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[1] =>
Dental Tribune International
YOUR GLOBAL
MARKETING PARTNER
Media | CME | Marketplace
Media Kit 2022
[2] =>
CONTENTS
03
Dental Tribune International
04
Media
05
Print Media
06
Dental Tribune & Dental Tribune Supplements
07
Continuing Education Magazines
08
Today Show Dailies
09
Today @ IDS 2023
10–11
DTI Event Calendar
12
Digital Media
13
Dental Tribune Website
14–16
Banner Advertising
17–18
Partner Content Distribution Package
19–22
Targeted Digital Marketing
23
Embedded Video
24
Social Media
25
Educational Media
26–27
DT Study Club
28
Live Operations and Hands-on Webinars
29–30
Campus−Online Lead Generation
31–32
Continuing Medical Education
33
CE Articles and DTI Podcast
34–37
Online Continuing Education Events
38–39
Dentalshow.today and Today @ Dental Weeks 2022
40–41
ROOTS SUMMIT
42–43
Marketplace
44–45
46-48
02
DDS.WORLD
Advertising Rates and Formats
46–47
PRINT
48
DIGITAL
49
Notes
50
General Terms & Conditions
51
Media Sales Contact
The most current version of the DTI Media Kit is available at www.dental-tribune.com/advertise-with-us.
[3] =>
Dental Tribune International
DTI—A global network of over 1.2 million
Dental Tribune International
Your Global
Marketing Partner
1/21
CAD/CAM
international magazine of dental laboratories
UAE International Dental Conference & Arab Dental Exhibition Dubai · 29 June–1 July 2021
News
© Xxxxxx
issn 1616-7390 • Vol. 12 • Issue 1/2021
Interview
Products in focus
A study suggests that the medical model of
dentistry may better prepare dental teams for
future health crises.
Dr Dalia el-Bokle gives insight into how working with digital tools can benefit orthodontic
practices.
AG.Live helps dental technicians to network
with peers globally and manage all digital
activities locally.
» page 6
» page 14
» page 20
Back to business: AEEDC
2021 takes place in Dubai
“The mission of the Straumann Group is
to serve dental professionals worldwide”
First international trade show since start of COVID-19 pandemic
An interview with Charbel Saad, Switzerland
auguration of the Straumann Group
subsidiary in Amman in Jordan, and
I am sure others will follow in the future.
© Rasto SK/Shutterstock.com
n At the Straumann Group, Charbel
Saad is the area sales manager for
the Central and Eastern Europe,
Middle East and Africa region. In
an interview in light of AEEDC
2021, he gave insight into the cur
rent state of the Middle Eastern
market, how it is affected by the
ongoing SARSCoV2 pandemic and
what is to come after it.
n The UAE International Dental Con
ference and Arab Dental Exhibition
(AEEDC) in Dubai is the gateway to the
emerging and farreaching dental mar
ket in the Middle East, North Africa and
South Asia (MENASA) region. Despite
the global SARSCoV2 outbreak, the
event organisers have decided that the
event, now in its 25th edition, will again
showcase a wide range of dental prod
ucts, equipment and suppliers. As one of
the largest dental events in the MENASA
region, AEEDC Dubai will host a number
of practical and interactive activities
that will run alongside the exhibition
halls from 29 June to 1 July.
Since its inception in 1996, AEEDC
Dubai has brought the most innova
tive minds and brands to the stage and
page 2
Mr Saad, how has the pandemic influenced the market, and what has been
done so far for its recovery?
The first phase of the COVID19
pandemic hit the dental market hard.
However, since dentistry is by default
one of the best professions in infection
control, even preCOVID it was easier
for the dentists to resume their work in
many markets. The market is recover
ing slowly but, since the dental market
is only one part of the economy, we
need to wait till the end of the pan
demic to assess the damage caused on
branches which were hit hard by the
pandemic and are still suffering, and
5
Charbel Saad, Straumann Group.
to see how the whole impact will affect
the dental market.
How important is the Middle Eastern
market for Straumann Group?
The Middle Eastern market has
always had, and still has, a strategic
importance for the Straumann Group,
which has invested in many projects
in the Middle East in the medium and
long term. Our last project was the in
What brands from the Straumann
Group family are going to be launched
soon in Middle East?
In addition to the continuous
launch of new products from the exist
ing brands, two major brands are
planned to be launched in the fourth
quarter of 2021 and the first quarter of
2022, after local product registration
is accomplished. The first brand is a
new implant system called NUVO—
a new brand of attractively priced im
plants made in Brazil. This initiative
broadens our path into the lower
value segment and enables us to offer
highquality solutions for patients
who have not been able to afford im
plant treatment. The second brand is
ClearCorrect, which was founded back
in 2006 by a dentist from the US who
had over 400 patients that needed to
page 2
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surgeons), FDI’s European Regional Organization, the International Association of Dental
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Dental Tribune
The world’s dental newspaper
With its flagship publication, Dental Tribune,
DTI has changed the way dental professionals
around the globe access the latest news in
their profession. Dental Tribune is an independent tabloid-format publication for general
dental practitioners. First published in Chicago
in 1892, today it is the largest global dental
newspaper, in more than 30 editions in over
25 languages. In 2022, DTI will produce over
200 issues of Dental Tribune, which will be
distributed in over 90 countries worldwide.
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WISSENSCHAFT: Hybridprothesen
Neue Erkenntnisse zum Design von wurzelstiftverankerten Hybridprothesen: Ergebnisse einer retrospektiven Studie an den Zahnmedizinischen Kliniken der Universität Bern. Von Dr. Anja Stalder, Bern.
PRAXIS: Multimorbide Patienten
Im Interview spricht Priv.-Doz. Dr. Frank Strietzel (Berlin) über die Wichtigkeit, verschiedene Risikoprofile zu erkennen, Komplikationen zu vermeiden und interdisziplinär zusammenzuarbeiten.
INTERDENTALBÜRSTEN: optimale Reinigung
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ANZEIGE
ReViCal
Zahngesundheit Pflegebedürftiger
Pulp Cap
Fast jeder dritte Mensch mit Pflegebedarf benötigt Hilfe bei der Mundhygiene.
MÜNSTER – Der demografische Wandel hat
Deutschland fest im Griff. Die Bevölkerung schrumpft
und wird zunehmend älter. Somit steigt auch die Anzahl älterer Menschen und der Personen mit Pflegebedarf. Die zahnärztliche Versorgung ist gerade für
sie besonders wichtig. Leider verschlechtert sich die
Mundgesundheit der Menschen dramatisch, wenn
sie infolge von Beeinträchtigungen den Zahnarzt
nicht wie gewohnt aufsuchen können. Oft ist eine
schmerzfreie Nahrungsaufnahme nicht mehr möglich, wodurch die Lebensqualität der Betroffenen
deutlich abnimmt. Orale Gesundheit erlaubt eine
schmerzfreie Nahrungsaufnahme und ist Voraussetzung für ein gesundes Wohlbefinden.
Zum Tag der Pflege am 12. Mai 2021 informierte
Dr. Holger Seib, Vorstandsvorsitzender der KZVWL:
„Wir Zahnärzte in Westfalen-Lippe wollen alle Patienten erreichen und zahnmedizinisch möglichst optimal versorgen. Das stellt uns vor allem bei Patienten
mit Beeinträchtigungen und denen, die nicht in unsere Praxen kommen können, vor besondere Herausforderungen.
Hinzu kommt, dass diese Patientengruppe kontinuierlich wächst. Schließlich werden wir zunehmend
älter und das, dank guter zahnärztlicher Versorgung,
mit immer mehr eigenen Zähnen. Während früher
jeder vierte ältere Mensch in Deutschland keine eige-
ReViCal
I www.r-dental.com
R
R
dental
R-dental
Dentalerzeugnisse
T 040-30707073-0
E info@r-dental.com
Impfstoff
für ärmere
Länder statt
für Kinder
WHO fordert Industrieländer
auf, Pläne zu überdenken.
GENF – Die Weltgesundheitsorganisation (WHO) hat an reiche Nationen
appelliert, Corona-Impfstoff an ärmere
Länder zu spenden, statt jetzt damit
Kinder zu impfen. Derzeit stünden nur
0,3 Prozent des globalen Angebots an
Impfstoffen Ländern mit niedrigem Einkommen zur Verfügung, sagte WHOGeneraldirektor Tedros Adhanom Ghebreyesus am 14. Mai in Genf. In vielen
Ländern seien noch nicht einmal medizinisches Personal und Pflegerinnen vor
COVID-19 geschützt.
Covax Impfkampagne
„Ich verstehe, warum manche Länder ihre Kinder und Jugendlichen impfen wollen. Aber zu diesem Zeitpunkt
bitte ich sie dringend, dies zu überdenken“, sagte Tedros. Die Dosen sollten
besser der Initiative Covax zur Verfügung gestellt werden. Das Projekt, an
dem die WHO führend beteiligt ist, hat
eine gerechte globale Verteilung von
Impfstoffen zum Ziel.
Bundesfamilienministerin Franziska
Giffey (SPD) sprach sich Mitte Mai
dafür aus, Kindern und Jugendlichen
vorrangig ein Impfangebot zu machen,
sobald der Impfstoff für diese Gruppe
zugelassen ist. In den USA und in
Kanada ist das Produkt von BioNtech/
Pfizer bereits ab zwölf Jahren zugelassen.
© De Visu/Shuttertsock.com
nen Zähne mehr aufwies, ist es heute nur noch jeder
achte.“
„Menschen, die kontroll- und präventionsorientiert zum Zahnarzt gehen, weisen einen besseren
Parodontalzustand auf. Diese Kompetenzen der
eigenen Vorsorgefähigkeit sind bei Menschen mit
Pflegebedarf deutlich eingeschränkt. Fast jeder
dritte Mensch mit Pflegebedarf benötigt Hilfe bei
der Mundhygiene. Eine regelmäßige Vorsorge ist
darum auch in Zeiten von Corona nach wie vor besonders wichtig und dank umfassender HygieneKonzepte auch sehr gut möglich“, ergänzt Jost
ANZEIGE
Fortbildungsnachweis
für Vertragszahnärzte
tinnen und Zahnärzte verstärkt Online-Fortbildungsangebote in Anspruch
nehmen. Angesichts der Fortschritte
bei der Impfkampagne besteht die
Hoffnung, dass sich im Laufe des Jahres
die Situation bei den Fortbildungsangeboten als Präsenzveranstaltungen wieder verbessern wird. In diesem Fall sollten auch solche Angebote wieder verstärkt genutzt werden.
Das Schreiben des BMG zur Fristverlängerung für die Erbringung des
Fortbildungsnachweises nach § 95d
SGB V kann auf der Website der KZBV
abgerufen werden.
Geld sparen.
Gesundheit schützen.
Alleinstellungsmerkmal nutzen.
@bluesafety
Vereinbaren Sie Ihren persönlichen,
kostenfreien Beratungstermin:
Fon 00800 88 55 22 88
WhatsApp 0171 991 00 18
www.bluesafety.com/FullService
Hinweis: Biozidprodukte vorsichtig verwenden.
Vor Gebrauch stets Etikett und Produktinformationen lesen.
Quelle:
www.medinlive.at
Please see page 46 for a full list of editions and
advertising rates and formats.
Dental Tribune newspapers offer the latest
news and information in an easy-to-read format
that fits into the busy schedules of dental professionals. They are filled with practical, up-todate information on practice management,
clinical procedures, industry news and local
events. In addition, interviews with notable
#HYGIENEOFFENSIVE
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Kulissen und erhalten
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folgen Sie BLUE SAFETY
bei Social Media.
Quelle: KZBV
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The most trusted source of news and information in the dental community, Dental Tribune
reaches more than 1,269,200 dental professionals around the globe via its print and digital editions.
MIT SAFEWATER
IHRE WASSERHYGIENE
ENDLICH RECHTSSICHER
UND ZUVERLÄSSIG
AUFSTELLEN.
KZBV erwirkt Fristverlängerung bis zum 30. September.
BERLIN – Vor dem Hintergrund des
fortbestehenden Pandemiegeschehens
hat das Bundesministerium für Gesundheit (BMG) einer erneuten Fristverlängerung für die Erbringung des Fortbildungsnachweises nach § 95d SGB V bis
zum 30. September 2021 zugestimmt.
Zugleich hat das BMG bestätigt, dass
damit auch von den Sanktionen nach
§ 95d Abs. 3 Satz 3 und 6 SGB V abgesehen werden kann.
Die Kassenzahnärztliche Bundesvereinigung (KZBV) hatte sich bereits
im Vorjahr mehrfach erfolgreich für solche Fristverlängerungen eingesetzt.
Unabhängig von der erneut erwirkten Fristverlängerung sollen Zahnärz-
Rieckesmann, Präsident der Zahnärztekammer Westfalen-Lippe.
Die Körperschaften halten zahlreiche Hilfen für
Menschen mit Pflegebedarf und ihre Angehörigen
vor. So unterstützt eine eigene Servicestelle bei allen
Fragen zum Thema, und Beauftragte in den Regionen
stehen für Patienten, Angehörige und Pflegende bereit. Außerdem setzen sie sich für den weiteren Ausbau von Kooperationsverträgen zwischen Zahnärzten
und Pflegeheimen ein, um auch diesen Patienten eine
zahnmedizinische Versorgung zu ermöglichen.
Quelle: ZÄKWL/KZVWL
DTG 4/21
• lichthärtbar
• für Cp, P
• auf MTA-Basis
practitioners and industry representatives
round out the editorial content, providing the
most current opinions and developments in
the broader field of dentistry.
Dental Tribune Germany
Dental Tribune Supplements
Scientific and clinical content
ical topics and case reports by practitioners
and respected specialists from around the
globe.
The Dental Tribune supplements—Cosmetic|
Esthetic Tribune, Endo Tribune, Hygiene Tribune, Implant Tribune, Lab | CAD/CAM |
Digital Tribune, Laser Tribune, Ortho Tribune,
Patient Tribune, Perio Tribune, Prevention Tribune, Prosthodontics Tribune, Radiology
Tribune and Surgery Tribune—combine clin-
The unique writing approach makes stateof-the-art research accessible not only to
specialists but also to general practitioners,
thereby providing all dental professionals
with the latest research in these exciting
areas of dentistry. Often included within the
pages of the flagship Dental Tribune news-
VOL. 2, NR 4
Published in dubai
Skanowanie z poziomu implantu
O ile rejestracja istniejącego
pola protetycznego – czy to metodą klasyczną, czy skanerem
wewnątrzustnym – jest stosunkowo „prostym” postępowaniem,
o tyle rejestracja z poziomu implantu wiąże się z większą liczbą
„problemów” do rozwiązania, bez
względu na stosowaną metodę rejestracji. W moich przypadkach
klinicznych
wykorzystywałem
2 skanery wewnątrzustne: Lava
C.O.S.3M i 3Shape Trios. W trakcie demonstracji przypadków
klinicznych zwracam szczególną
uwagę na trudności wynikające
z zastosowania różnych skanerów wewnątrzustnych i rozwiązań technicznych preferowanych przez firmy produkujące te
urządzenia.
Postępowanie
kliniczne
z wykorzystaniem skanera wewnątrzustnego 3Shape Trios
w odbudowie protetycznej (okolicy 45) wspartej na implancie
T3 ze zintegrowanym systemem
zamiany platform o średnicy
protetycznej 3,4 mm (BOPT
4311) firmy Biomet3i. Po 3 miesiącach od zabiegu implantacji
zakończonego
zamknięciem
implantu śrubą gojącą o wysokości 4 mm i rozbieżności z 3
mm platformy protetycznej do
4 mm (Ryc. 1) przystąpiłem do
rejestracji pola protetycznego.
AD
Ryc. 1
By Markus Sebastian, SVP & MD of
EMEA, Align Technology
2
There is no doubt that the past year
has been a challenge for most businesses. It’s been especially hard for
those in the dental industry, including dental service organisations, and
group practices. With mandated closures, new infection control guidelines, an increased need for expensive personal protective equipment
- operating one dental practice, let
alone a group with dozens of locations, became a test of perseverance
and adaptability.
On the brighter side, post-COVID-19,
there is the possibility to rebuild the
industry in a better, more futureproof way. The immediate response
to the public health crisis is causing
seismic shifts in how and where care
is provided for our communities.
The COVID-19 pandemic has forced
orthodontists and dentists to establish new norms and operational best
practices to benefit frontline workers and patients, ushering in a new
era of innovation, collaboration, and
technology.
Prior to COVID-19, dental practices
were already in the early stages of
digital transformation – in some
markets more than others. I believe
the pandemic has catalysed a digital shift that will continue to make
waves in the dental world, and the
vast majority of dentists and orthodontists will welcome the benefits
that digital presents into their practices.
The seismic shift towards teledentistry
When movements were restricted,
practice owners needed a way to
safely continue connecting with
their patients and staff - whether this
was to conduct dental triage, implement virtual workflows, or cautiously perform emergency procedures.
What’s more, they needed to alleviate anxiety whilst maintaining the
trust of patients. Teledentistry platforms filled these needs and helped
preserve the life of legions of practice
owners during the first wave of closings.
As the EMEA markets continue
to make progress with vaccinations, and we all hope the following
months will slowly mark the end
of the pandemic, dental practices
will continue to use digital tools
and workflows to dive new levels of
growth. By implementing teledentistry more broadly, dentists and
orthodontists can care for more patients in a shorter amount of time.
For example, with the Invisalign
Virtual Appointment tool, doctors
can monitor the progress of the
treatment of existing patients and
support the patients remotely by
checking their progress and answering their questions about their Invisalign treatment. The tool allows
the doctor to schedule consults and
follow-ups, stay close to the existing
patients by communicating through
the Virtual Appointment platform,
remotely address patient questions
and concerns.
Thinking differently
The very nature of dental care will
always make person-to-person contact paramount, but the dynamics
have changed dramatically. Creating frictionless access for patients
Introduzione
Markus Sebastian, SVP & MD of EMEA, Align Technology
and prompt, personal responses will
help practitioners stand out from
the crowd. Managing the customer
experience will generate different
sources of revenue and allow the
practice to better control cost. According to strategy and management consulting firm McKinsey &
Company : “Organizations that can
quickly reimagine their omnichannel approach to create a distinctive
customer experience will recover
faster from the pandemic.”
Increasing a consumer`s lifetime value is all about engagement. It’s time
to temper efforts on new patient acquisition with more emphasis on retention. With a broader scope of care
and services, and an ecosystem that
fosters ease and efficiency, consumer lifetime value will increase. This
results in a win/win for the patient
and the practice. A resilient practice
can meet this challenge, and in return, patients searching for real value with integrity are sure to respond
with their trust and loyalty.
Seeing the future
06
Telecamere
intraorali
Il 7 gennaio 1839 la fotografia, creazione di Louis JM Daguerre, fu presentata all’Accademia delle Scienze
di Parigi. Qualche mese più tardi a
New York il produttore di forniture
dentali Alexander S. Wolcott realizzò le prime foto odontoiatriche
della storia con un modello di fotocamera che utilizzava uno specchio
convesso in sostituzione dell’obiettivo. Questa straordinaria nuova
possibilità di documentazione ha
ispirato il primo diario dentale al
mondo, l’American Journal of Dental Science.
There are no guarantees in life, but
we can be certain of a few things; one
of which being that virtually every
human being has teeth they need for
ease of consuming food, cosmetic
purposes, and overall health reasons.
In other words, the demand for dentistry may evolve and fluctuate, but
it will not disappear. With a flexible
approach and careful planning, neither will dental practices.
Ryc. 3
Allegato n. 1
di Dental Tribune Italian Edition - Giugno 2021 - anno XVII n. 6
That said, digital dentistry is becoming increasingly important. Even
practitioners who have not yet
looked into the digital future of dentistry will not be able to avoid this
for much longer. Digital processes
and technologies will significantly
change dentistry, if not revolutionise it. For many doctors, this offers a
plethora of new options and advantages for shaping their future success.
This includes optimising processes
and creating a more streamlined
digitised workflow that covers every
aspect of the patient journey – from
diagnostics to planning and dental
lab production as well as patient
follow-up. The rise of telehealth and
virtual consultations in response to
the current pandemic will only serve
to advance the digital workflows already available.
The World’s Esthetic Newspaper · Édition Française
JUIN/JUILLET 2021 | VOL. 13, NO. 6+7
Negli ultimi anni il settore odontoiatrico è stato oggetto di uno stravolgimento senza precedenti che ha
riguardato tanto l’introduzione di
nuove tecnologie quanto l’esigenza
di una diversa forma di interazione
con il pubblico. La telecamera intraorale è parte integrante di tale rivoluzione e soddisfa in modo eccellente la necessità di una nuova forma
di motivazione.
Essa è fondamentalmente una
videocamera che può essere messa in bocca, ha dimensioni simili a
quelle di un manipolo dentale, ha
una luce integrata e assolve fondamentalmente al ruolo che tradizionalmente veniva demandato
allo specchietto: la possibilità di
mostrare al paziente le patologie di
cui è affetto con una straordinaria
modalità capace di consentire la riproduzione istantanea su monitor
e l’acquisizione di video o foto che
possono essere archiviate o condivise con colleghi e pazienti.
Carola Murari
La documentazione video intraorale
è cominciata alla fine degli anni ‘80
cioè molto dopo quella extraorale;
entrambe avendo campi applicativi differenti e non intercambiabili,
svolgono un ruolo complementare
ma diverso nell’ambito di un progetto di imaging globale cui si auspica che lo studio si attenga.
Da tempo gli odontoiatri si sono
resi conto del significato sempre più
crescente che i trattamenti estetici
hanno per i loro pazienti ma bisogna tenere presente che la percezione dell’estetica e della bellezza varia
di persona in persona ed è anche
Differenze
- Introducibilità nel cavo orale - Assolve il ruolo di un moderno specchietto dentale capace di
esplorare, illuminare e riprendere
gli anfratti meno raggiungibili del
cavo orale fornendo immagini in
tempo reale al medico, al paziente
e allo staff.
- Immediatezza - Nel caso della
fotocamera extraorale, è necessario
prendere la macchina fotografica,
accenderla (corpo, flash) preparare
tutta una serie di accessori come retrattori, contrastatori, specchi, posizionarli facendo attenzione che non
si bagnino né si appannino, quindi
scattare. Allo scatto segue generalmente la rimozione della scheda di
memoria, il salvataggio dei file nella
cartella del paziente e quindi finalmente la visualizzazione. Al contrario, con una telecamera intraorale
tutto è immediato, automatico e
adeguato e soprattutto non reca alcun disturbo, a differenza degli
specchi che spesso sono mal tollerati dal paziente.
Le Global Visionary Fund (GVF) de l’International College of Dentists (ICD) a reçu
3,6 millions de dollars en équipements de
protection individuelle (EPI) de Henry
Schein Cares, le programme mondial de
responsabilité sociale des entreprises
d’Henry Schein. Le collège facilite la distribution des EPI à des projets caritatifs et des
missions humanitaires à travers le monde.
Les gants, les masques, les produits désinfectants pour les mains, les blouses d’isole-
luer les membres exceptionnels de l’équipe
de l’ICD qui ont été responsables de la réalisation de cette formidable initiative : le secrétaire général, M. Joe Kenneally, Dr Dov
Sydney, directeur de la communication, Dr
Phillip Dowell directeur du développement
et Chelsea Segren, directrice des opérations. »
Le GVF de l’ICD soutient des projets humanitaires et éducatifs de santé buccodentaire dans le monde entier par des subventions, des dons en nature et des alliances
WEITER GEHT’S
avec des bénévoles. Cette initiative de collaboration EPI avec Henry Schein étend non
seulement le soutien du GVF, mais continue
également de renforcer les valeurs fondamentales du collège que sont les projets humanitaires et les relations internationales.
DEIN WISSENS-
Newsletter
„Goodbye Deutschland, hello
Teneriffa“: 2007 wanderte ZMP
Manja Carlsson gemeinsam
mit ihrem Mann und Zahnarzt
Thorsten auf die Sonneninsel aus
und erlebt seitdem einen Praxisalltag der kanarischen Art. Wie es
dazu kam, welche Unterschiede
es gibt und was Fernsuchtgeplagte vorab bedenken sollten,
erzählt sie im Interview.
Des Fellows de l’International College of Dentists
de North Charleston Dental Outreach portant des
EPI donnés par Henry Schein Cares.
ment, les thermomètres et les combinaisons sont des matériaux essentiels, qui
permettront de fournir des soins de santé
bucco-dentaire en toute sécurité aux personnes et communautés mal desservies et
en difficultés.
Il s’agit du plus grand don que l’ICD ait jamais reçu et du dernier développement de
la relation qui dure depuis dix ans entre
l’ICD et Henry Schein. « Ce don reflète notre
Wertschätzung
Wir brauchen sie, damit wir uns wohlfühlen, erwarten von unserem Gegenüber, dass sie uns entgegengebracht wird, und tun uns selbst oft schwer damit,
sie anderen zu erweisen: Wertschätzung. Wie ihr das richtige Maß und die
angemessene Form findet, verrät Coach Gudrun Mentel.
› Mehr auf S. 38
ANZEIGE
© privat
© privat
› Mehr auf S. 28
© Corey Agopian on Unsplash
LE FIL DE RÉTRACTION EN CAPSULE
• %CPWNG ƂPG CXGE GODQWV ƃGZKDNG – application facile et
VOCO Retraction
Paste
précise dans le sulcus
• Viscosity Change – la consistance de la pâte varie lors de
l’application et l’ouverture du sulcus
• $QPPG XKUKDKNKVÅ – bon contraste avec la gencive
• Net et propre – élimination facile par simple rinçage
mission et notre engagement continu envers des valeurs qui rendent le monde meilleur », a déclaré Stanley M. Bergman, président du conseil d‘administration et p-dg
de Henry Schein.
Le président de l’ICD, le Dr Akira Senda, a
déclaré: « Nous exprimons notre profonde
gratitude à Henry Schein pour cette généreuse contribution. Son impact se fera sentir non seulement aujourd’hui mais pour
les années à venir. Je tiens également à sa-
facebook
PA L M E N
AD
> pagina 12
UNSERE
GEHT’S NOCH?!
ter
Prophy un
> pagina 14
w w w. i ae d . i t
Neuigkeiten
NACHGEBOHRT
AD
Application
facile dans le
sulcus
influenzata da fattori culturali e da
alcuni tratti della personalità per i
quali alcuni saranno maggiormente
soddisfatti dei risultati ottenuti dal
trattamento estetico rispetto ad altri.
For this reason, dentists and orthodontists should sooner rather than
later think about how they can make
the best possible use of these new circumstances. Making the switch to incorporate digital dentistry is worthwhile as they can be easily combined
with conventional manual methods.
The key to success is often to use a
smart and balanced mixture of both
digital and traditional methods. Onesize-fits-all recommendations cannot be given. Rather, doctors should
consider individual strategies that
suit their circumstances best, with a
sound sense of judgment and pragmatism.
www.dental-tribune.fr
L’ICD reçoit d’Henry Schein Cares son plus grand don à ce jour
www.dental-tribune.com
Tratti di personalità, effetti psicosociali
e qualità della vita nei pazienti che si
sottopongono a sbiancamento dentale
Telecamere intraorali vs
telecamere extraorali
OEMUS MEDIA AG · Holbeinstraße 29 · 04229 Leipzig · No. 1/2021 · Leipzig, 30. Juni 2021
ESTHÉTIQUE TRIBUNE
The World’s Cosmetic & Endodontic Newspaper • Italian Edition
Giugno 2021 - anno III n. 1
Luigi Rubino
With the use of the Invisalign Virtual Appointment and other online
modes of communication, dentists
and orthodontists can effectively address problems and challenges, providing advice and recommendations
from anywhere they sit. Having
experienced this level of efficiency
and convenience, which can be successfully leveraged for certain type
of treatments, it makes little sense
for dentistry to revert back to a 100
percent traditional practice postpandemic.
AD
Ryc. 2
May-June 2021 | No. 3, Vol. 11
The future of dentistry: An inevitable shift
towards a digital ecosystem
Bogdan Dmochowski
W niniejszym artykule przedstawiono możliwości skanerów
wewnątrzustnych w pracach
protetycznych wspartych na implantach.
www.dental-tribune.me
Please see page 46 for a full list of editions and
advertising rates and formats.
© Photo by Alyssa Strohmann on Unsplash
LS
NA
IO
SS
FE
O
PR
DE
NT
AL
The World’s Dental CAD/CAM Newspaper · Polish Edition
ISSN 2449-5816
COSMETIC & ENDO
TRIBUNE
O
CAD/CAM TRIBUNE
papers, with rotating topics throughout the
year, these specialty supplements provide
an additional incentive to dental professionals to read each edition of the Dental Tribune
newspapers front to back.
Dispositif Médical pour soins dentaires réservé aux professionnels de santé, non remboursé par les organismes
FoCUUWTCPEGOCNCFKG.KUG\CVVGPVKXGOGPVNGUKPUVTWEVKQPUƂIWTCPVFCPUNCPQVKEGQWUWTNoÅVKSWGVCIGCXCPVVQWVGWVKNKUCVKQP
%NCUUG1TICPKUOG EGTVKƂECVGWT IIa/CE 0482. (CDTKECPV VOCO GmbH
VOCO GmbH · Anton-Flettner-Straße 1-3 · 27472 Cuxhaven · Allemagne · Tel. +49 4721 719-0 · www.voco.dental
NOUVEAU
BACK TO LIFE
BACK TO LIFE
BACK TO LIFE
BACK TO LIFE
Impfen in der Zahnarztpraxis
© image by rawpixel.com
NL
Y
DTI offers a range of specialty supplements
reporting on the latest developments within
over a dozen specializations in dentistry.
Geht nicht? Geht doch – mit viel Engagement,
Mut zum Verlassen der Komfortzone sowie
der Zusammenarbeit mit einem impfberechtigten Arzt: Das Team der Zahnarztpraxis
Oralchirurgie Haidhausen krempelt die
Ärmel hoch und stellt seine Räumlich keiten,
Infrastruktur und Logistik für CoronaSchutzimpfungen parallel zum
Praxisbetrieb zur Verfügung.
THEORIE & PRAXIS
› Mehr auf S. 46
minilus
neues Lager
Größer,
schneller,
einfach
besser!
[7] =>
Continuing Education Magazines
Content for specialists and general practitioners
1/21
issn 1868-3207 • Vol. 6 • Issue 1/2021
ortho
international magazine of orthodontics
case report
Post-orthodontic restorative approach
for young patients with missing anterior teeth:
No-preparation and ultra-conservative techniques
feature
Recognising and avoiding negative stress
and burn-out
The DTI continuing education (CE) magazines—
3D printing, CAD/CAM, ceramic implants, cosmetic
dentistry, digital, implants, ortho, prevention, and
roots—represent the premium print segment of the
DTI portfolio. With attention to quality content and
images, these magazines offer a first-class platform
for targeting specialists.
nue and time. Hence, DTI offers practitioners a way
to fulfill their annual CE requirements through its
CE magazines. DTI’s CE magazines include articles
which provide credits from a continuing education
provider recognized by the American Dental Association Continuing Education Recognition Program
(ADA CERP).
The magazines present the most significant international developments and experiences in their
respective fields and are aimed at specialists and
general practitioners, as well as industry leaders
around the world. The content is a combination of
clinical cases, scientific articles, interviews, industry
reports, event previews and reviews, business and
product news, and practice management articles.
The magazines are available by print and digital
subscription and are distributed free of charge at
all major dental events worldwide, as well as at
regional specialist meetings.
Clinicians are required to obtain CE credits annually.
However, taking time away from the practice in order
to pursue these is costly in terms of both lost reve-
Please see page 47 for the full list of editions as
well as advertising rates and formats.
Regional editions are published in China, Czech
Republic & Slovakia, Germany, Italy, Poland, Turkey
and the U.S.
technique
Inspired by the Maya—skull and tooth reconstruction
with 3D printing
ortho—international magazine of orthodontics
1/21
issn 1616-7390 • Vol. 12 • Issue 1/2021
issn 2193-4673 • Vol. 2 • Issue 2/2021
digital
CAD/CAM
international magazine of dental laboratories
2/21
international magazine of digital dentistry
opinion
Dental technicians:
The missing link
study
Digital workflow
for colour verification
case report
Full-mouth restoration
with Zolid FX
case report
Magical All-on-4
feature
interview
The art of ultraaesthetic dentistry
“The future is certainly looking bright”
CAD/CAM—international
magazine of dental laboratories
ceramic implants—international
magazine of ceramic implant
technology
issn 2193-4673 • Vol. 17 • Issue 2/2021
roots
cosmetic dentistry—beauty
& science
2/21
international magazine of endodontics
digital—international
magazine of digital dentistry
1/21
issn XXXX-XXXX • Vol. 1 • Issue 1/2021
3D printing
international magazine of
dental printing technology
technique
Lane keeping assistance systems
in endodontics
trends & applications
Principle-driven endodontics:
Proven case results
case report
Er:YAG laser for superior
endodontic treatment
implants—international
magazine of oral implantology
roots—international
magazine of endodontics
news
Benefits of in-house 3D printing
clinical
Guided applications for partial extraction therapy
industry report
3D printing: Changing the game
3D printing—international magazine
of dental printing technology
07
[8] =>
Today Show Dailies
The longest running trade show newspaper
DTI’s event daily, today, is the world’s longest
running trade show newspaper. Established
in 1998, today has become the exclusive
on-site planning tool for visitors and exhibitors
at over 80 dental shows and congresses
worldwide, such as IDS, Congrès ADF,
AEEDC, CIOSP, IDEM, EuroPerio, the ADA
annual meeting, the EAO congress, and
GNYDM.
AD
Unique and
new from
Dürr Dental!
T H E
P-I Brånemark Award
dental bauer
Unternehmen präsentiert
neue Designwelt
Company presents
new design world
© Koelnmesse
© Koelnmesse
Digitalisation will remain the dominant topic in the dental industry in 2019.
From 12 to 16 March, the world’s
largest trade fair for dentistry and
dental technology will be held for
the 38th time. The entire dental industry, including all international market leaders, will again be represented at the International Dental Show
(IDS) in Cologne in Germany. The organisers have announced the participation of around 2,300 companies
from over 60 countries, well over
70 per cent of which come from
abroad, indicating the growing level
of internationality at IDS. The most
represented countries among the exhibitors will be China, France, Italy,
the Republic of Korea, Switzerland,
the UK and the US.
Not only is the number of exhibitors larger this year, but owing
to the high number of registrations,
the organisers are anticipating that
IDS 2019 will be able to repeat the
excellent result of the previous
event in terms of the number of visitors too. Two years ago, 155,000
trade visitors from 157 countries attended.
In accordance with this high
visitor and exhibitor demand, a decision was made to expand the exhibition space into Hall 5, bringing
the show size to around 170,000 m²
in total. Besides a large food court,
Hall 5 will house, among others,
some of the stands held by larger
companies in the field of consumer
prophylaxis. Hall 5 is centrally located at the Koelnmesse grounds
and its integration into IDS means
that the entry boulevard can be utilised to reach nearby parking facilities, the bus station and the new
visitor car park.
Besides these arrangements, at
the official trade press conference
for IDS, which was held on 23 January in Bonn in Germany, speakers
and special guests discussed and
presented the market developments
and industry trends that will shape
the forthcoming edition of the show.
As the most important international business platform of the global
dental industry, IDS offers companies and experts from all over the
world unrivalled opportunities. The
demand for cutting-edge dental technology is increasing on a global basis, making it all the more important
for dentists, dental clinics, dental
laboratories and dental technicians
to remain up to date on treatment
possibilities and important trends
and applications.
At this year’s IDS, one of the focal themes—which is affecting all industries across the globe alike—is
digitalisation.
“[IDS is the] Davos of the dental
industry,” said Koelnmesse CEO Gerald Böse, likening the Cologne event
to the unassuming Swiss alpine town
that boasts mega fi nancial clout
through its hosting of the annual
World Economic Forum. For Böse, the
level of internationalism at the heart
of IDS and the quality and depth of
its industry coverage make it an obvious leader in worldwide dental
events. But this status now comes
with the challenge of accurately representing the digitalisation of dental practice at the exhibition.
This challenge is not without its
pitfalls, commented Dr Peter Engel,
president of Germany’s federal association of dentists (Bundeszahnärztekammer). “IDS will be—as it
already was in 2017—characterised
by digitisation, this time with an
even stronger emphasis,” he explained. Engel told press representatives that the advancement of digitisation cannot be stopped and
added the following caveat: while
AD
We speak Dental
Hall 4.2
Aisle J 090
SHOFU
»6
„In nur drei Minuten weiß ich, welcher
Typ ich bin.“ “In just three minutes,
I'll know what type I am.”
N euer
Neue Produkte zum Schichten,
Fräsen und Befestigen
New products for layering,
milling and bonding
» 42
2
People of today
Mit der neuen Kampagne „Typberatung“, einem Abform-Schnelltest,
zieht das Dentalunternehmen Kulzer
große Aufmerksamkeit auf sich und
© OEMUS MEDIA
AD
Future
is now.
AD
MORE INVENTIVE
LESS INVASIVE
Kulzer bietet in Halle 10.1 auf über 600 m² unter anderem ausführliche Beratung zur analogen
und digitalen Abformung. Eine erste Orientierung gibt der Online-Schnelltest.
Kulzer’s booth in Hall 10.1 boasts 600 m² of space for detailed advice on analogue and digital solutions—an online service tool helps visitors prepare for their visit.
gibt Zahnärzten zugleich eine Orientierung zum Thema „Welches Abformkonzept passt zu mir – analog
oder digital?“. Kulzer fungiert hier als
neutraler Berater. Mit Jörg Scheffler,
Kulzer Country Manager Deutschland, sprachen wir über das Konzept
»2
With the new campaign “Type consultation”, an impression quick test,
the dental company Kulzer attracts a
lot of attention and at the same time
provides dentists with orientation on
the topic “Which impression concept
suits me—analogue or digital?”. In this
case, Kulzer acts as a neutral consultant. OEMUS MEDIA spoke with Jörg
Scheffler, Kulzer Country Manager
Germany, about the concept and the
new intraoral scanner cara i500.
3
ort
Stand
4
:
REVIEW
th
38 International Dental Show • Cologne • 12–16 March 2019
AD
AD
5
10
11
Bereits seit zehn Jahren ist der
Wasserexperte BLUE SAFETY mit seinem SAFEWATER Hygiene-Technologie-Konzept im Dienste der Wasserhygiene unterwegs. Auf dem neu designten Messestand präsentiert das Unternehmen nun das neue Wasserhygiene-Modul SAFEBOTTLE, das
auch in ältere Behandlungseinheiten
integriert werden kann. Als Markenbotschafter konnten die Münsteraner
Hygieneexperten den promovierten
Zahnarzt und ehemaligen FIFA-Weltschiedsrichter Dr. Markus Merk gewinnen. Im Interview sprach OEMUS
MEDIA mit den beiden BLUE SAFETY
© OEMUS MEDIA
Hall 4.1, Booth D060/F061
being embraced, the progress of digitisation in dentistry must also be
critically evaluated. Engel mused:
“Which new digital technologies
are actually having a positive impact for dentists? What is a ‘must
have’, and what could be better
described as a ‘nice to have’?”
Die beiden BLUE SAFETY Gründer und Geschäftsführer Jan Papenbrock (links) und Chris
Mönninghoff.
BLUE SAFETY Founders and Managing Directors Jan Papenbrock (left) and Chris Mönninghoff.
Planmeca puts on a
show
CED President Dr Marco Landi
says opportunities and challenges
lie ahead
»4
Matt Muramoto of DryShield
talks about the company’s
isolation system
Extensive line-up of new
products introduced at IDS
2019
» 30
seit 1993
WIR SEHEN UNS!
Halle 11.2, Gang Q,
Stand-Nr. 019.
Peter Malata,
President of W&H
„Unser Vorhaben ist es weiterhin die
besten Lösungen für Zahnärzte anzubieten und unsere aktuellen Produkte
untereinander zu vernetzen: dies tun
wir bereits mit ioDent.“
“Our plans are to continue to provide the best solutions for dental
professionals, and to connect current products to each other: this we
are already doing through our latest
product called ioDent.”
AD
IT’S TIME FOR
TRUE CLARITY
Booth M060 - N069, Hall 10.2
» 13
MORE INVENTIVE
LESS INVASIVE
An interview with Hans Geiselhöringer, President of Nobel Biocare
AD
Dental Tribune International met
with Hans Geiselhöringer, President
of Nobel Biocare, at the 2019 IDS
to discuss the company’s latest innovations, its upcoming Global Symposium in Madrid, and what he sees
as its future focus.
Mr Geiselhöringer, a point of emphasis
for Nobel Biocare at IDS 2019 was implant surfaces, with the company taking
the opportunity to launch the Xeal abutment surface and the TiUltra implant
surface. How does TiUltra build upon the
success of the TiUnite implant surface?
Well, there are several aspects to
take into account when discussing
implant surfaces. Over the decadeslong history of implantology, there
have been many different types of
implant surfaces presented, including machined and anodised. As leading innovators in the industry, we
had both machined implants and im-
AD
Xeal and TiUltra, that cater for the
specific needs of each area and surface of the restoration. TiUltra, specifically, has a surface topography
that changes gradually to become
moderately rough towards the implant apex and surface chemistry
designed to positively interact with
cells and improve osseointegration.
© Tom Carvalho/DTI
plants with the moderately rough
TiUnite surface, which now has a
wealth of science behind it and is one
of the most clinically researched surfaces on the market.
This overall success showed the
superiority of our implant surface,
but also demonstrated the important role that research plays at Nobel
Biocare. We invested further into
basic research to understand even
better the early integration processes, which eventually led us to
create two new implant surfaces,
www.smylemag.com
Along those lines, a key indicator of
implant success has been osseointegration. However, Nobel Biocare
is promising to go beyond this with
the Mucointegration era. How do
Xeal and TiUltra allow for this era to
commence?
Given that we have more than
100,000 TiUnite implants documented
in clinical studies, we know that implant success is influenced by various
factors, such as implant placement,
maintenance protocol and prosthetic
design.
»2
AD
4–8 September 2019
AD
AD
IDS reaffirms its leading position
as global dental trade fair
This year exceeds previous results, increases internationality and quality.
Auf der IDS 2019 ist BLUE SAFETY mit seinem neuen Wasserhygiene-Modul SAFEBOTTLE vertreten.
BLUE SAFETY will be represented at IDS 2019 with its new SAFEBOTTLE water hygiene module.
AD
“The response has been
fantastic”
“Innovation backed by science”
Halle 11.3
Stand G010/J019
Wasserkeimen die „Blaue Karte“ zeigen
Show water germs the “Blue Card”
Booth M060 - N069, Hall 10.2
The state of the
profession
© Luke Gribble, DTI
Mit der Typberatung einen Intraoralscanner cara i500 im Wert von 16.990 EUR gewinnen.
Win the intraoral scanner cara i500 worth EUR 16,990 with a type consulting.
Let’s talk
SHOW
Besuchen Sie uns auf der IDS
Halle 10.1 Stand G 068
Halle 11.1 Stand G 019
Prof. Dr. Dr. Jörg Strub erhält
renommierte Auszeichnung
Prof. Dr Dr Jörg Strub receives
prestigious accolade
»4
Biennial Cologne event to present global state-of-the-art in dentistry once again.
By Dental Tribune International
With over 155,000 trade visitors from 157 countries attending, 2017 was once again a record year for IDS.
VITA YZ®
ZIRCONIA
SOLUTIONS
Latest products
Final countdown to International Dental Show has started
#
IDS will be showcasing the most up-to-date
products and services currently available on
the dental market.
» pages 15–42
S Y S T E M S
NEU
www.DAS-KONZEPT.com
» page 12
M A T R I X
17
16
17
38th International Dental Show • Cologne • 12–16 March 2019
© Kaspars Grinvalds/shutterstock.com
© violetkaipa/shutterstock.com
Trends in dentistry
According to international market research,
the global market for restorative dentistry
products is experiencing persistent growth.
I N
Editions include those listed in the event calendar on pages 10−11.
AD
Interview
In preparation for IDS 2019, today met with
Gerald Böse to speak about the event. The
Koelnmesse CEO highlights that visitors can look
forward to an exciting week. » page 6
L E A D E R
Ein
Teilmatrizensystem
für ALLE Klasse
II Kavitäten.
duerrdental.com/ids-en
38th International Dental Show • Cologne • 12–16 March 2019
Importantly for advertisers, today primes
attendees of these shows for making purchases and learning about products unfamiliar to them. This allows exhibitors to take full
advantage of this niche market. In addition,
today increases booth traffic and sales
because it lands directly in the hands of
attendees before, during and after a show.
Thus, the newspaper piques attendees’ purchasing interest, driving them to exhibitors’
booths and websites for more information
after reading about a new product, special
offer or giveaway in today.
As official media partner of FDI World Dental
Federation, DTI has also been producing the
FDI congress newspaper, World Dental
Daily, since 2005. For over 20 years, today
show dailies have been providing comprehensive coverage of every major dental event
worldwide. Depending on the size of the
event, daily editions with live event coverage
are produced. On-site editorial teams offer a
comprehensive recap of the previous day’s
events with exclusive interviews, product
launches and detailed insight into the event
Today AEEDC Dubai 2021
Hall 10.1
F30-40
G39-41
program. Additional content focuses on helping attendees make the most of their time at
the event and includes floor plans, exhibitor
lists, daily course offerings and information
on local and social events.
Gründern und Geschäftsführern Jan
Papenbrock und Chris Mönninghoff.
Wie funktioniert das ganzheitliche
SAFEWATER Hygiene-TechnologieKonzept für Dentaleinheiten?
Wir sorgen mit dem ganzheitlichen SAFEWATER Hygiene-Technologie-Konzept für hygienisch einwand»2
Water expert BLUE SAFETY has
been on the road for ten years with its
SAFEWATER concept in the service of
water hygiene. At the newly designed
booth, the company is now presenting
the new SAFEBOTTLE water hygiene
module, which can also be integrated
into older treatment units. The Münster-based hygiene experts were able to
win Dr Markus Merk, a dentist with a
doctorate and past FIFA World referee, as brand ambassador. In an interview, OEMUS MEDIA spoke with
the two BLUE SAFETY Founders and
Managing Directors Jan Papenbrock
and Chris Mönninghoff.
4
© Koelnmesse/Thomas Klerx
The 2019 International Dental Show exceeded the results of the previous event and the organisers attained their goals of greater internationality and higher quality in supply and demand,
boosting the satisfaction of both exhibitors and attendees.
The International Dental Show (IDS),
which took place in Cologne in Germany from 12 to 16 March, fulfilled
the high expectations of the global
industry and once again underlined
its position as the leading trade fair.
With 2,327 companies from 64 countries participating, this year’s event
welcomed 20 more exhibitors com-
pared with two years ago, as
well as 160,000 trade visitors from
166 countries. The overall number
of visitors rose by 3.2 per cent (about
5,000 more people) and the number of foreign trade visitors by
6.0 per cent.
Gerald Böse, CEO of Koelnmesse,
which stages the show, said: “IDS is
a trade fair in a class of its own and
always sets new benchmarks. It manages to surpass the already excellent results of the previous event every time.” Both visitors and exhibitors are impressed by IDS: it is only
here that one encounters supply and
demand of such an extent, quality
and level of internationality. “IDS is
the undisputed leading global trade
fair for the dental industry,” he continued.
The official figures confirm the
high level of internationality at IDS:
73.0 per cent of the exhibitors and
62.0 per cent of the visitors came from
166 foreign countries, including Argentina, Australia, Brazil, Canada,
Chile, Egypt, Japan, Korea, New Zealand, South Africa and the US. Regarding the 6.0 per cent increase in
foreign visitors, IDS 2019 recorded
significant growth in the number of
visitors from Asia (+23.1 per cent),
Eastern Europe (+19.6 per cent), Africa (+17.0 per cent), Central and
South America (+14.6 per cent) and
North America (+5.3 per cent) specifically.
»2
Dentistry’s New Online Marketplace
Easily organize
your schedule
E-learning and
news platform
Detailed status and
treatment planning
Accessible
from anywhere
Online shop
Track inventory
Inventory
Management
Practice
Management
Online
Shop
News &
Education
TRY IT NOW FOR FREE!
www.dds.world
Today show preview
Today show daily
Today show review
Today corporate edition
– distributed free of charge by mail
and via e-paper to pre-registered
visitors, importers, dealers,
distributors and opinion leaders
two weeks prior to a show
– user-friendly guide for visitors and
exhibitors
– distributed free of charge
by mail and via e-paper to
pre-registered visitors, importers,
dealers, distributors and opinion
leaders two weeks after a show
– customized editions for corporate
events and trade shows, or as a
supplement to the main issue of a
specific today at an event
– content: preliminary floor plan,
exhibitor list, general information,
interviews, product news and
industry reports
– published in the dominant
business language of the host
country
– distributed free of charge at the
exhibition entrances, in the halls,
at registration desks, at main
transport points and at official
convention hotels, as well as via
e-paper
– content: floor plan, exhibitor list,
general information, interviews,
product news, industry reports,
daily course offerings and social
event schedule
08
– content: recap of the show’s most
important news and overview of
upcoming
shows/events
– designed to suit the specific
needs of the advertiser
– service includes editorial support
and a requested number of print
copies
[9] =>
Today @ IDS 2023
International Dental Show, Cologne, Germany, March 14–18, 2023
S Y S T E M S
AD
NEU
#
Besuchen Sie uns auf der IDS
Halle 10.1 Stand G 068
Halle 11.1 Stand G 019
38th International Dental Show • Cologne • 12–16 March 2019
P-I Brånemark Award
dental bauer
SHOFU
Prof. Dr. Dr. Jörg Strub erhält
renommierte Auszeichnung
Prof. Dr Dr Jörg Strub receives
prestigious accolade
»4
Unternehmen präsentiert
neue Designwelt
Company presents
new design world
Neue Produkte zum Schichten,
Fräsen und Befestigen
New products for layering,
milling and bonding
» 42
»6
„In nur drei Minuten weiß ich, welcher
Typ ich bin.“ “In just three minutes,
I'll know what type I am.”
N
dort
euer Stan
2
People of today
4
© OEMUS MEDIA
Kulzer bietet in Halle 10.1 auf über 600 m² unter anderem ausführliche Beratung zur analogen
und digitalen Abformung. Eine erste Orientierung gibt der Online-Schnelltest.
Kulzer’s booth in Hall 10.1 boasts 600 m² of space for detailed advice on analogue and digital solutions—an online service tool helps visitors prepare for their visit.
5
10
3
11
Halle 11.3
Stand G010/J019
AD
seit 1993
gibt Zahnärzten zugleich eine Orientierung zum Thema „Welches Abformkonzept passt zu mir – analog
oder digital?“. Kulzer fungiert hier als
neutraler Berater. Mit Jörg Scheffler,
Kulzer Country Manager Deutschland, sprachen wir über das Konzept
»2
With the new campaign “Type consultation”, an impression quick test,
the dental company Kulzer attracts a
lot of attention and at the same time
provides dentists with orientation on
the topic “Which impression concept
suits me—analogue or digital?”. In this
case, Kulzer acts as a neutral consultant. OEMUS MEDIA spoke with Jörg
Scheffler, Kulzer Country Manager
Germany, about the concept and the
new intraoral scanner cara i500.
www.DAS-KONZEPT.com
zieht das Dentalunternehmen Kulzer
große Aufmerksamkeit auf sich und
AD
© Luke Gribble, DTI
Mit der Typberatung einen Intraoralscanner cara i500 im Wert von 16.990 EUR gewinnen.
Win the intraoral scanner cara i500 worth EUR 16,990 with a type consulting.
Mit der neuen Kampagne „Typberatung“, einem Abform-Schnelltest,
:
WIR SEHEN UNS!
Halle 11.2, Gang Q,
Stand-Nr. 019.
Peter Malata,
President of W&H
AD
„Unser Vorhaben ist es weiterhin die
besten Lösungen für Zahnärzte anzubieten und unsere aktuellen Produkte
untereinander zu vernetzen: dies tun
wir bereits mit ioDent.“
IT’S TIME FOR
TRUE CLARITY
“Our plans are to continue to provide the best solutions for dental
professionals, and to connect current products to each other: this we
are already doing through our latest
product called ioDent.”
Booth M060 - N069, Hall 10.2
AD
Today show dailies
Hall 10.1
F30-40
G39-41
38th International Dental Show • Cologne • 12–16 March 2019
→ Number of issues: 6 (daily)
→ Language: German/English
→ Print distribution: 10,000 per day
→ Digital distribution: over 200,000 contacts worldwide
Interview
In preparation for IDS 2019, today met with
Gerald Böse to speak about the event. The
Koelnmesse CEO highlights that visitors can look
forward to an exciting week. » page 6
Bereits seit zehn Jahren ist der
Wasserexperte BLUE SAFETY mit seinem SAFEWATER Hygiene-Technologie-Konzept im Dienste der Wasserhygiene unterwegs. Auf dem neu designten Messestand präsentiert das Unternehmen nun das neue Wasserhygiene-Modul SAFEBOTTLE, das
auch in ältere Behandlungseinheiten
integriert werden kann. Als Markenbotschafter konnten die Münsteraner
Hygieneexperten den promovierten
Zahnarzt und ehemaligen FIFA-Weltschiedsrichter Dr. Markus Merk gewinnen. Im Interview sprach OEMUS
MEDIA mit den beiden BLUE SAFETY
© OEMUS MEDIA
Die beiden BLUE SAFETY Gründer und Geschäftsführer Jan Papenbrock (links) und Chris
Mönninghoff.
BLUE SAFETY Founders and Managing Directors Jan Papenbrock (left) and Chris Mönninghoff.
→ Ad deadline: January 2023
→ Release dates:
Issue 1
Monday
Issue 2
Tuesday
Issue 3
Wednesday
Issue 4
Thursday
Issue 5
Friday
Issue 6
Saturday
Wie funktioniert das ganzheitliche
SAFEWATER Hygiene-TechnologieKonzept für Dentaleinheiten?
Wir sorgen mit dem ganzheitlichen SAFEWATER Hygiene-Technologie-Konzept für hygienisch einwand»2
Water expert BLUE SAFETY has
been on the road for ten years with its
SAFEWATER concept in the service of
water hygiene. At the newly designed
booth, the company is now presenting
the new SAFEBOTTLE water hygiene
module, which can also be integrated
into older treatment units. The Münster-based hygiene experts were able to
win Dr Markus Merk, a dentist with a
doctorate and past FIFA World referee, as brand ambassador. In an interview, OEMUS MEDIA spoke with
the two BLUE SAFETY Founders and
Managing Directors Jan Papenbrock
and Chris Mönninghoff.
According to international market research,
the global market for restorative dentistry
products is experiencing persistent growth.
» page 12
IDS will be showcasing the most up-to-date
products and services currently available on
the dental market.
With over 155,000 trade visitors from 157 countries attending, 2017 was once again a record year for IDS.
© Koelnmesse
Digitalisation will remain the dominant topic in the dental industry in 2019.
70 per cent of which come from
abroad, indicating the growing level
of internationality at IDS. The most
represented countries among the exhibitors will be China, France, Italy,
the Republic of Korea, Switzerland,
the UK and the US.
Not only is the number of exhibitors larger this year, but owing
to the high number of registrations,
the organisers are anticipating that
From 12 to 16 March, the world’s
largest trade fair for dentistry and
dental technology will be held for
the 38th time. The entire dental industry, including all international market leaders, will again be represented at the International Dental Show
(IDS) in Cologne in Germany. The organisers have announced the participation of around 2,300 companies
from over 60 countries, well over
March 13, 2023
March 14, 2023
March 15, 2023
March 16, 2023
March 17, 2023
March 18, 2023
IDS 2019 will be able to repeat the
excellent result of the previous
event in terms of the number of visitors too. Two years ago, 155,000
trade visitors from 157 countries attended.
In accordance with this high
visitor and exhibitor demand, a decision was made to expand the exhibition space into Hall 5, bringing
the show size to around 170,000 m²
in total. Besides a large food court,
Hall 5 will house, among others,
some of the stands held by larger
companies in the field of consumer
prophylaxis. Hall 5 is centrally located at the Koelnmesse grounds
and its integration into IDS means
that the entry boulevard can be utilised to reach nearby parking facilities, the bus station and the new
visitor car park.
Besides these arrangements, at
the official trade press conference
for IDS, which was held on 23 January in Bonn in Germany, speakers
and special guests discussed and
presented the market developments
and industry trends that will shape
the forthcoming edition of the show.
As the most important international business platform of the global
dental industry, IDS offers companies and experts from all over the
world unrivalled opportunities. The
demand for cutting-edge dental technology is increasing on a global basis, making it all the more important
for dentists, dental clinics, dental
laboratories and dental technicians
to remain up to date on treatment
possibilities and important trends
and applications.
At this year’s IDS, one of the focal themes—which is affecting all industries across the globe alike—is
digitalisation.
“[IDS is the] Davos of the dental
industry,” said Koelnmesse CEO Gerald Böse, likening the Cologne event
to the unassuming Swiss alpine town
that boasts mega fi nancial clout
through its hosting of the annual
World Economic Forum. For Böse, the
level of internationalism at the heart
of IDS and the quality and depth of
its industry coverage make it an obvious leader in worldwide dental
events. But this status now comes
with the challenge of accurately representing the digitalisation of dental practice at the exhibition.
This challenge is not without its
pitfalls, commented Dr Peter Engel,
president of Germany’s federal association of dentists (Bundeszahnärztekammer). “IDS will be—as it
already was in 2017—characterised
by digitisation, this time with an
even stronger emphasis,” he explained. Engel told press representatives that the advancement of digitisation cannot be stopped and
added the following caveat: while
Today show previews
→ Number of issues: 2
Latest products
» pages 15–42
AD
We speak Dental
International today show preview
Hall 4.2
Aisle J 090
Biennial Cologne event to present global state-of-the-art in dentistry once again.
By Dental Tribune International
Gründern und Geschäftsführern Jan
Papenbrock und Chris Mönninghoff.
Trends in dentistry
Final countdown to International Dental Show has started
Wasserkeimen die „Blaue Karte“ zeigen
Show water germs the “Blue Card”
Auf der IDS 2019 ist BLUE SAFETY mit seinem neuen Wasserhygiene-Modul SAFEBOTTLE vertreten.
BLUE SAFETY will be represented at IDS 2019 with its new SAFEBOTTLE water hygiene module.
Unique and
new from
Dürr Dental!
duerrdental.com/ids-en
© Kaspars Grinvalds/shutterstock.com
M A T R I X
© violetkaipa/shutterstock.com
I N
17
16
17
Ein
Teilmatrizensystem
für ALLE Klasse
II Kavitäten.
© Koelnmesse
L E A D E R
AD
T H E
VITA YZ®
ZIRCONIA
SOLUTIONS
Let’s talk
AD
Future
is now.
→ Language: English
→ Print distribution: 20,000
→ Digital distribution: over 140,000 contacts worldwide
AD
MORE INVENTIVE
LESS INVASIVE
Booth M060 - N069, Hall 10.2
AD
Hall 4.1, Booth D060/F061
being embraced, the progress of digitisation in dentistry must also be
critically evaluated. Engel mused:
“Which new digital technologies
are actually having a positive impact for dentists? What is a ‘must
have’, and what could be better
described as a ‘nice to have’?”
German today show preview
4
→ Language: German
→ Print distribution: 20,000
→ Digital distribution: 25,000
→ Ad deadline: January 2023
→ Release date: February 2023
Today floor plan
FLOOR
PLAN
Today show reviews
SHOW
REVIEW
38th International Dental Show • Cologne • 12–16 March 2019
38th International Dental Show Cologne • 12–16 March, 2019
AD
today
passage 2/4
Messeguide
today
Staatenhäuser
Messeguide
Implantologie
Implantology
Prävention/Parodontologie
Prevention/Periodontology
Veranstalter, Verbände & Depots
Organisers, Associations & Trade
Endodontie/Kons
Endo/Conservative Dentistry
AD
Kieferorthopädie
Orthodontics
Kosmetische Zahnheilkunde
Cosmetic Dentistry
Halle 2
Halle 4
A-008
Studi Med
A-006
Reed
Sinopharm
A-004
Fundamental
A-002g
Info
Koelnmesse LTD
Laserzahnheilkunde
Laser Dentistry
Praxiseinrichtung
Interior Design
Innovationshalle 2.2
Stand A 30 B 39 + A 40 B 49
Praxishygiene
Hygiene and Sterilisation
Praxismanagement
Practice Management
AD
Einfach aus
10 Minuten Gespräch
365 Tage Erfolg
machen.
Erleben Sie effizientes Factoring so entspannt wie nie.
Auf der IDS 2019, Halle 11.3 Stand K020/L029.
“The response has been
fantastic”
Planmeca puts on a
show
CED President Dr Marco Landi
says opportunities and challenges
lie ahead
»4
Matt Muramoto of DryShield
talks about the company’s
isolation system
Extensive line-up of new
products introduced at IDS
2019
» 30
» 13
MORE INVENTIVE
LESS INVASIVE
“Innovation backed by science”
An interview with Hans Geiselhöringer, President of Nobel Biocare
Dental Tribune International met
with Hans Geiselhöringer, President
of Nobel Biocare, at the 2019 IDS
to discuss the company’s latest innovations, its upcoming Global Symposium in Madrid, and what he sees
as its future focus.
© Koelnmesse GmbH
Digitale Praxis
Digital Practice
Zahntechnik
Dental Technology
→ Number of issues: 2
→ Language: German/English
AD
The state of the
profession
Mr Geiselhöringer, a point of emphasis
for Nobel Biocare at IDS 2019 was implant surfaces, with the company taking
the opportunity to launch the Xeal abutment surface and the TiUltra implant
surface. How does TiUltra build upon the
success of the TiUnite implant surface?
Well, there are several aspects to
take into account when discussing
implant surfaces. Over the decadeslong history of implantology, there
have been many different types of
implant surfaces presented, including machined and anodised. As leading innovators in the industry, we
had both machined implants and im-
Floor plan 1:
inserted in international today show preview
→
→ Print distribution: 20,000
→ Digital distribution: over 140,000 contacts worldwide
© Tom Carvalho/DTI
plants with the moderately rough
TiUnite surface, which now has a
wealth of science behind it and is one
of the most clinically researched surfaces on the market.
This overall success showed the
superiority of our implant surface,
but also demonstrated the important role that research plays at Nobel
Biocare. We invested further into
basic research to understand even
better the early integration processes, which eventually led us to
create two new implant surfaces,
International today show review
www.smylemag.com
Along those lines, a key indicator of
implant success has been osseointegration. However, Nobel Biocare
is promising to go beyond this with
the Mucointegration era. How do
Xeal and TiUltra allow for this era to
commence?
Given that we have more than
100,000 TiUnite implants documented
in clinical studies, we know that implant success is influenced by various
factors, such as implant placement,
maintenance protocol and prosthetic
design.
»2
AD
4–8 September 2019
AD
IDS reaffirms its leading position
as global dental trade fair
Dentistry’s New Online Marketplace
This year exceeds previous results, increases internationality and quality.
© Koelnmesse/Thomas Klerx
The 2019 International Dental Show exceeded the results of the previous event and the organisers attained their goals of greater internationality and higher quality in supply and demand,
boosting the satisfaction of both exhibitors and attendees.
The International Dental Show (IDS),
which took place in Cologne in Germany from 12 to 16 March, fulfilled
the high expectations of the global
industry and once again underlined
its position as the leading trade fair.
With 2,327 companies from 64 countries participating, this year’s event
welcomed 20 more exhibitors com-
Floor plan 2:
pared with two years ago, as
well as 160,000 trade visitors from
166 countries. The overall number
of visitors rose by 3.2 per cent (about
5,000 more people) and the number of foreign trade visitors by
6.0 per cent.
Gerald Böse, CEO of Koelnmesse,
which stages the show, said: “IDS is
a trade fair in a class of its own and
always sets new benchmarks. It manages to surpass the already excellent results of the previous event every time.” Both visitors and exhibitors are impressed by IDS: it is only
here that one encounters supply and
demand of such an extent, quality
and level of internationality. “IDS is
the undisputed leading global trade
fair for the dental industry,” he continued.
The official figures confirm the
high level of internationality at IDS:
73.0 per cent of the exhibitors and
62.0 per cent of the visitors came from
166 foreign countries, including Argentina, Australia, Brazil, Canada,
Chile, Egypt, Japan, Korea, New Zealand, South Africa and the US. Regarding the 6.0 per cent increase in
foreign visitors, IDS 2019 recorded
significant growth in the number of
visitors from Asia (+23.1 per cent),
Eastern Europe (+19.6 per cent), Africa (+17.0 per cent), Central and
South America (+14.6 per cent) and
North America (+5.3 per cent) specifically.
»2
→ Number of issues: 2
AD
Xeal and TiUltra, that cater for the
specific needs of each area and surface of the restoration. TiUltra, specifically, has a surface topography
that changes gradually to become
moderately rough towards the implant apex and surface chemistry
designed to positively interact with
cells and improve osseointegration.
Easily organize
your schedule
E-learning and
news platform
Detailed status and
treatment planning
Accessible
from anywhere
→ Language: English
→ Print distribution: 20,000
→ Digital distribution: over 140,000 contacts worldwide
Online shop
Track inventory
Inventory
Management
Practice
Management
Online
Shop
News &
Education
TRY IT NOW FOR FREE!
www.dds.world
German today show review
→ inserted in all daily issues
→ Print distribution: 60,000 total
→ Digital distribution: over 200,000 contacts worldwide
→ Language: German
→ Print distribution: 20,000
→ Digital distribution: 25,000
→ Ad deadline: January 2023
→ Ad deadline: March 2023
→ Release date: April 2023
Advertising rates and formats (w × h)
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international
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preview
German
Language
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German/English
German
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140,000+
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Jan. 2023
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Economy format
3,250
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15,450
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09
[10] =>
DTI Event Calendar
Last update: September 2021
(The most current version is avaialble at www.dental-tribune.com/advertise-with-us.)
Print and digital options for events not listed are also available.
Show preview
Show daily
Prices in euros**
Fourth quarter 2021
Date
Event/City
Issues
Distribution*
Language
1/1 page
1/2 page
1/4 page
1/8 page
Oct 7–9
Sofia Dental Meeting/Sofia
1
6,000
Bulgarian
2,950
2,450
1,950
1,450
Oct 11–15
ADA/Las Vegas
3
9,000
English
2,950
2,450
1,950
1,450
Oct 14–16
Pragodent/Prague
1
13,0002
Czech
2,950
2,450
1,950
1,450
Oct 15–16
Fachdental Südwest/Stuttgart
1
8,000
German
2,950
2,450
1,950
1,450
Oct 15–19
Journées dentaires internationales du Québec/Montreal
1
8,000
English/French
2,950
2,450
1,950
1,450
Oct 21–23
Dentex/Brussels
1
6,000
French/Flemish
2,950
2,450
1,950
1,450
Oct 21–23
Bayerischer Zahnärztetag/Munich
1
20,000
German
3,450
2,950
2,450
1,950
Oct 22–24
GREATIST/Istanbul
1
25,0001
Turkish
2,950
2,450
1,950
1,450
Oct 27–30
ACP Annual Session/San Diego
2
6,000
English
2,950
2,450
1,950
1,450
Oct tba
World Dental Show/Mumbai
1
10,000
English
2,950
2,450
1,950
1,450
Nov 3–6
DenTech China/Shanghai
1
10,000
Chinese
3,450
2,950
2,450
1,950
Nov 4–6
Expodentária/Braga (OMD today)
1
4,000
Portuguese
2,950
2,450
1,950
1,450
Nov 4–7
AAP Annual Meeting/Miami
3
9,000
English
2,950
2,450
1,950
1,450
Nov 5–6
Infotage dental/Frankfurt
1
8,000
German
2,950
2,450
1,950
1,450
Nov 10–13
AAID Annual Conference/Chicago
1
2,000
English
2,950
2,450
1,950
1,450
Nov 11–13
PNDC/Seattle
2
10,000
English
3,450
2,950
2,450
1,950
Nov 11–13
Dental World/Budapest
3
7,500
Hungarian
2,950
2,450
1,950
1,450
Nov 12–13
Infotage dental/Munich
1
8,000
German
2,950
2,450
1,950
1,450
Nov 17–19
CAD/CAM Digital & Dental Facial Cosmetic Conference/Dubai
1
20,000
English
2,950
2,450
1,950
1,450
Nov 17−21
AMIC Fall/Mexico City
2
120,000
Spanish
3,450
2,950
2,450
1,950
Nov 23–27
Congrès ADF/Paris
2
12,000
French
3,450
2,950
2,450
1,950
Nov 28–Dec 1
GNYDM/New York
3
12,000
English
3,450
2,950
2,450
1,950
3
* Cumulative print distribution for event. | ** VAT not included.
Prices in euros**
First quarter 2022
Date
Event/City
Issues
Distribution*
Language
1/1 page
1/2 page
1/4 page
1/8 page
Jan tba
CIOSP/São Paulo
2
20,000
Portuguese
3,950
3,450
2,950
2,450
Jan 20–22
SIDC/Riyadh
1
5,000
English
2,950
2,450
1,950
1,450
Jan 20–22
Rocky Mountain Dental Convention/Denver
1
9,000
English
2,950
2,450
1,950
1,450
Jan 27–29
Yankee Dental Congress/New York
3
12,000
English
3,450
2,950
2,450
1,950
Jan 28–30
AAO Winter Conference/ Orlando
3
15,000
English
3,450
2,950
2,450
1,950
Feb 1–3
AEEDC/Dubai
1
10,000
English
3,450
2,950
2,450
1,950
Feb 24–26
CDS Midwinter Meeting/Chicago
3
10,000
English
3,450
2,950
2,450
1,950
Mar 2–5
Dental South China/Guangzhou
1
15,000
Chinese
3,450
2,950
2,450
1,950
Mar 17–19
ICOI Winter Implant Symposium/Boston
1
2,000
English
2,950
2,450
1,950
1,450
Mar 17–19
Thomas P. Hinman Dental Meeting/Atlanta
3
12,000
English
2,950
2,450
1,950
1,450
Mar 24–26
Expodental/Madrid
1
15,000
Spanish
3,450
2,950
2,450
1,950
Mar tba
Krakdent/Krakow
1
5,000
Polish
2,950
2,450
1,950
1,450
* Cumulative print distribution for event. | ** VAT not included.
Prices in euros**
Second quarter 2022
Date
Event/City
Issues
Distribution*
Language
1/1 page
1/2 page
1/4 page
1/8 page
Apr 8–10
IDEM/Singapore
2
6,000
English
2,950
2,450
1,950
1,450
Apr 26–28
Dental Salon/Moscow
1
10,000
Russian
2,950
2,450
1,950
1,450
Apr 27–30
AACD/Orlando
2
9,000
English
2,950
2,450
1,950
1,450
Apr 27–30
AAE Annual Meeting/Phoenix
3
12,000
English
2.950
2,450
1,950
1,450
Apr 30–May 3
AAO Annual Session/Honolulu
3
15,000
English
3,450
2,950
2,450
1,950
May 5–7
ODA Annual Spring Meeting/Toronto
2
10,000
English
3,450
2,950
2,450
1,950
May 12–14
CDA Spring/Anaheim
3
15,000
English
3,450
2,950
2,450
1,950
May 13–14
British Dental Conference & Dentistry Show/Birmingham
1
5,000
English
2,950
2,450
1,950
1,450
May 13–15
SSER International Congress of Esthetic Dentistry/Bucharest
1
1,500
Romanian
2,950
2,450
1,950
1,450
May 19–21
Expodental Meeting/Rimini
1
10,000
Italian
2,950
2,450
1,950
1,450
May 26–29
IDEX/Istanbul
1
25,000
2
Turkish
2,950
2,450
19,950
1,450
May 26–29
AAPD/San Diego
3
12,000
English
3,450
2,950
2,450
1,950
May 27–31
Journées dentaires internationales du Québec/Montreal
2
8,000
English/French
2,950
2,450
1,950
1,450
May 30–June 4
EOS/Limassol
1
2,000
English
2,950
2,450
1,950
1,450
May tba
WID/Vienna
1
8,000
German
2,950
2,450
1,950
1,450
May tba
AMIC Spring/Mexico City
2
120,000
Spanish
2,950
2,450
1,950
1,450
May tba
APDC/Colombo
1
8,000
English
2,950
2,450
1,950
1,450
* Cumulative print distribution for event. | ** VAT not included.
1
Print 4,000; Digital 9,000 | 2 Print 2,000; Digital 23,000 | 3 Print 20,000; Digital 100,000
Cosmetic | Esthetic
10
Endo
Hygiene
Implant
Ortho
Perio
Maxillofacial surgery
3
[11] =>
DTI Event Calendar
Last update: September 2021
(The most current version is avaialble at www.dental-tribune.com/advertise-with-us.)
Print and digital options for events not listed are also available.
Show preview
Show daily
Prices in euros**
Second quarter 2022
Date
Event/City
Issues
Distribution*
Language
1/1 page
1/2 page
1/4 page
1/8 page
June 9–11
Dental Bern/Bern
1
8,000
German
2,950
2,450
1,950
1,450
June 15–18
EuroPerio/Copenhagen
2
5,500
English
2,950
2,450
1,950
1,450
June 24–26
PNDC/Seattle
2
10,000
English
3,450
2,950
2,450
1,950
June 24–26
ADHA Annual Conference/Louisville
2
8,000
English
2,950
2,450
1,950
1,450
June tba
SIDEX/Seoul
1
4,000
Korean
2,950
2,450
1,950
1,450
June tba
Sino-Dental/Beijing
1
15,000
Chinese
3,450
2,950
2,450
1,950
June tba
Buldental/Sofia
1
6,000
Bulgarian
2,950
2,450
1,950
1,450
* Cumulative print distribution for event. | ** VAT not included.
Prices in euros**
Third quarter 2022
Date
Event/City
Issues
Distribution*
Language
1/1 page
1/2 page
1/4 page
1/8 page
July 27–30
AGD/Orlando
2
12,000
English
3,450
2,950
2,450
1,950
Sept 8–10
CDA Fall/San Francisco
3
12,000
English
3,450
2,950
2,450
1,950
Sept 21–24
AAID Annual Conference/Dallas
1
2,000
English
2,950
2,450
1,950
1,450
Sept 23–24
Fachdental/Leipzig
1
8,000
German
2,950
2,450
1,950
1,450
Sept 29–Oct 1
EAO/Geneva
2
10,000
English
3,450
2,950
2,450
1,950
Sept tba
CEDE/Łódź
1
8,000
Polish
2,950
2,450
1,950
1,450
Sept tba
Dental-Expo/Moscow
1
15,000
Russian
3,450
2,950
2,450
1,950
Sept tba
FDI World Dental Congress (World Dental Daily)
3
15,000
English
3,450
2,950
2,450
1,950
Sept tba
China Dental Show/Shanghai
1
10,000
Chinese
3,450
2,950
2,450
1,950
* Cumulative print distribution for event. | ** VAT not included.
Prices in euros**
Fourth quarter 2022
Date
Event/City
Issues
Distribution*
Language
1/1 page
1/2 page
1/4 page
1/8 page
Oct 13–17
ADA/Houston
3
9,000
English
2,950
2,450
1,950
1,450
Oct 27–30
AAP Annual Meeting/Phoenix
3
9,000
English
2,950
2,450
1,950
1,450
Oct tba
AAOMS Annual Meeting/San Antonio
3
6,000
English
2,950
2,450
1,950
1,450
Oct tba
Sofia Dental Meeting/Sofia
1
6,000
Bulgarian
2,950
2,450
1,950
1,450
Oct tba
Pragodent/Prague
1
13,0002
Czech
2,950
2,450
1,950
1,450
Oct tba
Fachdental Südwest/Stuttgart
1
8,000
German
2,950
2,450
1,950
1,450
Oct tba
Bayerischer Zahnärztetag/Munich
1
20,000
German
3,450
2,950
2,450
1,950
Oct tba
GREATIST/Istanbul
1
25,000
1
Turkish
2,950
2,450
1,950
1,450
Oct tba
World Dental Show/Mumbai
1
10,000
English
2,950
2,450
1,950
1,450
Oct tba
Beirut International Dental Meeting/Beirut
1
1,000
English
2,950
2,450
1,950
1,450
Oct tba
Dental World/Budapest
3
7,500
Hungarian
2,950
2,450
1,950
1,450
Nov 2–5
ACP Annual Session/Austin
2
6,000
English
2,950
2,450
1,950
1,450
Nov 25–30
GNYDM/New York
4
16,000
English
3,450
2,950
2,450
1,950
Nov tba
DenTech China/Shanghai
1
10,000
Chinese
3,450
2,950
2,450
1,950
Nov tba
DENTA/Bucharest
1
1,500
Romanian
2,950
2,450
1,950
1,450
Nov tba
Infotage dental/Frankfurt
1
8,000
German
2,950
2,450
1,950
1,450
Nov tba
Infotage dental/Munich
1
8,000
German
2,950
2,450
1,950
1,450
Nov tba
CAD/CAM Digital & Dental Facial Cosmetic Conference/Dubai
1
20,000
English
2,950
2,450
1,950
1,450
Nov tba
Congrès ADF/Paris
2
12,000
French
3,450
2,950
2,450
1,950
Nov tba
Expodentária/Lisbon (OMD today)
1
4,000
Portuguese
2,950
2,450
1,950
1,450
Nov tba
AMIC Fall/Mexico City
1
60,000
Spanish
3,450
2,950
2,450
1,950
3
* Cumulative print distribution for event. | ** VAT not included.
1
Print 4,000; Digital 9,000 | 2 Print 2,000; Digital 23,000 | 3 Print 20,000; Digital 100,000
Cosmetic | Esthetic
Endo
Hygiene
Implant
Ortho
Perio
Maxillofacial surgery
11
[12] =>
Dental Tribune
Website
Social
Media
Partner Content
Distribution
Package
E-newsletters
E-blasts
Banner
Advertising
DIGITAL MEDIA
DTI—Global dental online media
12
[13] =>
Dental Tribune Website
Delivering daily news from the world of dentistry
In addition to its successful global print publications, DTI aims to deliver the newest dental
content to its readers online. As an international
online platform, www.dental-tribune.com is the
only website that offers a combination of
detistry-related news, clinical articles, research
papers, product and industry information, job
offers and continuing education opportunities
in over 25 languages. Currently, the Dental
Tribune website has over 3.4 million page
impressions per year.
Google ranks www.dental-tribune.com, among
the most comprehensive, up-to-date and influential websites in dentistry, owing to continuously updated news feeds from correspondents
and publishers from around the world. In order
to benefit from this high Google ranking, as well
as an ever-growing online audience, and to
generate active sales leads, www.dentaltribune.com offers a number of advertising
options, including various banner sizes and
multimedia hubs for companies.
13
[14] =>
Banner Advertising
Long- and short-term advertising campaigns
Strategically placed within and adjacent to
our editorial content, banners are the perfect
way to promote your products and services
to the extensive online community that frequents the Dental Tribune website. To ensure
the readability of our website, the number of
advertisements on the pages is controlled.
Banner advertising is especially suitable for
brand marketing and may also be used for
short-term campaigns. Depending on the
goal of your campaign, banner advertising
is designed to help create greater awareness
of your products and services and generate
more clicks through to your corporate website
or your special campaign site. Direct leads
can easily be tracked, as every banner is
linked directly to the website specified by the
advertising partner. Moreover, banners can
be incorporated into a digital campaign or
can be combined with DTI’s print products
as part of a package.
Banners can be booked for specific panregional or local landing pages and will be
distributed across all sections respectively.
Discounts are available for larger packages,
long booking periods and educational marketing campaigns.
Banner types
We offer two different types of banners, namely impression-based
and time-based banners. Banners on all local and pan-regional
landing pages are impression-based, ensuring scalable results. Clients can book impression packages of 5,000, 10,000 or 25,000
impressions.
Once the booked number of impressions has been reached, the
banner will automatically be removed from the website.
Impression-based banner packages include a click report that will
be sent to the client after the booking has fully been executed.
While the impression-based model aims for a specific amount of
visibility, the time-based model is based on a specific booking period.
Time-based banners can be booked on a monthly basis—a model
more suitable for long-term campaigns.
Banner formats and sizes
The rectangle, skyscraper and billboard are standard banner options and can be placed anywhere on the website.
→ Rectangle banner
621 555 pixels
→ Billboard banner
1,980 600 pixels
14
[15] =>
Banner Advertising
Long- and short-term advertising campaigns
Banner format and sizes
→ Skyscraper vertical
621 1,110 pixels
→ Skyscraper horizontal
1,300 450 pixels
→ Prime rectangle banner
860 483 pixels
Slide-in banners can only be placed within an article. This banner slides by while a reader is scrolling down through an article. The
advertisement is placed behind the main text and hijacks the page’s scrolling behavior to have the banner scroll by. Once the banner
has scrolled by, the reader can continue reading the article. This banner type is relatively unobtrusive and is ideal for engaging and
informative campaigns.
ADVERTISEMENT
→ Slide-in banner
1,800 3,900 pixels (mobile)
3,840 1,965 pixels (desktop)
15
[16] =>
Banner Advertising
Long- and short-term advertising campaigns
Banner sizes
A pop-up banner appears by overlaying the webpage the reader is currently looking at. The banner needs to be either closed or clicked in order
for the reader to continue navigating through the website. This is the most aggressive banner size and is most suitable for exclusive campaigns.
An attractive alternative is the wallpaper banner, which stays at the bottom of the page and does not obstruct the view of the reader.
→ Pop-up banner
1,920 1,440 pixels
→ Wallpaper banner
upon request
16
[17] =>
Partner Content Distribution Package
Combined multimedia products
Through its unique global publishers’ network, Dental Tribune International (DTI) offers a multitude of communication channels to reach
the largest dental community worldwide. Companies who sign up
for a Partner Content Distribution Package will have the opportunity
to easily distribute contents via the Dental Tribune news website
and selected regional, pan-regional, as well as international e-newsletters. Submitted contents, such as press releases, interviews,
clinical cases, etc., will be professionally edited and proofread by
the experienced DTI editorial team to tailor them to the needs of the
target audience.
In addition to providing the most versatile communication platform
of the industry, the Partner Content Distribution Package includes
a vast variety of useful tools. Partnering with the largest online
dental community is the key to search engine optimization (SEO).
The Partner Content Distribution Package is built from content provided by partners and includes regular updates and editorial support.
Additionally, company-related information published within the international DTI print and online portfolio is automatically made available
at this multimedia hub, presenting valuable information for prospective local and international customers. Furthermore, this multimedia
hub contains company-related information, news, product features,
scientific studies, photos, videos, upcoming courses and events and
much more.
This service is valid for 12 months and is automatically renewed in
order to foster long-term partnerships with companies.* The Partner
Content Distribution Package offers more than an all-encompassing
source of information and content distribution. The features included
in the package are effective engagement tools that result in scalable
and guaranteed leads.
*The Partner Content Distribution Package is automatically renewed for another
12 months at the same conditions if it is not cancelled at least four weeks
before expiry.
Benefits of becoming a DTI partner
– over 2.3 million visitors to www.dental-tribune.com per year
– comprehensive global and local online representation
at www.dental-tribune.com
– brand marketing and sales lead generation
– multimedia assistance and supervision of company-related
content through the DTI team
– Google ranking optimization and traffic support
– no additional editorial or online project management is needed;
the DTI team processes all content
– DDS.WORLD extension: company showroom and product
showcase on the growing e-commerce platform www.dds.world
17
[18] =>
Partner Content Distribution Package
Features
The annual rate for a Partner Content Distribution Package is €7,950 and includes the following features:
Content distribution package
– publication of press releases/articles at www.dental-tribune.com
– distribution of published press releases/articles in up to four
relevant international or regional e-newsletters
– company featured as DTI partner in selected e-newsletters
Video package
– company video postings on the DT website and social media
channels and distribution within the DTI network
– embedding of videos in news articles available (up to four per
year)
SEO package
– regular news updates and direct links from the hub create
backlins that boost referral traffic to the corporate website of the
client
– optional creation of SEO contents, including interviews, news
and event promotion, in collaboration with the DTI editorial team
The Partner Content Distribution Package can be extended with
the lead generation webinar package which includes:
– production and promotion of one webinar with up to 500 live participants
18
Discounted marketing packages
–a
dditional digital campaign bookings will be discounted
throughout the year
Company multimedia hub
– s ocial media links
– s hort company portrait and content overview
– c ompany-related articles published at www.dental-tribune.com
are linked to and featured in the hub
–p
lacement of the company’s main products, including regular
updates
–e
vent calendar
– free-of-charge banner placement inside the hub
– company-related webinars at www.dtstudyclub.com or on the
company’s custom CE campus are linked to and featured in the
hub
[19] =>
Targeted Digital Marketing
E-blasts and e-newsletters
With 40 individual digital platforms, DTI’s
pan-regional, language-specific and more
widely scoped international websites reach
more than 743,000 dental professionals in
over 90 countries.
DTI’s e-newsletters and e-blasts are the most
popular e-marketing campaigns within the
DTI portfolio. Through customized digital
campaigns, our business partners can effectively engage customers, reach new markets,
increase lead generation, drive revenue, and
increase brand exposure.
nurses, dental surgeons, which provides our
clients with the opportunity to reach most
varied audiences possible. This results in a
high deliverability rate as well as open and
click-through rates. In addition, we offer
assistance in content design and scheduling,
as well as analytics to assess the effective
ness of your campaign.
Exclusive e-blasts are an ideal marketing
tool for targeting selected markets. They contain company-specific content only, with company branding and a customized layout.
All mailings are sent to opt-in databases that
include dental professionals from all specialties, KOLs, hygienists, practice managers,
laboratory owners, technicians, dental
We offer prime and exclusive sponsorships*
for our informative e-newsletters that are
distributed to dental professionals who subscribed to receiving news and product
E-blast
E-newsletter
updates from the trusted Dental Tribune
brand. Our e-newsletters come out weekly
or monthly, depending on the region.
Sent out on a quarterly basis, our specialty
e-newsletters focus on specific clinical topics. Specialty e-newsletter topics include
digital dentistry, endodontics, implantology,
orthodontics and prevention.
*Prime sponsorships include a maximum of two
sponsors per e-newsletter. For exclusive sponsorships, please contact media sales (page 51) for
more information.
International Newsletter
→ Article
→ Skyscraper vertical
(621 × 1,110 pixels)
→ Rectangle banner
(621 × 555 pixels)
→ Product teaser/
Content Partner Distribution Package
19
[20] =>
Targeted Digital Marketing
Event e-newsletters
DTI offers e-newsletters before, during and after
events that provide information to visitors and
support organizers, their founding partners and
participating industry members. In 2022, the international DTI editorial team is scheduled to attend
over 80 shows around the globe, from where they
will provide instant and comprehensive live coverage at www.dental-tribune.com. The corresponding e-newsletters will then be sent to relevant regional and international email databases.
The sponsorship package for an eventspecific
e-newsletter is designed to be combined with our
today show daily newspaper and is discountable.*
Allow us to connect you with the largest online
network in dentistry. The DTI marketing packages
will assist you in maximizing your marketing efforts
and in achieving your goals at every leading dental event in 2022.
Event e-newsletter
→ R ectangle banner
(621 × 555 pixels)
→ Article
Package details
– nonexclusive: more than one sponsor
per e-newsletter possible
– article and photo(s) at www.dentaltribune.com
– rectangle banner (621 × 555 pixels; JPEG or
PNG) with a link to your corporate website
– product teaser with a link to the product entry
at www.dental-tribune.com
* Clients who have booked a print advertisement
in the today show daily newspaper for an event
are entitled to a discount of up to 50% for the additionally booked event e-newsletter (available once
per event and client only).
20
→ Product teaser
[21] =>
Targeted Digital Marketing
Corporate event e-newsletters
The DTI global correspondents’ network offers
coverage of your corporate event with an exclusive corporate event e-newsletters, before,
during and after the event. Designed to suit the
specific needs of the client, this e-newsletter
contains company-specific content only.
Additionally, the digital sponsorship package can
be combined with our today corporate edition
offering. (Please see page 8 for details.)
Corporate event e-newsletter
→ Logo placement
→ Customized header
Package details
– exclusive: company-specific content only
→ S kyscraper vertical
(621 × 1,110 pixels)
– c ustomized header and e-newsletter design
(optional)
– logo placement
–a
rticle(s) and photo(s) at www.dental-tribune.com
– up to four rectangle banners (621 × 555 pixels;
JPEG or PNG) or one skyscraper banner
(621 × 1,110 pixels; JPEG or PNG) with a link to
the corporate website or corporate event website
→ Rectangle banner
(621 × 555 pixels)
– link to Content Partner Distribution Package
(if available)
– three product teasers with a link to the product
entry at www.dental-tribune.com
→ V ideo
→ S lide show
21
[22] =>
Targeted Digital Marketing
B2B e-blasts and e-newsletters
E-blasts contain company-specific content only, with company
branding and a customized layout. Our industry and dealer databases are highly targeted according to dental specialty. In addition, we offer assistance in content design and scheduling, as
well as analytics to help assess the effectiveness of your campaign.
The Dental Business News e-newsletter is published on a
quarterly basis and contains essential business-related content
for the dental industry. Sent to our growing database of 20,000
industry and dealer contacts worldwide, the newsletter is the
No. 1 news source and indicator for market trends in dentistry.
E-blast
Dental Business News
→ Rectangle banner
(621 × 555 pixels)
→ Article
22
[23] =>
Embedded Video
Greater brand awareness through videos
No other marketing medium can communicate a message as quickly
and effectively as a video. Therefore, Dental Tribune International
offers the inclusion of videos in its email marketing campaigns, as
well as in news articles and product entries at www.dentaltribune.com, in order to increase brand awareness among your existing and potential customers—our readers.
Your video can be featured in a dedicated article either fully embedded in our web environment or inserted as a YouTube or Vimeo video.
Please contact media sales (page 51) for more information.
Embedding of videos is available as part of an e-newsletter booking
or digital campaign.
Fully embedded video
Featured YouTube video
23
[24] =>
Social Media
Connecting the dental world
Video Post
Link Post
Image Post
Social media have completely revolutionized the way we create, gather,
share and exchange information in our personal lives and in business.
Social media in business are no longer optional. Their content can
provide useful insights into customer experience, product performance
and brand positioning. Furthermore, these channels enable dental
professionals and industry members to enter into dialogue with one
another in a quick and easy way.
DTI uses social media as an editorial extension of the DTI brand. Our
editorial team keeps our over 100,000 fans and followers up to date
facebook.com/DentalTribuneInt
24
with the latest news from the dental community and sends Tweets and
Facebook posts live from all major dental trade fairs and congresses.
The DTI social media channels provide a pivotal setting in which to
share corporate messages for further promotion and discussion by
DTI’s social media audience. Posts on our social media channels can
be booked in order to enhance the reach of your DTI communication
campaigns.
Please contact media sales (page 51) for more information.
twitter.com/DentalTribuneIn
linkedin.com/company/dental-tribune-international
[25] =>
DT Study Club
Campus−Online
Lead Generation
Live
Streaming
Hands-on
Webinars
Live
Operations
EDUCATIONAL
MEDIA
DTI—Global learning communities
25
[26] =>
DT Study Club
Courses | discussions | blogs | mentoring
Recognized as a continuing education provider by the American Dental Association Continuing Education Recognition Program (ADA
CERP), the Dental Tribune (DT) Study Club
platform satisfies the educational needs of
the entire dental team. DT Study Club live
webinars bring local events and lectures to
global audiences. Each webinar attracts up
to 1,500 live participants at a cost of less than
€10 per qualified lead—a cost-effective alternative to face-to-face workshops, exhibitions
or congresses, with no travel expenses for
speakers or participants. The archived webinars, which can be accessed 24/7, generate
further leads and can be used for training
purposes.
The DT Study Club is an education-based
online community that inspires new
possibilities while creating higher expectations in online learning. DT Study Clubs provide
a unique opportunity for dentists to meet with
other dentists and their team members and
learn in a friendly, nonintimidating environment. With www.dtstudyclub.com, DTI has
advanced this concept, thereby facilitating
interaction across the globe.
Additionally, online learning allows dental professionals anywhere to benefit from continuing
education courses without incurring the usual
travel costs and time away from the practice.
The DT Study Club offers dentists an entire
online community, including live, interactive
and archived webinars,* product reviews with
recordings of opinion leaders’ first impressions,
a growing database of case studies and articles, and networking possibilities that go
beyond country borders to create a global
dental village. With more than 300,000 members worldwide, DT Study Club has access to
the largest online dental community. Localized
sites are available in Asia Pacific**, Brazil, Bulgaria, Canada, China, the Czech Republic and
Slovakia, France, Germany, Greece, Hungary,
India, Iran**, Israel**, Italy, Japan, Latin America, the Middle East, the Netherlands, Pakistan, Poland, Romania, Russia, Serbia, Scandinavia**, Turkey and the UK. The number of
members is constantly growing and the latest
figures are available on request.
* Simultaneous interpretation and subtitles for various
languages are available for live and archived webinars on request.
** Currently under development.
Benefits of adding webinars to your advertising strategy
– cost-effective alternative to face-to-face
workshops, exhibitions or congresses
– no travel expenses for speakers or participants
– live lectures are broadcast in real time via
the Internet to geographically dispersed
viewers
– archived webinars are accessible 24/7 from
anywhere in the world and can be used for
staff training, among a myriad of uses
– excellent tool for market research (in
general, the product manager attends the
live webinar)
– promotes both direct sales and accurate
use of products
– higher degree of interactivity in comparison
with face-to-face sessions (participants can
post questions during the session on a
virtual whiteboard)
– additional value-added features are limited
only by your imagination
26
Rates depend on the country, region and number of local language versions. Please contact media sales (page 51) for more information.
[27] =>
Webinar and Studio Live Streaming
Specifications
Webinar specifications
Studio live streaming specifications
– 45- to 60-minute online lecture in a virtual classroom, followed
by a 30-minute Q&A session
–u
p to 30-minute product presentation as live streaming
–o
ne or two speakers
– live broadcast accessible from anywhere in the world (no
additional software is required)
– professional recording, editing and archiving of the lecture in
the DT Study Club online archive
– technical support, comprehensive briefing, and, if requested,
assistance in finding a speaker and/or lecture topic
– technical support and fully equipped studio
– high-resolution live streaming at
· www.dental-tribune.com
· www.dtstudyclub.com
–p
rofessional recording, editing and archiving of the live
streaming in the DT Study Club online archive
– up to 1,500 live participants (more on request)
– interaction with live attendees from all around the world
– administration of CE credits from an ADA CERP-recognized
provider
– promotion of the webinar on the international DT Study Club
platform and the DT website, and via the DTI social media
channels
– the client receives the list of all registered leads from nonGDPR-restricted regions (including country, name, address,
phone and email, if provided)
– promotion of the live streaming, featuring your speaker and
session, in relevant DTI print publications and the today show
daily
In 2023, the DT Study Club will hold a studio live streaming at IDS in
Cologne. Please contact media sales (page 51) for more information.
– where applicable, one follow-up email to all registered
participants will be sent by DTI (the material must be provided
by the sponsor)
– the virtual classroom features the company logo and a
download area for brochures or catalogues
– technical requirements: a stable broadband connection, a
computer or mobile device, a camera and a headset
27
[28] =>
Live Operations
The DT Study Club offers high-quality production of live operations
or procedures directly from the dental practice.
Live streaming is accessible from anywhere in the world, with no
additional software required. In addition, the DT Study Club records
the live procedure and prepares the video for archiving in the DT
Study Club webinar archive.
Online learning allows dental professionals anywhere to benefit from
continuing education courses without incurring the usual travel costs
and time away from the practice. Archived operations are accessible
24/7 at www.dtstudyclub.com.
– full technical support is provided by the
DT Study Club
– live clinical operations can be streamed
from any location in Europe
– the event is fully promoted via the DT
Study Club members’ network
– two DT Study Club technicians are
responsible for the recording
– live streaming of the procedure is
broadcast at www.dtstudyclub.com
– live streaming is available from congresses or exhibitions
– the client is responsible for supplying a
high-speed Internet connection (min.
20 Mbps upload speed)
– three high-quality cameras are used in
order to achieve the best view of the
procedure from various angles
Hands-on Webinars
In the recent past, the DT Study Club advanced
continuing education in dentistry through webinars to a new level, not only offering first-class
continuing education presented by leading
experts, but also advancing the interaction possibilities between the participants and the
speaker.
The DT Study Club’s hands-on webinars will
allow participants to follow the speaker through
a live procedure, while using the same materials, and to ask questions and receive feedback
in real time.
Hands-on webinars bridge the gap between
world-renowned experts and dental professionals, by allowing participants to virtually attend
workshops from anywhere in the world. Registered attendees will receive a participation package in the mail ahead of the live hands-on webinar, which will allow them to try new procedures
and use new materials under expert guidance.
Rates vary by country. Please contact media
sales (page 51) for more information.
28
– the DT Study Club technicial team is
responsible for cutting to different
cameras during the live streaming
– lighting and sound are taken care of by
the DT Study Club’s technicians
– the DT Study Club edits and archives the
recording of the live procedure for upload
to www.dtstudyclub.com
[29] =>
Campus—Online Lead Generation
How to generate leads through your own online campus
Based on many years of experience in customized e-learning platforms, Dental Tribune
International (DTI) offers companies and
associations an all-in-one solution for generating qualified leads. The concept includes
a website, at which webinars, live surgeries,
tutorials, interviews and symposia can be
broadcast throughout the year, both locally
and globally. In addition, the client enjoys full
technical support and services as well as
effective marketing activities through DTI’s
diverse media channels.
For dental professionals, campuses represent great educational opportunities, which
are completely free of charge and easily
accessible at any time. After having completed the double opt-in registration, members can sign up for any live webinar and use
the interactive chat function to ask questions
in the Q&A session, which takes place
directly after each live lecture. All live lectures
and events are recorded and made available
in the website archive, which facilitates effective lead generation even after the actual live
lecture or event. An easy-to-use dashboard
allows companies to have full control over
registrations as well as access to user
behavior and the database.
Colgate: colgateoralhealthnetwork.com
FDI World Dental Federation: fdioralhealthcampus.org
29
[30] =>
Campus—Online Lead Generation
How to generate leads through your own online campus
International Team for Implantology: academylive.iti.org
OSSTELL: osstellcampus.com
Features
Possible add-ons
Marketing
– Web design, creation, hosting
– Live surgeries, tutorials, interviews, symposia
– Registration and administration of CE credits
– Studio recordings (Leipzig, Germany)
– Promotion through DTI’s digital media
channels locally or globally to reach as
many leads as possible and thus jointly
building an online community
– Webinar recording and archiving or further lead
generation at no additional costs
– For all lectures, simultaneous interpretation
into various languages can be added
– Promotion to the largest regional and
international databases
– Marketing with effective lead acquisition
– Event management and technical support
– Virtual classroom with chat, download and
survey options
– Lead control dashboard
30
– Cross-promotion to international
DT Study Club database
(300,000+ members)
[31] =>
CMonrej medialc .öaem
CONTINUING
MEDICAL
EDUCATION
Lead generation-based marketing
31
[32] =>
24-Hour
Webinar
CE Articles
One- to Two-day
Online Congress
Podcast
ROOTS
SUMMIT
Dentalshow.today
Online
Education
Week
CME
State-of-the-art education in the digital age
32
[33] =>
CE Articles
Specialty-specific clinical content
In order to deliver optimum oral care, dental professionals need to
stay up to date with the latest developments and trends in medicine,
dentistry and epidemiology. Therefore, providing easy access to
Continuing Medical Education (CME) in dentistry is one of the primary
aims of DTI to help oral health professionals to upgrade their clinical
experience and competency.
DTI’s continuing education (CE) magazines include articles which
provide credits from a CE provider recognized by the American Dental
Association Continuing Education Recognition Program (ADA
CERP). Published CE articles are promoted within the vast DTI
portfolio, which reaches over 1.2 million dental professionals around
the globe.
CE articles can be submitted in addition to advertisements in the
magazines.
Please contact media sales (page 51) for more information. For full list of
magazine editions and rates, please see page 47.
DTI Podcast
Reach out to new audiences worldwide
In recent years, podcasts have become increasingly popular, particularly due to the increasing use of mobile devices and among
young listeners. In the U.S. alone, an estimated 116 million people
are listening to podcasts every month.1
Podcasts are a subtle but powerful marketing tool throughout various
industries. Podcasts will allow you to reach out to new audiences
and build direct connections with consumers.
DTI Podcasts will be accessible at www.dental-tribune.com, allowing for the largest global reach on any online platform in the dental
business.
Dental Tribune website:
– Yearly page impressions: over 3.4 million*
– Yearly visits: over 2.7 million*
– Yearly unique visitors: over 2.3 million*
* Numbers refer to period July 1, 2020–June 30, 2021
Benefits of podcasts
Features
– Administration of CE credits from an ADA CERP-recognized
provider
Highly engaging
Increase traffic generation
– Extracted podcast from an existing webinar or recorded
podcast supported by DTI
– Podcasts in local languages available
– Combined podcast campaigns
Brand awareness
Accessible worldwide
Please contact media sales (page 51) for more information.
Price upon request.
1. The Infinite Dial 2021 (Edison Research and Triton Digital)
33
[34] =>
Online Continuing Education Events
The new virtual congress movement in dentistry
In 2020, DTI introduced a number of virtual
continuing education event formats that
allow companies to take their live events
online easily. With full technical and administrative support from DTI, major companies
like 3Shape, GC Europe and Ivoclar Vivadent broadcast a series of live webinars
presented by numerous international speakers over 24 consecutive hours, a two-day
online congress and a whole week of online
education, respectively.
The Dental Tribune (DT) Study Club offers
a variety of online continuing education (CE)
event formats that allow companies to broadcast a vast number of lectures online to
effectively reach out dental professionals of
different specialties, including implantologists, endodontists or orthodontists.
The virtual event portfolio ranges from oneto two-day events to online symposia that
run for one whole week.
The events will provide an interactive platform for dental professionals to enter into a
dialogue with well-known experts and learn
more about the newest research and the
latest innovations. In addition, participants
have the opportunity to earn 1 CE credit for
each single webinar.
Designed to offer valuable benefits for industry partners and dental professionals alike,
these unique event formats aim to generate
qualified leads from the dental professional
community for the host of the education-driven event.
Please contact media sales (page 51) for more
information.
Features
Package includes
– accessible from all around the world
– design, programming and management of a customized
webinar website in close collaboration with the sponsor
(requests for adjustments during development process are
welcome)
– several interactive 60-minute live webinars
– virtual classroom featuring the company logo and a down
load area for brochures or catalogues etc.
– administration of CE credits from an ADA CERP-recognized
provider
– customized navigation and listing of faculty and members
– Q&A sessions after each webinar (depending on the
duration of each lecture)
– professional recording and editing of all webinars, which
will be made available in the DT Study Club archive (and
for CE Campus clients in the corporate archive)
– simultaneous interpretation
Promotion
Benefits
Global promotion via:
– Dental Tribune website
– recognized alternative to exhibitions or congresses
– no travel expenses for speakers or participants
– Dental Tribune International social media channels
– live lectures are broadcast in real time via the Internet
– DT Study Club community with more than 300,000
members
– cross-promotion on the DT Study Club website
– editorial coverage
34
– promotes both direct sales and accurate use of products
[35] =>
Online Continuing Education Events
24-hour webinar in dentistry
On the custom-branded 24-hour webinar website, companies have the exclusive opportunity to broadcast a series of online lectures for
one whole day. Within a 24-hour period, up to 24 interactive 60-minute live webinars with up to 24 speakers can be hosted.
EMS 24H Global Symposium
Welcome Herr Lars Hoffmann
Webinar schedule | Platform stats | My CE CertiLcates | Update my proLle | Logout
HOME
2019 24H DENTAL WEBINAR
ON-DEMAND WEBINARS
24H GLOBAL SYMPOSIUM
Bring yourself up to speed on digital dentistry technology as it looks today. Join thousands of
dental professionals across the world to get a better understanding of the new opportunities
presented by digital work9ows.
Recorded on
Sat. Nov. 23 9:00 CET 2019
Each webinar earns you 1CE
All languages
English
German
Italian
Polish
Russian
Japanese
Korean
Welcome Herr Lars Hoffmann
Webinar schedule | Platform stats | My CE Certificates | Update my profile | Logout
Life in a bioLlm
Maintenance of Complex
cases in Clinical Practice
Safety of Erythritol powder in
Oral Health
LIVE WEBINARS
LOGIN
REGISTER
FAQ
24H GLOBAL SYMPOSIUM
A 24-hour learning marathon for dental professionals
Speaker: Prof. Niklaus P. Lang
Speaker: Dr. Miguel Stanley
Language: English
Language: English
1CE
" Recording & CE CertiLcate
" Recording & CE CertiLcate
Peri-implantitis and
prevention: New Diagnostic
Criteria, Non-Surgical Therapy
and the importance of
preventive care
1CE
1CE
The adventure starts here - REGISTER NOW
" Recording & CE CertiLcate
Modulation of Intraoral
BioLlms
Speaker: Prof. Stefan Renvert
Speaker: Prof. Tom Beikler
Language: English
Language: English
3Shape 24H Global Symposium
1CE
" Recording & CE CertiLcate
Speaker:
Dr. Gregor
Petersilka
Join 3Shape and
colleagues
from every
corner of the globe for a bumper bill of 30 back-to-back hot-topic webinars from
Language:
English
leading
dental experts and rock stars of the industry, in nine different languages.
" Recording & CE CertiLcate
Preventing tooth loss –
retaining teeth: How to
decide? How to achieve?
SAT, 20 JUNE
2:00 AM CESTSpeaker:
(COPENHAGEN)
Prof. Dr. Falk Schwendicke
Language:
Esthetic natural teeth and
implantEnglish
cases using Bellus3D & Smile Design
1CE
Speaker: Dr. Jonathan Ng
FRI, 19 JUNE
7:00 PM CEST (COPENHAGEN)
SAT, 20 JUNE
12:00 PM CEST (COPENHAGEN)
LIFE after COVID: the new normal
How to grow and market your
practice after the COVID crisis
Speaker: Dr. Leslie Fang MD, PhD
1CE
" Recording
& CE CertiLcate
1CE
1CE
Speaker: Dr. Anissa Holmes
1CE
Welcome Herr Lars Hoffmann
Webinar schedule | Platform stats | My CE Certificates | Update my profile | Logout
What are the secrets behind a
good prophylaxis powder? LIVE WEBINARS
Caries prevention with
LOGIN
REGISTER
FAQ
Minimally
invasive
technology?
24H GLOBAL SYMPOSIUM
Speaker: Dr. Marcel Donnet
All languages
Speaker: Amanda Gallie
Turkish
Speaker:
Prof. Penny Hatzimanolakis
3Shape and the future
of digital
Reduktionsscannen mit dem
dentistry
TRIOS IOS
Language: English
Language: English
A 24-hour learning
marathon for dental professionals Language: English
& CEfor
CertiLcate
" Recordingfrom
& CE CertiLcate
Join 3Shape and colleagues from every corner "ofRecording
the globe
a bumper bill of 30 back-to-back
hot-topic webinars
1CE
leading dental experts and rock stars of the industry, in nine different languages.
The process and module of
Starting live on
care for dental Implants:
An
Fri. June 19, 2020 13:00 CEST
Update on the new AAP
guidelines,
ADPIE
and Spanish
Guided
English
German
French
Italian
Portuguese
BioLlm Therapy”
Fri, 19 June, 1:00 PM CEST (Copenhagen)
1CE
Fri, 19 June, 2:00 PM CEST (Copenhagen)
" Recording & CE CertiLcate
Speakers: Rune Fisker PhD, Lars Christian Lund
Language: English
You are registered
Speaker: Dr. Joachim Wever
Language: German
You are registered
! "
1CE
Japanese
Russian
Full Digital Treatment Process©
by Sens! : Le protocole clinique
et laboratoire de dentisterie
digitale
Fri, 19 June, 2:00 PM CEST (Copenhagen)
Speaker: Dr. Thomas Sastre
Language: French
! "
1CE
You are registered
! "
1CE
The adventure starts here - REGISTER NOW
Evaluating the Erythritol Edge
Over Glycine for BioLlm
Management
How to Achieve Health in
5mm bleeding Pockets?
The residual pocket – a
Implant Studio e la
Entwicklung
eines
neuen
clinical reality and
how to
deal
programmazione implantare di
Praxiskonzeptes - unter
with it
tutti i giorni
Einbeziehung von TRIOS 4 und
seinen Excitement-APPS!
Fri, 19 June, 2:00 PM CEST (Copenhagen)
Workflow digitale: qualità,
funzione estetica e
convenienza
Fri, 19 June, 3:00 PM CEST (Copenhagen)
Fri, 19 June, 3:00 PM CEST (Copenhagen)
Speaker: Dr. Marco Valenti
Language: Italian
Speaker: Karen Davis
Speaker: Trisha E. O'Hehir
Language: English
Language: English
1CE
" Recording & CE CertiLcate
SAT, 20 JUNE
2:00 AM CEST (COPENHAGEN)
" Recording & CE CertiLcate
FRI, 19 JUNE
7:00 PM CEST (COPENHAGEN)
Speaker: Dr. Jonathan Ng
Patient education and
evidence-based bioLlm
Howremoval
to grow techniques
and market your
practice after the COVID crisis
1CE
Speaker: Dr. Anissa Holmes
Esthetic natural teeth and implant
cases using Bellus3D & Smile Design
Speaker: Dr. Paul Levi, Jr.
Speaker: Prof. Andrea Mombelli
You are registered
English
! Language:
"
1CE
1CE
1CE
Speaker: Dr. Yasuko Takeuchi
3Shape and the future of digital
dentistry
Fri, 19 June, 1:00 PM CEST (Copenhagen)
French
1CE
Reduktionsscannen mit dem
TRIOS IOS
Speaker: Debra ZaXropoulos
Language: English
Fri, 19 June, 2:00 PM CEST (Copenhagen)
Speaker: Dr. Joachim Wever
Language: German
! "
1CE
1CE
Digital denture protocol based
on intraoral scans
Fri, 19 June, 5:00 PM CEST (Copenhagen)
Fri, 19 June, 4:00 PM CEST (Copenhagen)
Speaker: Dr. Ian Buckle
Speaker: Prof. Lucio Lo Russo
Language: English
" Recording & CE CertiLcate
1CE
Japanese
1CE
Moving from Aesthetic
creation to Aesthetic
maintenance: How to
maintain healthy tissues in
aesthetic areas?
Full Digital Treatment Process©
Speaker: Dr. Wong Li Beng
by Sens! : Le protocole clinique
Language: English
et laboratoire de dentisterie
digitale
Russian
& CE
CertiLcate
Fri,"19Recording
June, 2:00 PM
CEST
(Copenhagen)
Speaker: Dr. Thomas Sastre
1CE
You are registered
! "
1CE
Language:
Going beyond surgery:
The Japanese
future of navigated surgery
How to grow and market your
practice after the COVID crisis
Cirugía facialmente guiada con
Implant Studio 3Shape
Fri, 19 June, 6:00 PM CEST (Copenhagen)
Fri, 19 June, 7:00 PM CEST (Copenhagen)
Fri, 19 June, 8:00 PM CEST (Copenhagen)
" Recording & CE CertiLcate
You are registered
Maximizing Innovations in
Periodontal Medicine for
Italian
Spanish
Portuguese
Turkish
complete
Body health
" Recording & CE CertiLcate
Speakers: Rune Fisker PhD, Lars Christian Lund
Language: English
You are registered
Speaker: Dr. Ryuji Kawai
Language: Japanese
Fri. June 19, 2020 13:00 CEST
German
1CE
Predictable, Productive,
Profitable – why digital
dentistry is a must for the GDP
Language:
English
ガイド付きバイオフィルム療
Guided BioLlm
Therapy
をよ
Fri, 19 June, 3:00 PM CEST (Copenhagen)
法後の臨床診療 における予 Speaker: Prof. Carlos Parra Rogel
り効果的に 国⺠健康保険へ
Language: Spanish
防システムの確⽴⽅法
Guided BioLlm Therapy の応
Speaker: Dr. Leslie Fang MD, PhD
⽤1CE
You are registered
You are registered
! "
! "
1CE
Speaker: Dr. Simon Kold
Language: English
English
! "
LIFE after COVID: the new normal
Starting live on
All languages
You are registered
" Recording & CE CertiLcate
Rehabilitaciones de arcada
completas sobre implantes con
flujo totalmente digital:
planificación, cirugía guiada,
carga inmediata y rehabilitación
final
SAT, 20 JUNE
12:00 PM CEST (COPENHAGEN)
Language: English
" Recording & CE CertiLcate
Speaker: Angelo Canale
Language: Italian
Speaker: Dr. M. Sc. Andreas Adamzik
Language: German
1CE
Speaker: Dr. Anissa Holmes
Language: English
1CE
! "
You are registered
Speaker: Dr. Juan Ballesteros
Language: Spanish
! "
1CE
You are registered
! "
1CE
Modern Concepts for BioLlm
Achieving excellence in Management
aesthetic and functional
restorations using digital
technologies
Desafios clínicos e técnicos na
fase de transição para a
odontologia
Fri, 19 June, 10:00 PM CEST (Copenhagen)
Chairside CAD/CAM workflow,
materials update and digital
restorative solutions
Fri, 19 June, 11:00 PM CEST (Copenhagen)
Fri, 19 June, 9:00 PM CEST (Copenhagen)
Speaker: Dr. Paulo Kano MSD, DDS
Speaker: Prof. Axel Spahr
Language: English
You are registered
Speaker: Dr. Oswaldo Scopin de Andrade
Language: Portuguese
Language: English
! "
1CE
" Recording & CE CertiLcate
It's not who you know, it’s who
You are registered
! "
Speaker: Dr. David M. Juliani
Language: English
1CE
You are registered
! "
1CE
Technology + Empathy = loyalty
Esthetic natural teeth and
1CE
35
[36] =>
Online Continuing Education Events
One- to two-day online congress
Companies, who desire to host an online congress on one or two days, have the opportunity to broadcast up to 16 interactive 60-minute
live and on-demand webinars presented by several international speakers within a 48-hour period.
Tokuyma Dental Excellence in dentistry4.0
36
[37] =>
Online Continuing Education Events
Online education week
This event format allows companies to host a full symposium with live and on-demand webinars over several days within one week on
their own custom-branded symposium platform.
Amann Girrbach Academy AG.Live CON
denatal-tribune
37
[38] =>
Dentalshow.today
Be in the spotlight of dental shows—anytime, anywhere
Dental Tribune International (DTI) has been present at all major
global events for more than 20 years with the world’s longest running
trade show newspaper, today, including exclusive live coverage and
communications before, during and after each show. DTI is now
lifting its whole offering connected to dental events to the next level,
addressing the growing trend of hybrid formats. With a perfect mix
of off- and online activities, DTI combines the trusted today brand
with its newly launched dentalshow.today concept to help you maximize your success at upcoming dental events.
– hybrid exhibition concept
– extensive online product showcase for the duration of an event
– accessible worldwide
– in collaboration with or independent from existing shows
– designed and tailor-made for:
– live and online activities during major dental events
(listed below)
- exhibitors at on-site events, who are looking for higher
visibility and lead generation, and want to reduce travel costs
– custom-branded digital showcase at the available
dental week platforms
- companies not exhibiting at on-site dental shows around the
world, wishing to reach out to existing customers and gain
new sales leads
Reach your markets as exhibitor without being on-site
DTI’s hybrid concept will offer you a unique chance to get connected
with dental professionals attending the greatest dental shows worldwide,
without necessarily being at the venue during the event. Ensure your
participation at the top dental events throughout 2022 and boost your
opportunities to interact with your target markets, share relevant details
and educate customers about your brand and show your products and
latest innovations at the events listed below.
São Paulo Dental Week, January 2022
Dubai Dental Week, Feb. 1–3, 2022
Singapore Dental Week, April 8–10, 2022
Rimini Dental Week, May 19–21, 2022
Copenhagen Perio Week 2022, June 15–18, 2022
Moscow Dental Week, Sept. 22–25, 2022
Mumbai Dental Week, Sept. 23–26, 2022
Geneva Dental Week, Sept. 29–Oct. 1, 2022
Paris Dental Week, November 2022
New York Dental Week, Nov. 27–30, 2022
Your guaranteed presence at dental events
Dental Tribune International’s new digital platform will be your direct
pass to the dental show scene worldwide. This unique platform allows
you to easily update the global dental community about your latest
product innovations, showcase products in an interactive and innovative way while offering online lectures, presented by key opinion
leaders, to dental professionals worldwide. Furthermore, your presence in the platform will be promoted through strong marketing and
communications activities that DTI will provide*.
38
Global cross-promotion via:
– Dental Tribune International’s websites and event e-newsletters
– Dental Tribune International’s social media channels
– the DT Study Club community with more than 300,000 members
– the DT Study Club website
– editorial coverage
*Advertising channels to be selected by DTI.
[39] =>
Dentalshow.today
Benefits of participating in dentalshow.today
€
High customer
engagement
Increase traffic and lead
generation
Prime package
– company and product showcase within
Brand awareness
Worldwide access 24/7
Advanced package
Cost-effective alternative to
conventional events
Show package
– all features of prime package
all Dental Weeks (10 dental shows)
– exhibition at selected events and on a
specific day of the show
– company presentation showroom
– digital product showcase with product
video upload and information material
including special featuring for products
and dental specialty presentation
– all features of prime package, but for
one selected day at an event
on sales promotion
– customized company presentation and
specific show offers in English or local
– interactive tools for product presentations
– 1 international or regional webinar per
(3D views, animated features, dynamic
booked day of a show with full service
scrolling effects, etc.)
and promotion, and lead generation by
DTI
language
– up to 4 multiple chat room functionalities
– direct communication with customers
via live one-to-one chats that can be
– up to 4 international or regional webinars
accessed through the company and
within 12 months (including specific
product showcase
marketing, landing page, technical
support, managing and GDPR-compliant
– mentoring group sessions with up to
sharing of all registration leads)
30-minutes video calls and for a
maximum of 15 visitors
– live and on-demand CE sessions in the
showroom (webinars, live operation
– marketing and cross-promotional
recordings, panel discussions, etc.)
activities by DTI
– featuring as main partner of event within
– analytics and lead-generation reporting
dedicated sponsor area
– optional add-ons available*
From €15,000 per year
From €36,000 per year
From €6,500 per day of the show
*Interactive tools for product presentations, featuring as main sponsor/ online exhibitor, pop-up banner. Price upon request.
Today @ Dental Weeks 2022
*Today issues will be available for each Dental Week as shown above.
Prices and deadlines on request.
As longest running show daily, today has become the ultimate product reference guide for visitors to and exhibitors at the largest dental
exhibitions worldwide. Starting 2022, Dental Tribune International
(DTI) will be producing the today show daily newspapers for traditional offline and hybrid dental shows with a format that will ensure
a maximum exposure at the event venue but also to your targeted
online audience. Through our experience in live coverage plus our
high production and distribution standards for all print and e-paper
today show dailies, DTI will ensure that visitors to an event and the
general dental community with interest in the dental show scene will
be thoroughly informed about your company, products, offers and
news before, during and after a dental show either if offline, hybrid
or online. Every e-paper version of the today daily issues will be sent
to our regional and global databases.*
39
[40] =>
ROOTS SUMMIT
Premier global forum for endodontics
ROOTS SUMMIT is the premier global discussion forum for the dental specialty of endodontics. The meeting originally started as a
mailing list of a large group of endodontic
enthusiasts in the 1990s. Since the establishment of a dedicated Facebook group in 2013,
ROOTS SUMMIT has increased its membership from just under 1,000 participants to its
current level of more than 28,000, including
many global endodontic opinion leaders. Well
over 100 countries are currently represented
in the group.
40
The mission of ROOTS SUMMIT is to be an
open and inclusive global learning forum
accessible to anyone involved in the practice
of endodontic therapy. Discussions regarding
endodontic treatment, prognosis, current literature, new equipment, patient well-being,
and new protocols and procedures are moderated by a volunteer group of endodontists,
in order to promote a professional and
respectful dialogue.
with the Asociación Mexicana de Endodoncia), Spain, the Netherlands, Brazil, India,
the UAE and Germany. These meetings have
been known for the strength of their scientific
programs and their relevancy to clinical practice. For the 2018 edition, the organizers partnered with DTI for the second time and will
continue to do so in 2022 when ROOTS
SUMMIT is scheduled to take place in
Prague, Czech Republic, on May 26-29.
Although the meetings focus exclusively on
the latest techniques and technologies in
endodontics, the organizers strongly encourage not only dentists specializing in the field
to attend but also those who have an interest
in endodontics, including general dentists
and manufacturers and suppliers of endodontic products.
Various sponsorship opportunities will be
available, including booth space; materials,
tools and product collaboration for hands-on
courses; sponsor tables for product display
and marketing material; related product information placement and product demonstration
in online courses/videos that are available to
participants as supporting material; as well
as social event and lanyard sponsorships.
Previous ROOTS SUMMITs have been held
in Canada, the U.S., Mexico (in conjunction
www.roots-summit.com
[41] =>
ROOTS SUMMIT
Sponsorship rates
Standard booth
Hands-on course sponsor
– 1.5 m × 2.5 m booth
– logo on all promotional materials
– free attendance for two staff members
– standard booth package
– table for marketing material in hands-on
course room
– one 90-minute hands-on course
3,200
7,000
Welcome reception sponsor
– standard booth package
– signage during event
– naming of event
– speaker presentation slot during welcome
reception
12,000
Special event sponsor
Bronze sponsor
– standard booth package
– signage during SUMMIT PARTY at Pivovar Marina Brewery & Restau
rant
– signage on video screens throughout the facility including the reception
area and 102 m2 medial wall
– appearing as official sponsor of the event on all promotional materials
and media channels
– speaker presentation slot during event
– 3 m × 3 m booth
– signage on video screens throughout the facility including the reception
area and 102 m2 medial wall
– up to two standing displays in main hall
– co-branding with event on all promotional materials and media channels
– one hands-on course
– free attendance for four staff members
– additional guest passes available for €400 (max. four)
12,000
12,000
Silver sponsor
Pre-summit webinar package, including
– up to 200 attendees
– a 45- to 60-minute online lecture in a virtual classroom followed by a
30-minute Q&A session
– professional recording, editing and archiving of the lecture in the DT
Study Club online archive
– technical support and comprehensive briefing
– administration of credits from ADA CERP-recognized provider
– webinar promotion (most effective advertising channels are decided on
by DTI)
– 4 m × 5 m booth
– signage on video screens throughout the facility including the reception
area and 102 m2 medial wall
– co-branding with event on all promotional materials and media channels
– one hands-on course
– free attendance for four staff members
– additional guest passes available for €400 (max. four)
25,000
Gold sponsor
Pre-summit webinar package, including:
– up to 200 attendees
– a 45- to 60-minute online lecture in a virtual classroom followed by a
30-minute Q&A session
– professional recording, editing and archiving of the lecture in the DT Study
Club online archive
– technical support and comprehensive briefing
– administration of credits from ADA CERP-recognized provider
– webinar promotion (most effective advertising channels are decided on by
DTI)
– 6 m × 6 m booth
– special event sponsorship
– signage on video screens throughout the facility including the reception area
and 102 m2 medial wall
– up to six standing displays in main hall
– co-branding with event on all promotional materials and media channels
– one hands-on course
– free attendance for six staff members and ten guests
– most prominent position and and most repitition on meeting hall video wall
35,000
International webinar package
– 45- to 60-minute international online lecture in a virtual classroom,
followed by a 30-minute Q&A session
– live broadcast accessible from anywhere in the world (no additional
software required)
– professional recording, editing and archiving of the lecture in the DT
Study Club online archive as well as on the ROOTS SUMMIT website
– technical support, comprehensive briefing, and, if requested, assistance
in finding a speaker and/or lecture topic
– up to 1,500 live participants
– administration of credits from an ADA CERP-recognized provider
– promotion of the webinar on the international DT Study Club platform, the
DTI website, via the DTI social media channels and via the ROOTS
SUMMIT network
– the client receives the list of all registered leads from non-GDPR-re
stricted regions (including country, name, address, phone and email, if
provided)
5,500
Prices in euros. VAT not included.
41
[42] =>
MARKETPLACE
Transaction-based marketing
42
[43] =>
Industry
&
Product News
Product
Showcase
Online
Shop
PracticeDent
ImplantStock
ProductDent
MARKETPLACE
The most comprehensive online resource
in dentistry
43
[44] =>
DDS.WORLD
The new digital marketplace
DDS.WORLD is a full-service digital marketplace for products, industry news and
practice management, and is directed at all
participants in the dental industry: manufacturers, dealers and dental professionals.
Owing to its comprehensive approach,
DDS.WORLD has the potential to become
the most important platform in dentistry
being conceived as an integrated tool to
effectively address all the needs of the
entire dental team. DDS.WORLD gives
manufacturers and dealers the opportunity
to list their products, announce discounts
PRACTICE
MANAGEMENT
INVENTORY
MANAGEMENT
ONLINE
SHOP
and promotions, present their company
profiles and interact directly with their customers at the moment they need to make
a purchase decision. This highly targeted
environment guarantees maximum exposure and relevance and will translate into
leads and increased sales.
INDUSTRY &
PRODUCT NEWS
Company showroom and product showcase
DDS.WORLD’s company showrooms provide
you with the opportunity to fully inform potential customers about the most important
aspects of your company, including news,
events, job offers, company history, contacts
and product information. This all-encompass-
ing multimedia hub links with a state-of-the-art
product showcase, which is fully integrated
with the web shop. Therefore, customers
searching for your products will be directed to
local dealers to place orders immediately—all
within one platform. Additionally, the continu-
ous activity on the platform through the news
feed via www.dental-tribune.com results in a
high Google ranking; thus, even nonmembers will be directed to the platform when
they search for a specific product or service
via Google.
– cloud-based and mobile access
– online management of appointments
– product price comparison
– patient treatment planning
– easily organize your schedule
– industry and product news
– universal login to all DDS.WORLD apps
and the DT Study Club e-learning platform
– inventory management
– tracking of orders
– direct purchase of products
– s mart restocking reminders
Benefits for dental professionals
– available in your local language
– online reception desk
44
– full product information, directly
from the manufacturers
[45] =>
DDS.WORLD
The new digital marketplace
PracticeDent
ProductDent
ImplantStock
A comprehensive and user-friendly dental
practice management system.
A fully integrated dental inventory system.
A dental implant management
software.
ProductDent, brings suppliers and practices
together in the cloud, allowing dental professionals to easily search and find items from
manufacturers, create and manage orders
while having the purchase process connected to their own inventory.
place, while easing practice operation,
reducing costs and saving time.
DDS.WORLD applications
PracticeDent, a free-of-charge cloud-based
practice management software that offers an
optional mix of functionalily and flexibility, is
the main tool of DDS.WORLD. PracticeDent
provides a full range of capabilities, including
inventory status, direct purchasing options,
calendar and patient management, clinical
case review, and much more. The software’s
innovative technology integrates a shopping
module and a patient communication tool.
ImplantStock is a program for practice and
laboratory, which allows for effective management of the dental implant stock from any
Next-generation marketing
Further increase your visibility on DDS.WORLD
by collaborating with DTI. DTI’s newspapers,
magazines, websites and social media channels
keep the global dental community up to date on
the latest technologies and products. The DTI
online news platform, www. dental-tribune.com,
is an integral part of DDS.WORLD. Dental professionals automatically receive product news,
research results and event announcements
every time they access the news platform.
Through publishing news, print and online
banner advertisements, as well as sponsoring
of webinars, e-newsletters and e-blasts, your
listed product offerings will automatically be
shown in the product section of www.dentaltribune.com.
Please contact media sales (page 51) to have
your products listed and participate in this
innovative and comprehensive marketplace
today.
Benefits for manufacturers
Benefits for dealers
– product showcase, including product description and download
area for instructions and brochures
–u
pload your stock of products via CSV file
– easy upload of products via CSV files
–n
o need to enter product information, as your stock can be
directly linked to the product information provided by the
manufacturer
– news feed to announce product releases and updates as well as
news about your company
–e
asy placement of current discounts and special deals
– event listing to inform potential and existing customers about
upcoming trade fairs, at which you will be exhibiting
–g
eolocation ensures orders can only be placed within your
region
45
[46] =>
Advertising Rates and Formats—Print
Dental Tribune regional editions
Prices in euros*
Region/Country
Issues
Europe
Austria
Belgium
Bosnia & Herzegovina
Bulgaria
Croatia
Czech Republic & Slovakia
France
Germany
Greece
Hungary
Israel
Italy
Implant Tribune/Lab Tribune Italy
Netherlands
Nordic
Poland
Portugal
Romania & Moldova
Russia
Serbia & Montenegro
Slovenia
Spain
Switzerland
Turkey
U.K. & Ireland
Asia & Oceania
China
India & South Asia
Indonesia, Malaysia & Philippines
Japan
Korea
Pakistan
Middle East & Africa
Algeria
Lebanon
Middle East & Africa
Americas
Latin America
U.S.
DT supplements per year
Distribution
Language
2/1 page
1/1 page
1/2 page
1/4 page
2,000
2,500
2,000
1,800
3,500
11,000
16,000
25,000
5,000
9,000
—
21,000
21,000
8,000
4,000
14,000
—
8,000
6,000
2,200
1,200
7,000
3,000
21,000
17,000
German
French/Flemish
Bosnian
Bulgarian
Croatian
Czech
French
German
Greek
Hungarian
Hebrew
Italian
Italian
Dutch
English
Polish
Portuguese
Romanian
Russian
Serbian
Slovene
Spanish
German
Turkish
English
4,450
5,450
3,450
3,450
3,450
2,950
6,450
6,450
4,950
3,450
3,450
4,950
6,450
4,950
3,450
4,950
2,950
3,450
6,450
3,450
3,450
6,450
4,450
4,450
4,950
2,450
3,650
1,950
1,950
1,950
1,950
3,450
3,450
2,950
1,950
1,950
2,950
3,450
2,950
2,450
2,950
1,950
1,950
3,450
1,950
1,950
3,450
2,950
2,450
2,950
1,950
2,750
1,450
1,450
1,450
1,450
2,950
2,950
2,450
1,450
1,450
2,450
2,950
2,450
1,950
2,450
1,450
1,450
2,950
1,450
1,450
2,950
2,450
1,950
2,450
1,650
1,950
950
950
950
950
1,950
1,950
1,750
950
950
1,750
1,950
1,750
1,650
1,750
950
950
1,950
950
950
1,950
1,950
1,650
1,950
—
—
8,000
20,000
15,000
10,000
10,0002
35,000
29,000
30,000
25,000
11,000
Chinese
English
English
Japanese
Korean
English
6,450
6,450
3,450
6,450
6,450
4,950
3,450
3,950
2,450
3,950
3,450
2,950
2,950
3,450
1,950
3,450
2,950
2,450
1,950
1,950
950
1,950
1,950
1,750
4
6
6
—
1,000
25,000
2,000
1,000
86,000
French
English
English
3,450
3,450
6,450
2,450
1,950
3,450
1,950
1,450
2,950
1,450
950
1,950
6
8
—
—
85,000
42,000
Spanish
English
6,450
6,450
3,450
3,950
2,950
3,450
1,950
1,950
Print
Digital
8
6
4
5
4
4
9
8
6
4
4
11
4
10
4
4
6
2
10
4
5
6
8
4
1
6,000
9,000
1,000
1,5001
1,000
3,000
20,000
20,000
11,000
5,000
5,000
10,000
10,000
11,500
—
—
6,500
—
15,0003
4,500
—
7,000
6,000
2,000
5,000
3
12
4
4
12
6
* VAT not included.
1
Newspaper offered on subscription basis only. | 2 In China, digital distribution is via WeChat. | 3 print distribution refers to issues 3,5,7 and 9.
Endo Tribune
Implant Tribune
Ortho Tribune
Hygiene Tribune
Patient Tribune
Prevention Tribune
Lab | CAD/CAM | Digital Tribune
Cosmetic | Esthetic Tribune
Perio Tribune
Laser Tribune
Prosthodontics Tribune
Surgery Tribune
Radiology Tribune
Advertising formats—Print
2/1 page
(double page)
→ Dimensions (w × h):
594 × 420 mm
1/1 page
(full page)
297 × 420 mm
1/2 page
1/2 page
1/2 page
1/4 page
210 × 297 mm
297 × 210 mm
148 × 420 mm
148 × 210 mm
3 mm bleed required for all formats.| Special advertising formats and discounts for regional packages are available on request. The Dental Tribune
newspaper and advertising formats vary from country to country. For more information on formats, please contact media sales (page 51).
46
[47] =>
Advertising Rates and Formats—Print
CE magazines
Prices in euros*
CE magazines
Issues
International
3D printing
CAD/CAM
ceramic implants
cosmetic dentistry
digital
implants
ortho
prevention
roots
Regional
CAD/CAM
Italy
digital
Czech Republic & Slovakia
Poland
cosmetic dentistry
Czech Republic & Slovakia
Germany
Turkey
face & body
Poland
Germany
implants
Czech Republic & Slovakia
Italy
Poland
Turkey
U.S.
ortho
U.S.
prevention
Czech Republic & Slovakia
Italy
Poland
roots
Turkey
U.S.
Distribution
Language
Cover package
2/1 page
1/1 page
1/2 page
1/4 page
Subscription
Subscription
Subscription
Subscription
Subscription
Subscription
Subscription
Subscription
Subscription
English
English
English
English
English
English
English
English
English
6,750
6,750
6,450
6,750
6,750
6,750
6,750
6,750
6,750
5,250
5,250
5,450
5,250
5,250
5,250
5,250
5,250
5,250
3,250
3,250
3,450
3,250
3,250
3,250
3,250
3,250
3,250
2,450
2,450
2,950
2,450
2,450
2,450
2,450
2,450
2,450
1,950
1,950
1,950
1,950
1,950
1,950
1,950
1,950
1,950
1,000
21,000
Italian
6,750
4,750
2,650
1,950
1,450
1
1
3,000
2,000
11,000
16,000
Czech
Polish
6,750
6,750
3,950
3,950
2,450
2,450
1,750
1,750
1,250
1,250
1
4
1
3,000
4,000
1,000
11,000
25,000
21,000
Czech
German
Turkish
6,750
6,750
6,750
3,950
3,950
3,950
2,450
2,450
2,450
1,750
1,750
1,750
1,250
1,250
1,250
2
4
2,000
5,000
14,000
25,000
Polish
German
6,750
6,750
3,950
3,950
2,450
2,450
1,750
1,750
1,250
1,250
1
2
1
2
3
3,000
1,000
1,000
—
11,000
21,000
14,000
21,000
42,000
Czech
Italian
Polish
Turkish
English
6,750
6,750
6,750
6,750
6,750
3,950
3,950
3,950
3,950
4,750
2,450
2,450
2,450
2,450
2,650
1,750
1,750
1,750
1,750
1,950
1,250
1,250
1,250
1,250
1,450
1
—
42,000
English
6,750
4,750
2,650
1,950
1,450
1
2
2
3,000
1,000
2,000
11,000
21,000
14,000
Czech
Italian
Polish
6,750
6,750
6,750
3,950
3,950
3,950
2,450
2,450
2,450
1,750
1,750
1,750
1,250
1,250
1,250
2
2
2,000
—
21,000
42,000
Turkish
English
6,750
6,750
3,950
4,750
2,450
2,650
1,750
1,950
1,250
1,450
Print
Digital
2
2
2
1
4
4
2
1
2
10,000
10,000
10,000
10,000
10,000
10,000
6,000
10,000
10,000
3
* VAT not included.
Advertising formats—CE magazines
2/1 page
(double page)
→ Dimensions (w × h):
420 × 297 mm
1/1 page
(full page)
210 × 297 mm
1/2 page
1/2 page
1/4 page
210 × 148 mm
105 × 297 mm
105 × 148 mm
3 mm bleed required for all formats.| Special advertising formats are available on request. Please contact media sales (page 51) for more information.
47
[48] =>
Advertising Rates and Formats—Digital
Advertising rates—E-newsletters, e-blasts, impression-based banners
Prices in euros*
Country/Region
Recipients2
Language
E-newsletter price
Time-based banner1
E-blast price
Rectangle
Skyscraper
Billboard
International
65,000
English
4,450
6,450
2,350
2,450
2,950
Europe
45,000
English
3,950
5,950
—
—
—
Austria
2,000
German
1,950
3,450
1,250
1,450
2,450
Belgium
2,500
French/Flemish
3,950
—
2,100
2,450
2,950
Bosnia & Herzegovina
2,000
Bosnian
1,750
3,450
1,050
1,250
1,950
Bulgaria
1,800
Bulgarian
1,350
2,950
1,050
1,250
1,950
Croatia
3,500
Croatian
1,750
3,450
1,050
1,250
1,950
Czech Republic & Slovakia
11,000
Czech
1,750
4,450
1,050
1,250
1,950
Finland
2,000
Finnish
—
—
—
—
—
France
16,000
French
2,950
5,450
1,450
1,650
2,950
Germany
25,000
German
2,950
5,750
1,450
1,650
2,950
Greece
5,000
Greek
1,750
3,450
1,050
1,250
1,950
Hungary
9,000
Hungarian
1,750
3,950
—
—
—
Italy
21,000
Italian
1,950
5,450
1,250
1,450
2,450
Netherlands
8,000
Dutch
1,950
—
1,250
1,450
2,450
Nordic
4,000
English
1,950
5,450
1,450
1,650
2,450
Poland
14,000
Polish
1,950
4,450
1,250
1,450
2,250
Portugal
6,500
Portuguese
1,950
2,950
—
—
—
Romania & Moldova
8,000
Romanian
1,750
4,450
1,050
1,250
1,950
Russia
6,000
Russian
1,950
4,950
1,250
1,450
2,250
Serbia & Montenegro
2,200
Serbian
1,750
3,450
1,050
1,250
1,950
Slovenia
1,200
Slovene
1,450
2,950
1,050
1,250
1,950
Spain
7,000
Spanish
2,450
4,450
1,250
1,450
1,950
Switzerland
3,000
German
1,950
3,450
1,250
1,450
2,450
Turkey
21,000
Turkish
2,450
—
1,250
1,450
2,450
U.K. & Ireland
17,000
English
1,950
4,450
1,250
1,450
2,450
Asia Pacific
35,000
English
3,250
4,450
—
—
—
Australia & New Zealand
6,000
English
1,950
2,950
—
—
—
China
10,0003
Chinese
2,450
5,450
1,950
2,450
2,750
India & South Asia
35,000
English
2,450
5,950
1,250
1,450
2,450
Indonesia, Malaysia & Philippines
29,000
English
2,450
5,450
—
—
—
Japan
30,000
Japanese
2,450
5,950
1,450
2,450
2,750
Korea
25,000
Korean
—
5,450
1,250
1,450
2,450
Pakistan
11,000
English
1,950
2,950
1,050
1,250
1,950
—
—
—
—
—
—
—
Middle East & Africa
Algeria
2,000
French
1,750
2,950
1,050
1,250
1,950
Middle East
86,000
English
3,450
6,450
1,250
1,450
2,450
South Africa
3,500
English
—
—
—
Americas
—
—
—
—
—
—
—
Brazil
18,000
Portuguese
4,950
4,450
1,250
1,450
2,450
Latin America
85,000
Spanish
3,950
5,450
1,950
2,450
2,750
U.S.
42,000
English
2,450
4,450
1,950
2,450
2,750
Dental Business News (Industry)
12,000
English
—
—
—
Corporate
65,000
English
—
—
—
Prices upon request
Prices upon request
Prices upon request
—
* VAT not included.
1
Price per month. | 2 Owing to fluctuation, total numbers have been rounded. | 3 In China, digital distribution is via WeChat.
E-newsletter prime sponsorships include a maximum of two sponsors. Exclusive sponsorships are available upon request.
Advertising rates—Impression-based banners
Number of impressions
Rectangle
Billboard
Skyscraper vertical / horizontal
Prime rectangle
Slide-in
Pop-up
Wallpaper
5,000
1,250
3,450
1,450
1,250
1,950
3,450
3,950
10,000
1,950
6,450
2,450
2,250
2,950
6,450
6,950
25,000
3,750
14,950
4,250
4,450
4,750
14,950
14,950
Prices in euros. VAT not included.
Banner formats and sizes (w × h)
Rectangle
Billboard
Skyscraper vertical
Skyscraper horizontal
Prime rectangle
Slide-in
Pop-up
Wallpaper
621 × 555 pixels
1,980 × 600 pixels
621 × 1,110 pixels
1,300 × 450 pixels
860 × 483 pixels
1,800 × 3,900 pixels (mobile)
1,920 × 1,440 pixels
upon request
3,840 × 1,965 pixels (desktop)
Please contact media sales (page 51) for more information.
48
[49] =>
Notes
49
[50] =>
General Terms and Conditions
1 Definitions
The terms used in these general terms and conditions are defined
as follows:
a) “Advertising Order” refers to the agreement to publish one or
more advertisement(s) or presentation(s) in any form of information
or communication service, especially on the internet, for the purposes of circulation.
b) “Publisher” refers to Dental Tribune International GmbH (hereafter “DTI”), who is responsible for the printing and distribution of
digital or printed publications.
c) “Advertiser” refers to a person, organization or company that
places an advertisement.
d) An “Advertising Form” may, for example, consist of one or more
of the following: an image with or without text; a series of musical
notes with or without moving images (e.g., banners); a sensitive
area that when clicked hyperlinks to an online location provided
by the Advertiser, that is, that belongs to the Advertiser.
e) “Settlement Period” refers to the period in which the Advertising
Order has to be paid.
f) “Placement Period” refers to the period in which the advertisement has to be placed.
2 Advertising Form
An advertisement that in form or appearance is not immediately
recognizable as such will be amended to make this clear.
3 Conclusion of a contract
a) The contract enters into force through confirmation in writing
(which includes email), subject to the provisions of individual agreements. Should this confirmation not be received, the Advertising
Order will be deemed confirmed by the publication of the advertisement. Advertising Orders placed verbally, for example by telephone, are subject to these general terms and conditions too.
b) The Advertising Order is exclusively subject to these general
terms and conditions, and the advertising rates of DTI, which constitute an integral part of the contract. The validity of any terms
and conditions stipulated by the Advertiser or other space buyer
are expressly excluded if these do not comply with these general
terms and conditions.
c) Advertising Orders placed by advertising agencies represent a
contract between the publisher and the advertising agency and
are subject to the provisions of other written agreements. Should
an advertising agency act as Advertiser on behalf of an advertising
client or other advertiser, the Publisher must be advised of the
name of the advertising client or other advertiser by the advertising
agency. The Publisher has the right to demand proof that the client
has been listed by the advertising agency.
d) Advertising goods or services on behalf of more than one advertising client or other advertiser within a particular advertisement
(e.g., a banner or in a newsletter) requires an additional contract
in writing (which includes email).
4 Settlement Period
If the right to place individual advertisements is granted under the
terms of the contract, the Advertising Order must be carried out
within 12 months of the date of conclusion of the contract. Unless
otherwise expressly agreed, payment must be made within
14 days of the invoice date.
5 Extension of an Advertising Order
a) The Advertiser has the right to place more advertisements within
the contract period or within the Settlement Period stipulated in
Section 4 than agreed to in the original contract, depending on
space availability.
b) Company profiles are understood as central to online advertising with DTI. Booking of such a profile is for a minimum of
12 months and is automatically renewed at the rate relevant at the
time for another year if not cancelled at least four weeks before
expiry.
6 Delivery of material
a) The Advertiser is obliged to provide the Publisher with proper
advertising material, particularly with respect to the format and the
technical specifications stipulated by the Publisher, in due time
before the publication date. The Publisher will immediately request
replacement material if the material is considered to be unsuitable
or damaged.
b) The Publisher will store data for no longer than three months
after the end of the contract period.
c) The Advertiser shall bear the costs for requested changes to
the advertising material, as well as the charges/costs incurred as
a result.
7 Right of refusal
a) The Publisher reserves the right to refuse or block an Advertising Order under the terms of a contract if the content violates laws
or official regulations, the content was rejected by the German
Advertising Standards Council (Deutscher Werberat) in a complaints procedure, or the content is contradictory to the Publisher’s
mission and ethical code.
50
b) The Publisher has the right to withdraw an advertisement already
published if the Advertiser changes the content of the advertisement or if a hyperlink is subsequently changed, in which case the
conditions of Section 3 will apply.
8 Guarantee of rights
a) The Advertiser guarantees that it is in full possession of all rights
necessary for the placement of an advertisement. The Advertiser
shall not hold the Publisher liable within the framework of the contract for any claims by third parties that might arise through the
violation of any laws. In addition, the Publisher is released from
the costs of legal defense. The Advertiser is obligated to support
the Publisher in good faith in its defense against third parties by
providing all information and documents as requested.
b) The Advertiser passes all necessary copyrights for the use of
an advertisement in all forms of online media, including the internet,
to the Publisher. This includes the right of use, ancillary copyright
and other rights, in particular the right to duplicate, circulate, transmit, broadcast, abstract from a database, and call, both with regard
to time and content, to the degree necessary for the fulfillment of
the contract. The above-mentioned rights are always to be granted
without restriction and authorize the Publisher to place an advertisement according to the current technical standards using all
forms of available media.
9 Commercial letter of confirmation/cancellation
Written confirmation of a contract previously negotiated between
the Advertiser and the Publisher, and sent by the Publisher shall
be deemed accepted by the client according to Section 362 of the
German Commercial Code unless an objection is lodged within
14 days of receipt. A fee of 50% of the amount shall be charged
for a cancellation received until four weeks before the start of the
booking period specified in the order confirmation. For a cancellation within four weeks prior to the booking period, a cancellation
fee of 100% shall apply.
10 Publisher’s guarantee
a) The Publisher guarantees the best possible reproduction of the
provided content of the advertisement in accordance with the current technical standards. The guarantee does not include negligible errors. A negligible error is an error caused by the use of
unsuitable software or hardware (e.g., a browser); a breakdown
of a communications network belonging to another provider; a
computer breakdown; incorrect, incomplete or out-of-date proxy
server configurations (message buffers); a breakdown of the advertisement server lasting no longer than 24 hours (cumulated or
continuous) within a 30-day period after the start of the Placement
Period agreed on contractually. A breakdown of the advertisement
server over a considerable period (i.e., more than 10% of the
Placement Period) will release the Advertiser from duty of payment
for the period of the breakdown. Further claims are excluded.
b) If the reproduction quality of the advertisement is unsatisfactory
and constitutes a significant error, the Advertiser has the right to
a reduction of payment or a perfect replacement, but only to the
extent that the advertisement is affected. If the replacement is
unsatisfactory or unacceptable, the Advertiser has the right to a
reduction of payment, or to withdraw from the contract.
c) If there are nonobvious errors in the advertisement, the Advertiser shall have no claim in the event of the unsatisfactory reproduction of the advertisement. The same applies if the advertisement
is placed several times and if the Advertiser does not draw the
Publisher’s attention to the error(s) before the next placement.
11 Default
If an Advertising Order cannot be carried out for reasons for which
the Publisher cannot be held liable, in particular software or other
technical problems; a breakdown of the computer system; a strike;
legal provisions; interference in the sphere of responsibility of third
parties (e.g., other providers), network operators or service providers; or for similar reasons, then the Advertising Order will be
repeated if possible. The Publisher is still entitled to payment for
an Advertising Order that is carried out again after the disruption
has ceased and within a period the Advertiser deems reasonable.
12 Publisher’s protection clause
The Advertiser agrees to indemnify the Publisher against and
defend the Publisher from any claim or expense resulting from the
Advertiser’s unauthorized use of a name, a photograph, an image
or words protected by copyright or registered trademark. The Publisher cannot be held liable for errors or omissions in any advertising material provided by the Advertiser (including errors in key
numbers), or for changes made after the closing date.
13 Liability
a) Indemnity claims arising from breach of obligation and civil
offence are only applicable in case of deliberate action and gross
negligence by the Publisher, its representatives or proxies. This
does not apply to claims for warranted quality; or for loss of life,
bodily injury or damage to health; or for breach of considerable
contractual obligations. In such case, liability is restricted to compensation for the foreseeable loss. Indemnity claims arising from
impossibility of performance and default by slight negligence are
restricted to compensation for the foreseeable loss.
b) In the case of gross negligence on the part of the Publisher’s
subcontractors, liability toward the Advertiser is restricted to compensation of the foreseeable loss. This does not apply to breach
of integral contractual obligations.
14 Media kit
The advertising rates are based on the Publisher’s advertising
media kit published on its website (https://www.dental-tribune.com/
advertise-with-us/) and the rates in effect at the time the contract
is concluded. Should the advertising rates change after the conclusion of the contract, the Publisher is entitled to charge according to the rates valid at the time of publication. This does not apply
to agreements with nontraders if no more than four months have
elapsed between the date of conclusion of the contract and the
publication date of the advertisement.
15 Discounts
a) If a discounted Advertising Order is not carried out for reasons
for which the Publisher cannot be held liable, the Advertiser is
liable for the difference between the discount rate and the usual
rate, regardless of any other legal obligations.
b) If no other contract has been entered into, the Advertiser shall
be entitled to a discount relevant to the actual number of advertisements placed within a year if a contract has been concluded
based on the rate card that explicitly allows discounts. The claim
to a discount will expire if it is not submitted within three months
of the end of the relevant contractual year.
c) Discounts are granted according to the advertising rates valid
at the time. Advertising agencies and other advertisers are obligated to use the media kit for their quotations, contracts and
invoices. Discount/credit notes and supplementary discount
charges shall principally not be taken into consideration until the
end of the insertion year.
16 Default on payment
a) In the event of a default on or delay in payment, the Publisher
shall charge interest (10% per year) and debt collection charges.
The Publisher may postpone the further execution of the current
Advertising Order until payment and request advance payment for
further advertisements.
b) If there is reasonable doubt regarding the Advertiser’s ability to
pay, the Publisher is entitled, even during the term of the contract,
to make the publication of further advertisements conditional upon
advance payment of the full amount charged and settlement of
unpaid bills, regardless of the terms of payment agreed on previously.
17 Cancellation
Cancellation of an Advertising Order will only be accepted in writing (which includes email).
18 Advertising Order confirmation
Advertising Order confirmations are considered reservations.
Placements may be changed for technical reasons. In such case,
the Publisher may not be held liable.
19 Data security
The Advertising Order will be carried out according to the current
laws of data security.
20 Place of performance
The Advertising Order is subject to German law. The place of
performance is the principal place of business of the Publisher
unless the law provides otherwise. The principal place of business
of the Publisher also serves as the place of performance for the
debt collection notice and the case if the domicile of the client is
unknown at the time of filing. Leipzig, Germany is the agreed place
of jurisdiction.
[51] =>
Media Sales Contact
Contact us for more information, offers and individually designed packages.
mediasales@dental-tribune.com
+49 341 48474 100
facebook.com/DentalTribuneInt
twitter.com/DentalTribuneIn
linkedin.com/company/dental-tribune-international
Legal information
Information provided according to Sec. 5,
German Telemedia Act (TMG):
Dental Tribune International GmbH
Holbeinstraße 29
04229 Leipzig
Represented by:
Chief Executive Officer: Torsten Oemus
Contact:
Telephone: +49 341 48474 302
Telefax: +49 341 48474 173
Email: info@dental-tribune.com
VAT:
VAT ID number according to Section 27a, German Value-Added Tax
Act (Umsatzsteuergesetz):
DE227724594
Business identification number:
232/107/02156
Responsible for contents according to Sec. 55, para. 2,
German Federal Broadcasting Agreement (RstV):
Chief Content Officer: Claudia Duschek
Email: newsroom@dental-tribune.com
Entry in the commercial registry:
Registering court: Leipzig district court
Registration number: B 19276
The most current version of the DTI Media Kit is available at
www.dental-tribune.com/advertise-with-us.
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