Hygiene Tribune U.S. No. 6, 2014
News / School outfits and supplies help children confidently return to the classroom
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[1] =>
HYGIENE TRIBUNE
The World’s Dental Hygiene Newspaper · U.S. Edition
November 2014 — Vol. 7, No. 6
www.dental-tribune.com
ADHA partners with other dental
leaders in ‘Image Gently’ campaign
The American Dental Hygienists’ Association (ADHA) is providing support
and serving as a member of the Alliance
for Radiation Safety in Pediatric Imaging,
the Image Gently Alliance.
The alliance is in the process of expanding the scope of its awareness campaign to the oral health care community
with its next campaign push — “Image
Gently in Dentistry.” As a member of
this alliance, the ADHA is promoting the
importance of proper radiation dosage
for children to the more than 185,000
licensed dental hygienists in the United
States for whom the organization serves
as a representative and advocate.
“Dental hygienists are an integral part
of the dental team — examining children, developing plans of care, consulting with parents or caregivers and working with other oral health professionals
to ensure that proper diagnosis and
treatment is provided to children,” said
ADHA President Kelli Swanson Jaecks,
MA, RDH. “It’s critical for both dental
hygienists — the oral health professionals responsible for creating and executing plans of prevention and care — and
dental practitioners to discuss with parents the importance of X-rays and proper
dosing of radiation at the lowest possible
level.”
Imaging can serve an important role in
improved dental health. However, children are, in general, more sensitive to radiation than adults. As such, health care
providers should reduce radiation dose
used in children’s imaging and avoid
unwarranted imaging. When dental imaging procedures are considered, dental
providers are urged to:
• Select X-rays for individual needs, not
as a routine. Use X-rays only when essential for diagnosis and treatment — based
on a review of the patient and his or her
dental history.
• Use the fastest image receptor available. When film X-ray is used, select E or F
speed. Set exposure parameters as low as
possible for diagnostic digital imaging.
• Use cone-beam CT (CBCT) only when
necessary. CBCT should be restricted in
children to cases in which it is essential
for diagnosis and treatment planning.
• Collimate beam to area of interest.
For intraoral X-rays, collimation should
be rectangular to match recording area
of detector. For extraoral X-rays, including cone-beam CT, restrict beam to the
area needed for diagnosis.
• Always use a thyroid shield. The thyroid gland in children is particularly sensitive to radiation. Use of a properly positioned shield significantly reduces the
dose to the thyroid.
• Child-size the exposure time. Less
exposure time is needed for children,
as their oral structures are smaller than
those in adults.
The “Image Gently” campaign has developed online educational and scientific
materials to help dental professionals
optimize radiation dose used in imaging
exams performed on children. “Image
Gently” has also produced downloadable
materials to help parents ask more informed questions of their dental providers whenever scans are recommended
for their children. All of these materials,
newsletters and other valuable information can be found at www.imagegently.
org.
“We are incredibly pleased that the
major dental societies have opted to take
part in “Image ‘Gently’ and take steps
to ensure that the care they provide is
as safe as possible,” said Marilyn Goske,
MD, co-chair of the Alliance for Radiation Safety in Pediatric Imaging. “We encourage all dental professionals to take
advantage of the materials on the “Image Gently” website and factor them into
their clinical decision making.”
“Image Gently” alliance members in
” See GENTLY, page B2
Double your impact for America’s oral
health through the end of the year
Every dollar
donated to OHA
will be matched by
Ivoclar Vivadent, up
to $50,000
Mark Twain said, “Wrinkles only
mark where smiles have been.” Oral
Health America wants every smile to
be healthy, which is why its programs
support increased access to oral health
care and education for the nation’s
most vulnerable populations, including older adults.
Older adults in the United States are
facing a crisis when it comes to oral
health care, with 70 percent of Americans age 65 and older not having a dental benefit and Medicare not including
dental coverage.
With 10,000 Americans turning 65
every day, according to the Pew Research Center, this oral health crisis is
only going to continue to grow.
That is why OHA focuses on bring-
ing needed oral health care and education to older adults through the
Wisdom Tooth Project. Last year the
program launched a first-of-its-kind
website, www.toothwisdom.org, to
connect older adults and caregivers
to expert articles about oral health
issues facing older adults and to resources where they live.
The website also contains a section for health professionals so that
those who work with older adults can
get the most up-to-date information
about oral health to use with their
patients.
Support OHA efforts with a
matched donation
You can help support the work OHA
does for older adults and all vulnerable Americans and ensure OHA
reaches more Americans next year.
From now until the end of 2014,
every dollar donated to OHA will be
matched by Ivoclar Vivadent, up to
$50,000. To make a gift and double
your impact, call (312) 836-9900 or go
to www.oralhealthamerica.org/donate.
(Source: Oral Health America)
Older adults in the United States are facing a crisis when it comes to oral health
care, with 70 percent of Americans age 65 and older not having a dental benefit
and Medicare not including dental coverage.. Photo/Provided by Oral Health America
[2] =>
B2
◊ GENTLY, page B1
dentistry also include the American Dental Association; American Academy of
Oral and Maxillofacial Radiology; American Association of Oral and Maxillofacial
Surgeons; American Association of Endodontists; American Academy of Oral and
Maxillofacial Pathology; American Academy of Pediatric Dentistry; American
Academy of Periodontology; American
Dental Education Association; Canadian
Association of Oral and Maxillofacial Radiology; and the European Academy of
DentoMaxilloFacial Radiology.
The “Image Gently” campaign is conducted by the Alliance for Radiation
Safety in Pediatric Imaging, which was
founded by the Society for Pediatric Radiology, the American College of Radiology,
the American Society of Radiologic Technologists and the American Association
of Physicists in Medicine. The campaign
Ad
NEWS
now encompasses more than 80 medical,
surgical, dental and other professional
health care organizations serving more
than a million providers worldwide.
To learn more about the alliance and
the campaign, you can visit the website
www.imagegently.org.
The American Dental Hygienists’ Association is the largest national organization representing the professional
interests of more than 185,000 dental
hygienists across the country. Dental
hygienists are preventive oral health
professionals, licensed in dental hygiene,
who provide educational, clinical and
therapeutic services that support total
health.
For more information about the ADHA,
dental hygiene or the link between oral
health and general health, visit the
ADHA at www.adha.org.
(Source: ADHA)
Hygiene Tribune U.S. Edition | November 2014
HYGIENE TRIBUNE
Publisher & Chairman
Torsten Oemus t.oemus@dental-tribune.com
President & Chief Executive Officer
Eric Seid e.seid@dental-tribune.com
Group Editor
Kristine Colker k.colker@dental-tribune.com
Editor in Chief Dental Tribune
Dr. David L. Hoexter feedback@dental-tribune.com
Editor in Chief Hygiene Tribune
Patricia Walsh, RDH feedback@dental-tribune.com
Managing Editor
Robert Selleck r.selleck@dental-tribune.com
Managing Editor
Fred Michmershuizen
f.michmershuizen@dental-tribune.com
This two-page brochure is among the many
resources available to consumers and dental
professionals at www.imagegently.org.
Photo/Provided by Image Gently Alliance
Managing Editor
Sierra Rendon s.rendon@dental-tribune.com
Product/Account Manager
Humberto Estrada h.estrada@dental-tribune.com
Marketing Director
Anna Kataoka-Wlodarczyk
a.wlodarczyk@dental-tribune.com
EDUCATION Director
Christiane Ferret c.ferret@dtstudyclub.com
Accounting Coordinator
Nirmala Singh n.singh@dental-tribune.com
Tribune America, LLC
116 West 23rd Street, Suite 500
New York, NY 10011
Phone (212) 244-7181
Published by Tribune America
© 2014 Tribune America, LLC
All rights reserved.
Tribune America strives to maintain the utmost accuracy in its news and clinical reports. If you find a
factual error or content that requires clarification,
please contact Managing Editor Robert Selleck at
r.selleck@dental-tribune.com.
Tribune America cannot assume responsibility for
the validity of product claims or for typographical
errors. The publisher also does not assume responsibility for product names or statements made by
advertisers. Opinions expressed by authors are their
own and may not reflect those of Tribune America.
Editorial Board
Dr. Joel Berg
Dr. L. Stephen Buchanan
Dr. Arnaldo Castellucci
Dr. Gorden Christensen
Dr. Rella Christensen
Dr. William Dickerson
Hugh Doherty
Dr. James Doundoulakis
Dr. David Garber
Dr. Fay Goldstep
Dr. Howard Glazer
Dr. Harold Heymann
Dr. Karl Leinfelder
Dr. Roger Levin
Dr. Carl E. Misch
Dr. Dan Nathanson
Dr. Chester Redhead
Dr. Irwin Smigel
Dr. Jon Suzuki
Dr. Dennis Tartakow
Dr. Dan Ward
Tell us what you think!
Do you have general comments or criticism
you would like to share? Is there a particular
topic you would like to see articles about in
Hygiene Tribune? Let us know by emailing
feedback@dental-tribune.com. We look
forward to hearing from you!
If you would like to make any change to your
subscription (name, address or to opt out)
please send us an email at c.maragh@dentaltribune.com and be sure to include which
publication you are referring to. Also, please
note that subscription changes can take up to
six weeks to process.
[3] =>
Dental Tribune U.S. Edition | November 2014
INDUSTRY NEWS
B3
School outfits and supplies help children
confidently return to the classroom
By Jim Lopes, Henry Schein Inc.
Henry Schein’s annual “Back to School”
program, held recently at 28 company locations, will help more than 5,000 children return to the classroom prepared
for success, setting a new record for
participation in the 17th year of the program. School essentials provided to the
children range from new first-day outfits
to backpacks filled with classroom supplies, books and hygiene products.
“Back to School” is a flagship initiative
of Henry Schein Cares, the global corporate social responsibility program of
Henry Schein Inc. In addition to events
taking place across North America, this
year the Henry Schein “Back to School”
program will take place for the first
time in Europe, with an event in Madrid,
Spain.
In many locations, children received
first-day school outfits, which had been
personally selected and paid for by Team
Schein Members. Classroom supplies
are donated by the company. More than
27,000 children have benefited from the
Henry Schein “Back to School” program
since its inception.
“Since helping the first 150 children in
1998, ‘Back to School’ has been a special
event for Team Schein because we directly help to improve the lives of children
in need in our local communities,” said
Gerry Benjamin, executive vice president and chief administrative officer
for Henry Schein. “We are very pleased
that this North American tradition has
now crossed the ocean with an inaugural
event in Spain, and we hope that future
programs will expand across Europe and
into other countries around the world
where we operate.”
Of the U.S.-based events, the largest
took place at Henry Schein’s worldwide
corporate headquarters in Melville, N.Y.,
where more than 600 children and their
families received their school supplies
and clothes. In addition to receiving their
new outfits and backpacks at the event,
children at the Melville event participated in many fun-filled activities, including dinner, games, balloon animals, face
painting and music.
“Back to School” is supported by
the Henry Schein Cares Foundation, a
501(c)(3) organization that works to help
increase access to health care in underserved communities around the world.
Each year, Henry Schein partners with
local social service organizations to
help identify children and families who
would benefit from participation in the
program.
For the event at Henry Schein’s worldwide corporate headquarters, the company partnered with 11 local social service
organizations, including Bethany House,
Madonna Heights, The McCoy Center, Department of Social Services, Family Service League, YES Community Counseling Center, MPowering Kids, Family and
Children’s Association, Hispanic Counseling Center, Pederson-Krag Center and
The Raymar Children’s Fund.
“Starting school with everything
needed to succeed is such an important part of a child’s social life and development,” said Linda Buczynski, FPA,
co-coordinator, parent partner, Family
Support Services, Pederson-Krag Center.
“Henry Schein’s longstanding support
of our organization through the ‘Back
to School’ program helps promote the
academic success of our families’ children. We are proud to be a part of ‘Back
to School,’ which continues to empower
and bring respect and dignity to our
families and children.”
Henry Schein’s 17th
annual ‘Back to
School’ program
provides more than
5,000 children this
year with essential
school supplies
donated by the
company. Since the
program's inception,
more than 27,000
children have
participated.
Photo/Henry Schein Inc.
Ad
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