
For more information on the
AAO Annual Session, visit www.aao
members.org.
Also, be sure to check out the
April edition of Ortho Tribune for an
in-depth sneak preview of all the
AAO Annual Session has to offer,
including a look at speakers, exhibitors and more. OT

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[cover] => Ortho Tribune U.S. No. 1, 2011

[toc] => Array ( [0] => Array ( [title] => AAO heads to Chicago [page] => 01 ) [1] => Array ( [title] => The Quick Fix device for pseudo-Class III [page] => 01 ) [2] => Array ( [title] => We are who we choose to be [page] => 02 ) [3] => Array ( [title] => Are kids taking unnecessary risks? [page] => 03 ) [4] => Array ( [title] => Practice makeover update: ongoing transformation [page] => 08 ) [5] => Array ( [title] => Industry [page] => 11 ) [6] => Array ( [title] => OrthoVOICE introduces VOICE of Excellence Lecture for 2011 meeting [page] => 15 ) ) [toc_html] =>

Table of contents

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