Hygiene Tribune U.S. No. 7, 2014
Controlling fear - not just infection / Toothbrushing: There’s an app for that / Double your impact for oral health
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HYGIENE TRIBUNE
The World’s Dental Hygiene Newspaper · U.S. Edition
December 2014 — Vol. 7, No. 7
www.dental-tribune.com
Commentary
Patricia Walsh, RDH, BS,
Controlling fear, not just infection
has been a clinical dental
hygienist for more than 20
years. She is a graduate of
the Fones School of Dental
Hygiene,
By Patricia Walsh, RDH,
Hygiene Tribune Editor in Chief
T
hey say “a miss is as good as a
mile.” Last week, in my New England dental practice, a miss was
as good as 15. I no longer keep my
cell phone in my lab coat pocket. While
rethinking every infection control step in
the office, I had decided that my email obsession was germ laden. No more glancing
at a screen in the hallway while the doctor
is using the Velscope light. I may not be
susceptible to a missed enterovirus, but
what about the child in my chair? What if I
missed cleaning a patch of fingertip?
Prior to my 10 a.m. patient, I went into
the staff room for my mid-morning hard
boiled egg. I thought about how studies
have shown that the “germiest” part of
an office isn’t the bathroom, but the staff
room door knob.
We eat, we touch our face. I joke about my
mid-morning snacks coming with a Purell
chaser now. What percentage alcohol is it?
At my age it is perhaps the closest thing I’ll
ever get to a Jell-O shot. I pulled my phone
out of my purse and there it was. An NBC
newsflash. A Yale graduate student, back
from setting up computer software in
West Africa, had been admitted to the hospital for Ebola testing. I brought the screen
out to our receptionist with the warning
“don’t say anything.” My fear being that a
patient might hear her gasp.
While Mr. Duncan still lay suffering in
Dallas, I was reading ”The Hot Zone.” A best
seller from more than 20 years ago, it documents the discovery of the Ebola virus. I
thought it was scarier than a Stephen King
novel, mostly because it wasn’t fiction. It
was all fact.
I speculated that my patients would be
glued to their television screens and not
come in for their dental appointments.
What I experienced instead was what I
now dub the “9/11 effect.” Not only did
they come in for their appointments, but
they couldn’t wait to talk about the “big
event.” Every single patient in my schedule, with the exception of a 6-year-old, sat
in the chair and started to say, “Did you
hear about that Yale student?” I could see
the fear in their eyes. One patient told me
she had just gotten off the phone with
her daughter, who was a panic-stricken
preschool teacher. Patients looked to me
for infection-control information. They
looked to me for reassurance in our community. Suddenly, I became the tribal
medicine woman, the earth mother. My
nursing abilities kicked in. The soothing
voice usually reserved for toddlers became
the tone of the day.
What really surprised me was my patients’ ready confidence in me. They felt as
if anyone in health care would somehow
be knowledgeable about every aspect of an
international infectious disease. The Ebola
experts will readily admit there is a great
deal they don’t even know. It’s a doubleedged sword and a huge responsibility. On
the one hand, we are expected to display
calmness and compassion above all else.
On the other hand, when we show our humanness via frailty, misjudgment or misinformation — the public is not so forgiving. They blame the nurse.
By 5 p.m. I was back in the staff room
looking at my phone. Twitter was reporting that the Yale student had tested negative. Germ carrier or not, I loved my phone
again. This tidbit of information was very
reassuring to my final patient of the day.
An older man with a heavy Vietnamese accent, he was no different than every other
concerned patient of the day. Did I hear
about Ebola at Yale? I sighed a sigh of relief
because I had factual information to put
his mind at ease. Twitter beat out the news
networks by hours. The patient talked to
me about the abject poverty in many Afri-
University
of
Bridgeport in Connecticut.
She
has
history
an
in
extensive
international
volunteer work in oral health, including being
instrumental in the creation of The Thailand Dental
Project, a volunteer program focused on providing
educational, preventive and restorative dental care
to children in a tsunami-affected region of Thailand.
Contact her at pwalshrdh@uberhygienist.com.
can nations and the terrible problems with
disease. We talked about superstitions in
some developing countries being problematic. He had never heard of this Ebola
before. Had it been around long — and
how did it get its name? As luck would have
it, I remembered the historical facts in
“The Hot Zone” and ended my day on a less
frightening note. I could tell him the disease had been studied for about 30 years
and that there was an Ebola River in Zaire.
The unofficial state song of Connecticut is “Boola Boola,” the Yale football fight
song. By the end of the week, we were all
breathing a bit easier and joking Boola
Boola yes, Ebola, no. And there was more
good news. The Associated Press had decided that announcing every single hospital admission with “Ebola-like symptoms”
was perhaps not such a good idea after all.
Toothbrushing: There’s an app for that
Crest Oral-B’s ‘smart’ toothbrush links to smartphone
By Hygiene Tribune Staff
About 500 attendees at the 2014 ADA annual
meeting recently held in San Antonio accepted
an open invitation from Crest Oral-B to attend
“The Technology Changing Dentistry Reception”
that the company scheduled on an evening during the meeting.
After enjoying drinks and appetizers in the Lila
Cockrell Theatre at the Henry B. Gonzalez Convention Center, attendees listened to presentations from experts connected to two new products from Crest Oral-B, one just recently launched
and another that will make its debut in January.
First ever ‘smart toothbrush’
Sarita Arteaga, DMD, MAGD, associate clinical professor at the University of Connecticut
School of Dental Medicine and former president
of the Hispanic Dental Association Foundation,
shared information about the two-way Bluetooth
wireless toothbrush technology Crest Oral-B is
launching in January.
Noting the growing prevalence of smart phone
apps for fitness and general health, Arteaga said
the new technology essentially links a toothbrush to a smart phone via an oral-health app.
The resulting “smart toothbrush”
GNYDM
will make it possible for users to share
BOOTH
resulting oral-health information
NO. 1226
with their dental provider, enabling
professional monitoring of such areas
as brushing time, pressure and other data
that will help users monitor and improve their
oral health.
In addition to the various data measurements
available at launch, it’s expected that a variety of
new data-tracking capabilities will be added as
consumer use of the smart toothbrush evolves.
Strips treat tooth sensitivity for a month
Paul Sagel, Procter & Gamble research fellow and
inventor of Crest Whitestrips, spoke about the
sensitivity treatment product the company released in September, Crest Sensi-Stop Strips.
The sensitivity relief strips are designed to provide immediate relief to people suffering sensitivity to cold, heat, acids or sweets — providing
relief for up to a month.
“We have some very exciting innovations that
are just now coming on the market or coming
to market in the near future,” said Dave Shull,
Procter & Gamble associate director. “And we
thought this would be a great forum to be able
to share new technology with members of ADA.”
On stage speaking
at an event during
the ADA annual
meeting in October,
Sarita Arteaga,
DMD, MAGD, shares
information about
the two-way
Bluetooth toothbrush technology
Crest Oral-B is
launching in
January.
Photo/Robert Selleck,
Dental Tribune
[2] =>
C2
NEWS
Hygiene Tribune U.S. Edition | December 2014
Double your impact for oral health
Each dollar given to OHA in 2014 to be matched by Ivoclar Vivadent, up to $50,000
Mark Twain said, “Wrinkles only mark
where smiles have been.” Oral Health
America wants every smile to be healthy,
which is why its programs support increased access to oral health care and education for the nation’s most vulnerable
populations, including older adults.
Older adults in the United States are facing a crisis when it comes to oral health
care, with 70 percent of Americans age 65
and older not having a dental benefit and
Medicare not including dental coverage.
With 10,000 Americans turning 65 every day, according to the Pew Research
Center, this oral health crisis is only going
to continue to grow.
That is why OHA focuses on bringing
Ad
needed oral health care and education to
older adults through the Wisdom Tooth
Project. The program includes a first-ofits-kind website, www.toothwisdom.org,
designed to connect older adults and caregivers to expert articles about oral health
issues facing older adults and to resources
where they live.
The website also contains a section for
health professionals so that those who
work with older adults can get the most
up-to-date information about oral health
to use with their patients.
You can help support the work OHA
does for older adults and all vulnerable
Americans and ensure OHA reaches more
Americans next year.
Photo/
Provided
by Oral
Health
America
HYGIENE TRIBUNE
Publisher & Chairman
Torsten Oemus t.oemus@dental-tribune.com
President & Chief Executive Officer
Eric Seid e.seid@dental-tribune.com
Group Editor
Kristine Colker k.colker@dental-tribune.com
Editor in Chief Dental Tribune
Dr. David L. Hoexter feedback@dental-tribune.com
Editor in Chief Hygiene Tribune
Patricia Walsh, RDH feedback@dental-tribune.com
From now until the end of 2014, every
dollar donated to OHA will be matched by
Ivoclar Vivadent, up to $50,000.
To make a gift and double your impact,
telephone (312) 836-9900 or visit online at
www.oralhealthamerica.org/donate.
(Source: Oral Health America)
Managing Editor
Robert Selleck r.selleck@dental-tribune.com
Managing Editor
Fred Michmershuizen
f.michmershuizen@dental-tribune.com
Managing Editor
Sierra Rendon s.rendon@dental-tribune.com
Product/Account Manager
Humberto Estrada h.estrada@dental-tribune.com
Marketing Director
Anna Kataoka-Wlodarczyk
a.wlodarczyk@dental-tribune.com
EDUCATION Director
Christiane Ferret c.ferret@dtstudyclub.com
Accounting Coordinator
Nirmala Singh n.singh@dental-tribune.com
Tribune America, LLC
116 West 23rd Street, Suite 500
New York, NY 10011
Phone (212) 244-7181
Published by Tribune America
© 2014 Tribune America, LLC
All rights reserved.
Tribune America strives to maintain the utmost accuracy in its news and clinical reports. If you find a
factual error or content that requires clarification,
please contact Managing Editor Robert Selleck at
r.selleck@dental-tribune.com.
Tribune America cannot assume responsibility for
the validity of product claims or for typographical
errors. The publisher also does not assume responsibility for product names or statements made by
advertisers. Opinions expressed by authors are their
own and may not reflect those of Tribune America.
Editorial Board
Dr. Joel Berg
Dr. L. Stephen Buchanan
Dr. Arnaldo Castellucci
Dr. Gorden Christensen
Dr. Rella Christensen
Dr. William Dickerson
Hugh Doherty
Dr. James Doundoulakis
Dr. David Garber
Dr. Fay Goldstep
Dr. Howard Glazer
Dr. Harold Heymann
Dr. Karl Leinfelder
Dr. Roger Levin
Dr. Carl E. Misch
Dr. Dan Nathanson
Dr. Chester Redhead
Dr. Irwin Smigel
Dr. Jon Suzuki
Dr. Dennis Tartakow
Dr. Dan Ward
Tell us what you think!
Do you have general comments or criticism
you would like to share? Is there a particular
topic you would like to see articles about in
Hygiene Tribune? Let us know by emailing
feedback@dental-tribune.com. We look
forward to hearing from you!
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/ Toothbrushing: There’s an app for that
/ Double your impact for oral health
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